

IfS 



toasted 



Open your 

 package 



^^ Guaranteed by 



Between lunch and golf 



Time for a cigarette before the first tee, Tastes 

 fine after that delicious cup of coffee. You remem- 

 ber how good it was — the rich taste of the toasted 

 coffee. Now— as you light it -notice the same 

 thing in your 



LMCKY STRIKE 



^^■^ft^ M^^A^^^ It's toasted. And rich in flavor, 

 ^^l^p^H g ^^ \ ^^^ because like the coffee, it's better 

 ^B "roasted" than raw. 



it*s toasted 



