Page 24 



BETTER FRUIT 



August 



BEFORE using Cement Coated Nails. 



Western CementCoated Nails 

 for Western Growers 



Our Cement Coated Nails are always of 

 uniform length, gauge, head and count. Es- 

 pecially adapted to the manufacture of fruit 

 boxes and crates. In brief, they are the 

 Best on the. Market. 



Write for Growers' testimonials. 



Colorado Fuel & Iron Co. 



DENVER,COLORADO 



Pacific Coast Sales Offices 



Portland, Spokane, San Francisco 



Los Angeles 



AFTER use of C. F. & 1. Co.'s 

 Cement Coated Nails. 



Moving the Fruit Grower Into Town 



Bv Geo. F. Whitselt, of the Inttrnaiional Haiveslci- Company of America 



WITH the fruit grower the mo- 

 ments are golden. He must 

 gather his crop on a certain 

 day — tlie day it gets ripe. He must 

 keep it cool. He must get it to market 

 the same day or the following morning. 

 All of these things require speed, pre- 

 cision and expedition. The fruit grower 

 and corn raiser must then be as differ- 

 ent as their jobs. The former must be 

 able to think and act quickly. These 

 conditions and the kind of men that 

 meet them, may have something to do 

 with the fact that motor trucks are 

 coming so rapidly into use in the fruit 



SEE CALIFORNIA 



AND HER TWO 

 GREAT EXPOSITIONS 



NOW 



California is this year holding two great 

 universal Expositions, one at San Francisco 

 and the other at San Diego, in celebration of 

 the completion of the Panama Canal and the 

 joining of the Atlantic and Pacific Oceans. 

 These two Exi>ositions represent an expendi- 

 ture exceeding one hundred million dollars. 

 To supply the demand for reliable and 

 authentic information on these Expositions 

 and California, we have published two beau- 

 tiful books; one on San Francisco, the Expo- 

 sition and Northern California: the other on 

 Los Angeles, San Diego, the Exposition and 

 Southern California; also a lithographed view 

 of San Francisco in colors (size 30x45 inches), 

 a picture of the rebuilt city, including the 

 Elxposition. Each book is 6x9 inches, con- 

 tains nearly 200 pages and many beautiful 

 illustrations. 



These two books and large bird's-eye view 

 give a comprehensive, honest history and de- 

 scription of the state, her principal cities, 

 resources and her two great Expositions. 

 Sent prepaid for 35 cents each or all three for 

 a one dollar bill, money order, draft or check. 

 Order now, addressing 



North American Press Association, 



Publishers, 

 1420 Hearst Building, San Francisco. 



growing business. The head of the 

 motor truck department of a large con- 

 cern recently said: "Judging from the 

 development during the past year, I be- 

 lieve the motor truck will supplant 

 soon practically all other forms of de- 

 livery in the fruit growing business." 



When we look into the advantages 

 of motor truck delivery over horses 

 and wagons for growers of fruit, we 

 wonder only why the change has not 

 been more prompt than it has. Mar- 

 kets are often a long drive from orch- 

 ards. One grower in an Eastern state 

 had to rise at one o'clock every morn- 

 ing to get to market, 38 miles distant, 

 and to arrive at 7 a. m. This was hard 

 on the disposition, but it was necessary 

 so long as horses were the motors. 

 One day a motor truck salesman came 

 along, showed the grower some inter- 

 esting fgures, and he now gets up at 

 4 a. m,, just as the birds are starting 

 on their morning's music and the col- 

 ors in the east are becoming attractive. 



Another fruit grower, who lived a 

 long way from town, often found the 

 market glutted when he reached it. 

 Growers who lived nearer had un- 

 loaded before he could possibly arrive. 

 There were other markets, but it was 

 out of the question to make them with 

 slow delivery. The hot sun would 

 mount high into the sky before another 

 city could be visited. There was noth- 

 ing to do but return home. A motor 

 truck moved this raiser nearer town. 

 It enabled him to enjoy an even chance 

 with growers who lived nearer, and in 

 case he found the demand in that mar- 

 ket satisfied, he had no cause for 

 worry. He could go on to a second 

 market, or even a third. The motor 

 truck lengthened his reach, his stride. 

 It moved liim in, and solved his specific 

 probleiu. 



(irowcrs of all tender-skinned fruits 

 that are susceptible to rajiid deca\' have 

 a further thing to keep tlieni awake 

 nights. That is, how to pick their fruit 

 in tlie cool of the day and get it de- 

 livered. The man who has a refriger- 

 ating estal)lishmcnt can outwit nature, 

 but the small grower must meet her 

 conditions. Peaches, on acciiunt nf 



their delicate complexions, are always 

 a worry in this way, and the same, to 

 some extent, is true of other sensitive 

 fruits. 



One peach grower lived so far from 

 a town in New Jersey that he could not 

 gather his fruit after four in the after- 

 noon and get it into town. Picking in 

 the heat of the day meant hot, dam- 

 aged fruit, and late picking meant no 

 market. A motor truck solved the di- 

 lemma and made the producer master 

 of the situation. It gave him leisure, 



/ 



/ 



\ THIS PRESS 



MAKES 



GREATER 



APPLE 



PROFITS 



I en 



The Monarch 

 Hydraulic 

 Cider Press 



is suitable for both individual and merchant 

 service. With it you can work up all the culls 

 into profitable cider. Our celebrated high pres- 

 sure design, combined with minute accuracy in 

 construction, produces maximum quantity of 

 juice from the apples with low operating expense. 

 Monarch Presses are built in sizes having capac- 

 ities from 15 to 400 barrels a day. 60-page Press 

 Catalogue explaining tlie numerous exclusive 

 Monarch features sent free on request. Write 

 for this instructive book to-day 

 A.B.FARQTTHAB.CO.,Ltd.,Box 106 Tork.Penna. 

 TTe also manufactztre Eiujhies, SairAIiUs, Th 

 ers. Potato Diggtrs, Grain hnlls. Cultivators. 



THE BARTLETT PEAR A 

 MONEY MAKER 



In Nevada County. California, conditions 

 are ideal for the best results. Pears from 

 this county took first prizes at the State Fair 

 and at the San Francisco Land Show. Eight 

 gold medals for Iruit at Land Show. Un- 

 cleared land sells for ¥20 to .*-so an acre. Cost 

 of clearing varies, but the average land can 

 be bought, cleared and planted, for $1.S0 an 

 acre. The climate is ideal. (Utyof Grass 

 Valley has pay roll of .<100.000 a month. 

 Richest and deepest gold mines in the world. 



Write for literature to 



CHAMBER OF COMMERCE 



GRASS VALLEY, CALIFORNIA 



