276 



The Weekly Florists' Review. 



Januabt 24, 1901. 



THE FLORISTS' MANUAL. 



After rf-adine Mr. Wm. Scott's Manual, we 

 wish to say that we consider it without equal 

 as a book of reference for busy florists. 



GKORGE M. KELLOGG. 



Pleasant Hill, Mo. 



Mr. Scotfs superb work, "The Florists' 

 Manual." was indeed worth waiting for. When 

 compared with the amount of practical infor- 

 mation It contains, the selling price, $5.00, 

 bagatelle. 



Oakland, Md. 



WEBER & SONS. 



It Is the best book of the kind ever put 

 Ilshed. There is more in it than in any othe 

 book I have ever seen. 1 am delighted with ii 



Chicago. JOHN THORPE. 



The copy of 

 duly received. 



same. The more I read it the better satis- 

 fled I am with It, and there are one or two 

 articles alone in it that are each worth all 

 you ask for the book, for everything is made 



The only fault to be found with It i! 

 you gel reading It the midnight oil is 

 to run low and you have to go on to 

 reluctantly break off. either going to 



We are In receipt of "The Florists' Manual." 

 by Mr. Scott, and may say it is the right book 

 for the florist, published at the right time. It 

 is what we all need. 



BOBBINK & ATKINS. 



Rutherford, N. J. 



Am much pleased with the Manual. It is 

 Just what I have been looking tor. Something 

 that we can understand, and enjoy reading. 



Etna, Pa. M. NAUMAN. 



I am very much pleased with the Manual. 



ind does you credit. 



BENJAMI,; HAMMOND. 

 Fishklll-on-Hudson. N. T. 



and should 



C. C. POLLWORTH CO. 



Milwaukee, Wis. 



I greatly appreciate the Florists' Manua 

 It is a splendid text-book. 



JOHN WELSH YOUNG. 



The Florists' Manual is worth five times th 



price. It is just what a busy florist wants 



Columbus, O. B. BUEHLER & SON. 



Am well pleased with the Manual. It is 

 practical, everyday helper, concise and to th 

 point. W. A. KENNEDY. 



Milwaukee, Wis. 



Am very much pleased with the book; it i 

 very handy for reference. 

 Macomb, III. F. E. BONHAM 



Unlike so many of 



very flavor and essenc 



Ithaca, N. Y. 



L. H. BAILEY. 



We find the book very useful as a refei 

 ence in answering the many questions aboi; 

 plants that we receive almost every day. 



Philadelphia. JOS. KIFT & SON. 



We have gotten much valuable instruction 



from the Florists' Manual and prize it highly, 



Franklin, Tenn. TRUETT BROS. 



The Florists' Manual Is a gem. No florist 

 can afford to be without It. 

 Madison, N. J. A. J. BAUR. 



It everyone has enjoyed your hook as I have 

 It's a successful publication. It Is different 



plain and concise— Just what one wants. 

 Flushing, N. Y. H. D. DARLINGTO.V. 



I am more than pleased with the Florists' 

 Hanual. OTT BROWN. 



Cape May City, N. J. 



Manual to hand, 

 ■joliet, HI. 



Vm well satisfled that : 

 ,ts kind ever published. 

 JAS. HARTSHOHNE. 



progressive florist, old 

 1 to be without the F 

 The old florist needs it. tor reference, to aid 

 a defective memory, and the young florist 

 wants it as a guide in this progressive era of 

 the florists' business. J. T. TEMPLE. 



Davenport, la. 



The Con 



dir. 



arks and Boulevard; 

 that a library bi 

 deal with subject; 





of such books a; 



Ing to park work, and to tha 



as been given for a number of books. 



among which is your "The Florists' Manual." 



After reading this book carefully, I am 



greatly pleased, and wish to congratulate you 



on the practical manner with which you have 



The book is placed where it will be acces- 

 sible to all of our greenhouse employes, where 

 this board expects to reap a reward many 

 Respectfully your 



tb tjl^' PA""" " "■" 



_.. - CORYELL 



Detroit, Mich. 



