191 5 



BETTER FRUIT 



Page 15 



How Can We Make More Money in 



Apples? — In this edition there is an 

 article by the editor of "Better Fruit," 

 "How Can We Make More Money in 

 Apples." The editor believes it con- 

 tains some valuable suggestions that 

 are well worthy of every fruitgrower's 

 attention. Some of the ideas explained 

 in this article are treated with more 

 fully in the December and January 

 issues of "Better Fruit," therefore the 

 editor suggests and calls attention to 

 the editorials on "By-Products," "Re- 

 ducing the Cost of Apples from the 

 Packing House to the Retailer," "The 

 Cost of Harvesting," "National Apple 

 Day and a Greater Consumption," ap- 

 pearing in the December edition of 

 "Better Fruit." In addition to these 

 two articles on by-products, there ap- 

 peared in the .lanuary edition one by 

 Mr. Robert S. Phillips, under the head- 

 ing of the "Seventh National Apple 

 Show and Fruit Products Congress," 

 and another entitled "Growers Grip 

 By-Products Problem." Every fruit- 

 grower who has not read the articles 

 referred to in this editorial, we believe, 

 will find it worth his while to do so. 



Adveritising the Apple. — Advertising 



the apple is beginning to receive the 

 publicity it is entitled to, as many pub- 

 lications are taking up the subject of 

 greater consumption. Some of the 

 largest advertising agencies are now at 

 work on this problem with a view to 

 drawing up plans for advertising cam- 

 paigns for the benefit of the fruitgrow- 

 ers. Attention is called to the editorial 

 that appeared in the Agricultural Ad- 

 vertiser which appears elsewhere in 

 this issue, which gives some excellent 

 suggestions from the standpoint of the 

 advertising men as to what can be done 

 to increase the consumption of apples. 



For Tree Surgery 



Tree Tanglefoot is better than any- 

 thing on the market — it will absolutely 

 water-proof the crotch of a tree or a 

 cavity or wound in a tree, when noth- 

 ing else will do it. 



It is also unequaled for the treatment 

 of trees after trimming or pruning. 

 Tree Tanglefoot never hardens, hence 

 there is no cracking, but substance 

 remains always pliable, and the one 

 application lasts for years, all the lime 

 wholly impervious to air and water. 



For the caring of cavities and wounds 

 Tree Tanglefoot is applied only after 

 all decayed wood and loose particles of 

 dirt have been removed and the cavity 

 or wound thoroughly dried. Tlie af- 

 fected parts can (piite easily be removed 

 with a hammer and a chisel, and almost 

 anyone exercising reasonable care can 

 do the work. 



Partially girdled trees, if given i)ronipt 

 attention, and the girdled surface 

 coated with Tree Tanglefoot, will sufTer 

 no serious set-l)ack, and new bark will 

 gradually form, eventually covering the 

 girdled surface. [Adv.] 



The Shenandoah Nursery of Shenan- 

 doah, Iowa, is mailing out its whole- 

 sale list of nursery stock. 



[I m 12,S!!!!4I,MYERS, 



.dUlllr.liilllli';^ 



^^rAY. 





Il 



THIS is ap- 

 preciated 

 most on 

 long winter 

 evenings. 

 Then it is that 

 the fruit cellar 

 piled high witli 

 choice apples is visited 

 niglitly and a plentiful 

 supply brought up for 

 the entire family to 

 enjoy. 



SPRAYING MYERS 



WAY again presses home 



the fact that spraying 



does pay--pays in more 



ways than one--not only 



in producing fruit for 



which there is always a 



ready market, but also in 



raismg a better quality for 



home consumption. 



Begin planning now for 

 next spring's operations. 

 Ask your dealer or write us 

 for Spray Catalog showing «#vrT>c 

 these and many other styles of MYKKb 

 SPRAY PUMPS. 



F.E. MXEB^^BE2: 



120 Orange 5treet A5HLAKD, OHIO 



PUMPS HAY TOOLS DOOR HANGERS 



The Ashland Pump and Hay Tool Worhs. 



MATER£iL5 



Best in Quality, Uniform in Price, Successful in Results 



Distributing warehouses in principal fruit growitiK sections of Northwest for— 

 ARSENATE OF LEAD, Paste and Powder; 

 ATOMIC SULPHUR; BORDEAUX MIXTURE; LIME-SULPHUR SOLUTION; 

 OIL SPRAYS and SOAP 



Bulletins N0S.3 and 5 are valuable tnr all fruit growers 

 and will be sent free on application. 



General Chemical Company of California 



Royal Insurance Building SAN FRANCISCO 



WHEN WKMIXG ADVERTIStKS MLNIION PKTTKR FKl'IT 



