January, 1922 



BETTER FRUIT 



Page Thirteen 



Northwest found its way into cold storage 

 at terminal or transit points either for a 

 long or short term. 



CONDITIONS in 1921 were adverse 

 to storage operations by the trade on 

 the usual scale. The situation was un- 

 settled, commodity prices were exceedingly 

 uneven, and the value of every kind of 

 commodity subject to unusual fluctuation. 

 Hence it was manifestly necessary that un- 

 usual preparations be made by the pro- 

 ducers and their sales agencies to effect an 

 even wider and thinner distribution of this 

 large crop over the markets of the world 

 than had ever been achieved in previous 

 years. It is one thing to have trainload? 

 of apples arrive in the big centers sold and 

 destined for cold storage and quite another 

 thing to have similar or even greater quan- 

 ities (as this season) arrive on those same 

 markets unsold and at the mercy of the 

 open market. This year, then, the value 

 of strong growers' organizations and mar- 

 keting agencies has been demonstrated and 

 emphasized in a very much stronger, more 

 impressive manner than ever before, es- 

 pecially during the years of the war and 

 the period following the Armistice. This 

 year it was a case of the product seeking 

 the market and in the most aggressive man- 

 ner. Growers have prospered in direct 

 proportion to the skill and salesmanship at 

 their command. 



Despite the favorable factors touched 

 upon, conditions have not been unmixed 

 with very serious and adverse factors. The 

 railroad companies, fully apprised of the 

 unusual size of the 1921 crop, nevertheless 

 felt confident of their ability to furnish 

 enough refrigerator cars to move it to mar- 

 ket as rapidly as it was ready. Assurances 

 to this effect were given growers and ship- 

 pers by all lines serving the territory. Re- 

 liance was placed in these assurances and 

 it came, therefore, in the nature of a stag- 

 gering blow when almost without previous 

 warning the car supply fell far short of re- 

 quirements during the latter part of Sep- 

 tember. The harvest was on in full blast 

 and the situation was aggravated by the un- 

 precedently early date on which the short- 

 age arrived. In previous years the supp'y 

 was usually fullv adequate up to the middle 

 of October. 



Occurring when it did this year, the 

 shortage resulted in almost immediately ov- 

 erflowing the packing houses and ware- 

 houses. Packing schedules were upset and 

 the movement of the crop to market seri- 

 ously delayed, with the result that the in- 

 dustry has sustained losses no doubt running 

 into the millions of dollars, due to the rapid 

 ripening of certain of the early and inter- 

 mediate varieties for which during a period 

 of several weeks no transportation was avail- 

 able. 



Despite the fact that several of the best 

 organized and most experienced market- 

 ing agencies have broken all records this 



{Continued on fige 25) 



For your Dormant Spray 



DORMOIL 



Especially for Leaf Roller, Scale, Aphis, Blister 

 Mite, Red Spider, etc. 



DORMOIL has been used with remarkable success in Oregon, 

 Washington and Montana. Write for details 



HOOD RIVER SPRAY CO. 



Hood River, Oregon 



Figure the Profit 

 in Dollars 



Between big, perfect, sound apples — 



And knotted, dwarfed, unmarketable fruit, 



the kind caused by aphis injury. 



Yet by the use of 1 cents' to 1 5 cents' worth 



of 



Black Leaf 40 



Nicotine Sulphate 



per tree, you can control Aphis, Thrips, Leaf Hopper 

 and other soft-bodied, sucking insects on your fruit 

 trees. Just picture the difference in your own orchard 

 between a yield of sound fruit and a crop of knotted 

 and dwarfed "Aphis apples." 



Why, a mere handful of these culls will cost you more 

 than the quantity of Black Leaf 40 required per tree. 

 Black Leaf 40 has for many years been the "true and 

 tried" protector of the crops of the progressive grow- 

 ers of the United States and Canada against these 

 insect pests that are so destructive to your orchard 

 profits. 



Send for copies of complete spray chart leaflet and 

 bulletins, with name of nearest Black Leaf 40 dealer. 



TOBACCO BY-PRODUCTS AND 

 CHEMICAL CORPORATION 



(Incorporated) 



Louisville, Kentucky 