The book is written for the working garde- 

 ner, and Mr. Scott's reputation is so well 

 secured that he will flnd among his garden- 

 ing friends a host of genuine admirers. As 

 a writer on practical gardening subjects, he 

 is a recognized authority. • • • Mr. Scott 

 has long been an employer and knows what 



cago. Price, $.5. 



From advance sheets of the Florists' Mai 

 uai. kindly sent us by the publishers, as we 

 as from those which have appeared from tin 

 to time in the trade press, we have formed £ 

 idea of the general scope and usefulness 

 Mr. Scott's book, and we now hail with 

 great deal of satisfaction the w^ork as a cor 

 pleted whole. Several handbooks of a mo 

 or less similar nature, dealing with comme 



market; but the teachings which they convey 

 have, as the years rolled by, become to a 

 greater or less extent obsolete, owing to the 

 continued mutability in methods, etc so 

 that the Manual containing, as it does, matter 

 which is strictly up-to-date, and thoroughly 

 practical, should meet with a ready accep- 

 tance among all engaged in the industr\' upon 

 which it treats. The caliber of Mr, Scotfs 

 Instructions, in matters horticultural is too 

 well known to the trade to require any elabo- 

 ration at our hands; suffice it to say that 

 the same soundness of doctrine, and master- 

 ful handling of every subject dealt with, gen- 

 erally characterizes the text of the book now 

 before us. Nearly 200 individual Items are 

 discussed, and. as regards plants, largely 

 jerciai value, the staples of the 



The Florists' Manual. by Wm. Scott. 

 Publishing Co., Chicago. A refer- 

 florists. 



preparing 



ence book for 



The author's first . 



work was to fill a long felt" w'ant among 



merclally, 



experience. Viewed 

 able and instructi 



describing the best planti 



1 cultural advice founded 



■ light. 



But 





nplete 



circulation among the florists and others com- 

 mercially connected, although gardeners and 

 amateurs need not expect in it a work^ex- 

 actly fitting their requirements. Rather Judge 

 it through the author's own words, 1. e.: "It 

 those who favor us with a perusal of its 

 pages glean only one hint which may help 

 them • • • they will have received value 

 for their money." A work resulting from Mr. 

 Scott's long and varied experience, "from 

 selling a bunch of violets over the counter 

 to planting a tree or seeding a lawn or build- 

 ing a greenhouse." cannot but throw out 

 many hints of value to any one interested in 

 any line of horticulture or flower gardening. 

 The comparatively small index confronting 

 the reviewer at first is far from encouraging, 

 but as the purpose of the author is moie 

 clearly brought to light, it is better aprreii- 



ni"-i !■ i: (' 1 iirofltable things to handle 



:' ■ ' ■ lii.h many will enjoy. Many 



Plan 



■De.- 



the 



this book are the beautiful half-tone lllus 

 trations, numbering more than 100. and thor 

 oughly illustrating the subjects treated. Crlt 

 ical persons may object to the interspersing 

 of advertisements with the reading mattt-r 

 though it is not made very obtrusive; ye 

 it must be remembered that the work is de 

 signed for commercial purposes, and no 

 strictly as a library book.— Meehan's Monthlv 



D 



FLomlis' |V1^^3fJ„^„L„.^ 



S A BOOK of 224 large pages (same size as those of the Florists' Review) 

 and contains about 200 articles on commercial plants and cultural oper- 

 ations, each giving " the meat " only, from the personal experience of a 

 thoroughly practical man who is in daily touch with each department of 

 the business and who has that rare quality of being able to tell others what 

 they want to kuow. The articles are arranged alphabetically, like those 

 in an encyclopffidia, and in an instant one can turn to the subject upon which 

 light is desired at the moment. The book is illustrated by over 200 fine half- 

 tone engravings. It is 



A COMPLETE REFERENCE BOOK 

 FOR COMMERCIAL FLORISTS 



commercial floriculture in one volume. It f 

 ly bound in half leather, with specially de- • 



and is a whole library on practic; 

 is very handsomely and substant 

 signed title in gold. 



Price, $5.00 Carriage Prepaid. 



FLORISTS' PUBLISHING CO., caxton Building, Chicago. 



The above mentioned book is one that you need in 

 your business — One that you can't afford to be without. 



