April, 1921 



BETTER FRU IT 



Page 1 



Special Farm Paints 



For Buildings, Silos, Machinery, 

 Wagons, Etc.— Made for Western Climate 



We make special paints and 

 varnishes with western farm 

 needs and western weather 

 conditions in mind. 



It's vitally important that 

 you get such paints. They 

 must be the best that any one 

 can make, for real economy 

 lies only in good paint. 



It costs more to rot a build- 

 ing than to paint it. Paint 

 now if your buildings need it, 

 and save money. 



Beware Cheap Paint 



But use the best paint, for 

 the best if properly applied 



will be good from five to ten 

 years hence. Cheap paint, on 

 the average, starts cracking in 

 twelve months. 



It's what paint covers that 

 you want to save — not merely 

 a few cents per gallon on first 

 cost. 



Cheap paint doesn't spread 

 as easily or as far as good 

 paint. So when you figure 

 labor and square yards cov- 

 ered, cheap paint costs just as 

 much as good paint. 



Cheap paint, in practically 

 every instance, is the most ex- 

 pensive you can buy. 



Fu Hers 

 SPECIFICATION 



Farm Paints 



House Paint -Barn & Roof Paint 



Waqon Paint-Rubber Cement Floor Paint 



i protect! 1 

 Roofs. Fence: 

 good glo 



1 dependable 

 lect fr< 



ed for repainting agricultural Imple- 

 ments, farm Wagons, Windmills. 

 A glossy and durable finish offered 

 in 7 colors. 



Rubber Cement Floor Paint: a sani- 

 tary, waterproof and durable paint 

 for floors of kitchens, closets. At- 

 tractive in color and gloss. Dries 

 hard over night. Made in 12 colors. 



Als 



aake 



Pacific Wagon Paint: adapt- Wall finish, and SUke 



of Decoret. Washable 



vhite 



For 72 Years 



The Paints specified by Fuller are 

 the result of 72 years' experience in 

 the making of all kinds of paints, var- 

 nishes, etc., for western use. 



We use the best materials as others 

 do. But we combine them with a 72- 

 year knowledge and long-time skill. 

 Our Pioneer White Lead base is finely 

 ground — pure white. It must pass 

 through silk screen with 40,000 mesh 

 to the square inch. We use special 

 machines for mixing the materials in 

 scientifically exact proportions. Fuller 

 paints are noted for 

 covering capacity, ease 

 of spread and great 

 durability. 



If you want from five 

 to ten year protection 

 for your property in- 

 vestment, get Fuller's — 

 western paint for west- 

 ern weather conditions 

 — a paint you know. 



Free Advice 



On Painting 



IF you cannot get a master painter 

 and wish to paint your home your- 

 self, but do not know much about 

 painting, ask Fuller's Specification 

 Department for advice. How to treat 

 the old paint. What color scheme to 

 use. How many coats. The proper 

 brushes. The best time to paint, etc. 



Send photo of your house or barn 

 with dimensions of the roof and siding, 

 and we'll estimate the cost — without 

 obligation. 



Take advantage of Fuller Service 

 as well as Fuller Paints. Write us 

 now. Take steps to paint now. Don't 

 let weather depreciate your investment. 



Send Coupon 



For Interesting Book — Free 



Mail coupon for "Save the Surface" 

 - — a free book that tells of the im- 

 portance of good paint. 



We'll send also our booklet describ- 

 ing Fuller's Specification, Farm Paints, 

 Varnishes, etc. 



Send coupon now. Find out what 

 good paint means to you. 



W. P. Fuller & Co. 



Dept. oooo, San Francisco. 



Please send me, without charge, a 

 copy of "Save the Surface" and your 

 booklet of farm paints and varnishes. 



W. P. FULLER & CO., Master Paint Manufacturers for 72 years 



F.stablished 1849. San Francisco— Branches in 16 Cities in the Wesl 



Dealers Everywhere 



I Name- 

 I Street.. 



City State.. 



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