BETTER FRUIT 



Pioneer Horticultural Journal of the Pacific Northwest 



Entered as second-class matter April 22, 1918, at the Postoffice at Portland, Oregon, under act 



of Congress of March 3, 1879 



Volume XVI 



Portland, Oregon, January, 1922 



Number 7 



Call of The Northwest for Settlers 



VISIT any state of the great empire 

 of the Northwest and its residents 

 will proudly point out to you the 

 wonder spots, where industrious communi- 

 ties have transformed the virgin valley or 

 sagebrush plain into a veritable garden of 

 fruitfulness. Such tracts, no one of which 

 has ever yet reached the limit of its pro- 

 ductivity, strike into amazement the east- 

 erner, uneducated as to the resources and 

 the productiveness of these fertile empires. 



To the resident of Idaho, or Washington 

 or Oregon this is highly gratifying, 

 but 



Whatever the reader may have thought 

 from the opening sentences, this is no high- 

 flown, eulogistic discourse on attraction.^ 

 and resources of the Northwest. It is i 

 little study of what the Northwest most 

 seriously lacks. A frank admission of this 

 great need, if you please, coupled with 



By The Editor 



^iiii I nun n inn tnnnii I ininninlinii^ 



I Far the greater 'portion of residents | 



I >!Ozc living in the Pacific Northwest | 



1 came from a former home in the | 



I East or Middle West. The tvriter | 



I believes that this section's greatest | 



I need is that of drawing thousands | 



I ufon thousands more settlers here | 



I from the same sources. In fact, it is | 



I pointed out, real progressive develop- | 



I ment of the Northwest vitally de- | 



I pends upon such further immigra- | 



I tion. There is no attempt to cata- | 



I logue the attractions and opportuni- | 



I ties the Northwest offers. Instead | 



I there is set up the contrast between | 



I land ownership conditions here and | 



i in the East. There is tied in the | 



I urgefit plea that every homeseeker \ 



I study these contrasting conditions — | 



I then base decision on his own find- | 



Personal Message 



From Governor L. F. 

 Hart of Washington 



7 can imagine no more con- 

 tentment nor independence 

 than that which comes to the 

 farmer who builds his future 

 on the diversified crop, and 

 has only a small acerage which 

 he and his family can till and 

 cidtivate alone. Thus is his 

 market assured, and he need 

 have no fear of loss of crop 

 through failure to secure help 

 at the harvesting season. 



Berries, fruit, a little grain 

 and alfalfa, and cows and 

 chickens — there is no better 

 state than Washington for 

 such a farm, and life holds 

 no finer occupation or chance 

 for ha-p-piness. 



furnished in abundance by hundreds of our 

 subscribers. This number carries a mere 

 smattering of available reassurance on this 

 point. 



For the eastern homeseeker into whose 

 hands this journal may fall and who may 

 want more proof of the Northwest's ad- 

 vantages or more details of its resources, it 

 is only necessary to write the state officials 

 who have articles in this issue, to offices of 

 the great railroads serving this territory, or 

 to individual chambers of commerce or 

 commercial clubs. 



This article will also leave it to others 

 to tell the appeal of the Northwest's attrac- 

 tive climate; its health fulness; its pure. 



tngs. 



-.rnnnininniinnniinnnniri 



rMniiininnnniniinnnnninninninnniniiitnuiiin.- 



appeal to the men and women who might 

 profit most by meeting this need. 



Sure, it fans up real gratification when 

 Idaho points to its Payette Valley, or Wash- 

 ington to its Wenatchee country or Oregon 

 to its Hood River district. But — here's 

 that same "but" again — there are not 

 enough of them. 



It is senseless and futile to attempt con- 

 cealment of the outstanding vital need of 

 the Pacific Northwest — the need for more 

 settlers, that many more sections may 

 blossom and flourish under intensive cul- 

 tivation. 



Were it not for an equally important 

 corollary it would be useless to devote this 

 space in Better Fruit to discussion of this 

 matter. There is, however, this perfectly 

 patent corollary — that in the central and 

 eastern states there are thousands of 

 farmers, renters and workers who would 

 profit in high degree by locating them- 

 selves on waiting lands of the Northwest. 



If proof were wanted that those thous- 

 ands of families now doing no better than 

 win a living in the East could advance 

 themselves toward financial independence 

 by locating out here, such proof could be 



Personal Message 



From Governor Ben 



Olcott of Oregon 



It is with pleasure I join in 

 issuing, through your valu- 

 able tnagazme, an invitation to 

 people of the East seeking new 

 locations, to give careful and 

 earnest consideration to the 

 all) actions and resources of the 

 states of the Pacific North- 

 west. Great opportunities lie 

 in these states. We have 

 wonderful horticultural sec- 

 tions here, far-famed for their 

 fruit and berry production. 

 We have wonderful agricultu- 

 ral and industrial resources. 



I would advise, however, 

 ihat the easterner who intends 

 to invest in any of our wester'' 

 states, come here and see for 

 himself and be thoroughly 

 satisfied as to what he is doing 

 before he actually invests his 

 money in land. 



