1158 !New Yoi;k State Agkicui/tukal Society 



We would suggest that the chairmau of the Publicity Com- 

 mittee hereafter be a paid employee of the state and in the De- 

 partment of Agriculture under the dii'cct supervisi<tu of the com- 

 missioner; that he devote his entire time to j^ew York State 

 agricultural publicity; that such pul)licity work include the editing 

 and sending out to newspapers of the state, articles of interest on 

 agricultural subjects prepared in the form of ])late matter for 

 their convenient use; the preparing of magazine articles and ad- 

 vertising, the suggesting of plans for exhibits of New York State 

 agricullural products in the different states; the conducting of 

 a big land show in l^ew York City devoted exclusively to Xew 

 York State ami articles made from New York State agricultural 

 products, and illustrating subjects and matter pertaining to Xew 

 York State agriculture. 



Such chairman should be a meml)er of the Xew York State 

 Advisory Board of the Panama Exhibition, and a good liberal 

 appropriation should be made by our legislature for publicity 

 purposes. We believe that the 1915 exposition offers a big oppor- 

 tunity for advertising New York State and its agriculture that 

 should not be overlooked. Much paper and magazine work should 

 be done in the meantime, telling of our superior advantages, great 

 markets, productive fields, and cheap, quick and efficient trans- 

 portation. Such advertising properly done would bring thousands 

 of inquiries from farmers of other states and many of them would 

 come here to buy lands. 



New York State has not advertised as have other states. She 

 has failed to proclaim to the world in the most efficient way her 

 agricultural advantages. On the other hand, the statement has 

 gone out that our lands are depleted and worn out; that the state 

 is filled with abandoned farms; that our farmers are discouraged; 

 and the state has not successfully challenged these statements. 



Here is a work of immense magnitude, but a work that a 

 properly constructed juddicity committee can accomplish if ]U'o- 

 vided with ])ro])er and sufficient funds. Without funds, such a 

 committee is useless. 



Our railroads are doing much for New ^'ork State agriculture 

 with their experimental or model farms, tlieir exhibition trains, 

 literature and advertising, and Mr. Welsh of the New York 



