in the armed forces, and to those who for other reasons found it 

 necessary to discontinue their memberships. When it is possible 

 for them to do so, it is hoped they will resume their association 

 with the institution. 



The names of all persons listed as Members during 1943 will be 

 found on the pages at the end of this Report. 



Public Relations . . . 



For publicity, the most notable event of 1943 was the celebration 

 of the fiftieth anniversary of the founding of Field Museum, and the 

 change of name to the Chicago Natural History Museum. Other 

 events which received much attention in the press were the Museum's 

 First International Photographic Exhibit, and the opening of the 

 new Hall of Indian America (Hall B). 



Despite reduction in the size of all newspapers, the Museum 

 continued to receive generous treatment for news of its activities. 

 Outstanding "spreads" included several rotogravure pages. 



Editors, special writers, editorial writers, columnists, and pho- 

 tographers co-operated gratifyingly with Mr. H. B. Harte, the 

 Museum's Public Relations Counsel, in carrying the institution's 

 news stories, announcements, and pictures to the public. 



To the staffs of the Chicago Daily News, Chicago Sun, Chicago 

 Daily Times, Chicago Tribune, Chicago Herald-American, and Chicago 

 Journal of Commerce, the Museum owes a debt of gratitude for their 

 courteous treatment of this institution. The transmission of Mu- 

 seum news to the various local newspaper offices was on innumerable 

 occasions expedited by the City News Bureau. 



Likewise, gratitude is due to the Associated Press, United Press, 

 International News Service, Science Service, and other national and 

 international news agencies for transmitting Museum news. 



Museum events were frequently given valuable notices on various 

 radio programs. Appreciation is due especially to Mr. Patsy 

 Gallichio, announcer, to his sponsor, the Chicago and North Western 

 Railway, and to the Caples Company which operates the "North 

 Western Hour" over station WMAQ, for the very frequent and 

 exceedingly valuable publicity given the Museum via that medium. 



Not only the metropolitan press and the radio systems, but also 

 community newspapers in all parts of Chicago, foreign-language 

 papers, and suburban and other dailies and weeklies throughout 

 the Middle West contributed valuable publicity. 



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