Appendix. 19^ 



a single variety, every city in the world is open to Western fruit. Hood 

 River has shipped straight cars to Mexico, Alaska, the Sandwich Isl- 

 ands, Vladivostock, England, and numerous States throughout America. 

 Without quantity we would be compelled to market locally. To market 

 locally means that we are compelled to put our product in the nearest 

 market regardless of the condition of that market, and if the same is 

 glutted, we are forced to accept the price, however low it may be; and 

 as many of you know, the price often comes back in red ink. On the 

 other hand, if you have the quantity, you are in a position to place your 

 fruit according to market conditions, and can avoid glutted markets, 

 selecting only those that are in good condition, where there is a good 

 demand, and a good price obtainable. 



I look forward to the time when every fruit district will have facilities 

 for taking care of ordinary fruit at home, and will send abroad only 

 their absolutely fancy fruit. By facilities in this case, I mean the can- 

 nery, the evaporator, the fruit juice factory, the cider factory, and the 

 vinegar factory. As an illustration of the value of such institutions I 

 will state to you that the cannery of the Puyallup Association absorbed 

 in one week $7,935.29 of raspberries which were not in condition to be 

 shipped abroad, and consequently would have been an entire loss to the 

 growers. 



The points I wish to bring out are that each district should select the 

 fruit and the variety it can grow to perfection, then grow it in quantity 

 and do it so well and hammer at it so hard that they will create a 

 reputation such as we have gained. When your reputation is made, the 

 demand created, the price is sure to follow. Again, to refer to the 

 practical side of the question, that is, the putting up of the fancy pack- 

 age, I want to call your attention to the care that we take in handling 

 the apple, and, in fact, I might say the same care is necessary in 

 handling any variety of fruit. We handle our apples as we would eggs; 

 not because they will break, but because the bruised apple is as value- 

 less as a broken egg. In packing we do not follow the time-honored 

 custom of stovepiping, but the golden rule. We pack in the box just 

 such fruit as we would be satisfied to buy if we were the purchasers 

 and paid the price. 



We put up an honest pack, a fancy pack, and the bottom layer is just 

 as good as the middle ones, and the middle ones just as good as the top. 

 Each specimen of fruit is perfection. As evidence of the quality of our 

 pack I would say that the firm purchasing our apples this year bought 

 them f. 0. b. Hood River without inspection. No higher honors could 

 be given us. 



Among other details where great care should be taken, I would call 

 your attention to the following: The proper kind of packing tables 

 should be provided to absolutely prevent the possibility of bruising. 

 Clean boxes are undoubtedly one of the greatest essentials in securing 

 a good price. Apples certainly should be wiped, for the reason that the 

 more attractive the fruit when presented to the buyer for inspection the 



