3Iarkets and Marheting. 171 



, DISCUSSION ON THE EEPORT. 



Mr. Baldwin, of Michigan — I consider this one of the most im- 

 portant subjects yet presented to this Society. I feel a personal 

 interest in it. The railroads should give us cheaper rates and bet- 

 ter handling than they are now doing. 



Mr. Porter, of Tennessee — I second Dr. McKay's motion. I 

 think we should have two good committees, with the President as 

 chairman, on a subject of such great importance. Let us bring all 

 the force we can to bear on the railroads 



The report as amended was adopted. 



President Earle — Our next paper is a practical one by a practical 

 man, and that on a subject second in importance to none heretofore 

 presented to this convention. Many of us succeed better in raising 

 fruit than we do in marketing it. The subject that Capt. Hollister, 

 of Alton, III., will now present you is, "Markets and Marketing." 

 Ladies and gentlemen, I now call your attention to Capt. Hollister's 

 paper : 



MARKETS AND MARKETING. 



BY E. HOLLISTER, OF ILLINOIS. 



Referring to your programme, I find myself distributed among those horti- 

 culturists who can tell you all about raising fruits and vegetables, and I am 

 expected to furnish the market and tell you how to dispose of your products to 

 the best advantage. This seems to me a one-sided affair. I came here to 

 learn about this very thing, as well as have a good time. 



Some of my experience has been bought at a very heavy price, the value 

 of the goods being taken into consideration, and if any hints thrown out will 

 be of value to others I shall feel much gratified. 



The field is a broad and widening one, as we shall find, and I shall not, 

 were I able, go over the whole of it, but here and there sketch a few salient 

 points. 



The question of latitude and railroad facilities are the chief factors for de- 

 termining the market for your horticultural products. This mighty valley 

 of the Mississippi, with soil practically exhaustless in its fertility and pro- 

 ductiveness, capable of supplying the wants of much of the old world and the 

 new, is most favorably situated, and the great question here, as with us, is 

 how to prepare, in the best manner, the products for the Northern markets 

 so as to obtain the prices adequate to the outlay, with fair margins. 



The distance you may send any given product is very much under each 



