SUMMER MEETING AT OREGON. 75 



Pure sweet cider is the opposite of all this, and is the healthiest 

 beverage now offered to the American people. It will become the 

 standard beverage of our land, and babes in the cradle will cry for it. 

 The young man who uses it will become strong in mind and muscle, 

 and the fair maiden's cheek will bloom with beauty, and in every valley 

 and on every hill will be a grand old cider mill, while people will come 

 from far and near to drink sweet cider instead of beer. 



HARRY KEENE. 



CIDER. 



now TO MAKE IT. 



The day is gone by when the cider or jelly business can be 

 run with a profit, if a man persists in following the old ruts of past 

 generations, and unless a man is willing to accept new ideas and form 

 new plans for himself, he is sure to fail of success. Ten years ago a 

 steam cider mill in this part of the country was not to be found. My 

 mill was the second outfit west of the Mississippi river. Now they are 

 everywhere and can be counted by the hundreds, and although there 

 has been such wonderful improvements, there is still a wide field unde- 

 veloped. I believe the cider business is only in its infancy. It certainly 

 is for pure apple juice, for I say to you that the supply of pure apple 

 juice does not fill one hundreth part of the demand, and farmers need 

 not fear to set out orchards and make the crop into cider, which, if done 

 as intelligently and carefully as other matters are attended to, his or- 

 chards will be a larger source of revenue than the corn field, for there 

 are sold every year thousands, aye millions of barrels of compounds 

 called peach, pear, orange and crab cider, all made with sugar, acids and 

 flavor. Why is this } The answer is as plain as day, there is not 

 enough apple juice to fill the demand, hence these substitutes are rec- 

 ommended by the unscrupulous dealer and manufacturer. Plant or- 

 chards ; drive this miserable truck from the market. With such rail- 



