The Weekly Florists' Review, 



77 



HERE IS A 

 BUSINESS BOOK 

 FOR BUSINESS MEN 



NO SCIENCE BUT LOTS OF 

 PRSCTICaL COMMON SENSE. 



It don't tell you the botanical classification 

 but it does tell you how to produce marketable 

 plants and cut flowers in the best and cheap- 

 est way. 



It don't list every plant in cultivation but 

 it does tell you just what you want to know 

 about every plant that there is any money in 

 for a Commercial Florist. 



The articles are arranged alphabetically 

 so that when you want to see what Mr. Scott 

 says about Cannas you turn to the Cs and in 

 an instant you have it. 



FLORISTS' PUBLISHING CO. 



Caxton Building, CHICAGO. 



The book treats of over 

 200 subjects and is freely il- 

 lustrated with fine half-tone 

 engravings. 



It is a book that you need 

 in your business just as you 

 need any other useful labor 

 and money saving implement 

 or device. 



The price is $5.00, 

 carriage prepaid. 



If you have not already ob- 

 tained a copy of this book 

 order one now. 



If you cannot spare the full 

 price at once, write us for 

 our monthly payment offer. 



The Florists' Manual 



By WILLIAM SCOTT. 



Astilbe japonica Croton 



A Complete Reference Book for 

 Commercial Florists. 



Over 200 large pages. 



Handsomely illustrated. 



Following is a list of the sub- 

 jects covered. 



Acrophyllum 

 Adiantum 

 Agapanthus 

 Agave 



A flam an da 

 Alocasia 



Alternanthera 



Bay^IVees 

 bedding Plan 



Caladium 

 Calamu 



Carl udo vica 



Centaurea 



Chrysanthemum 

 Cineraria 



Decorative Pl'ts 



Kii. haris 



Eupatorium 



Euphorbia 



Floral Arrange- 



Freesia 

 Fuchsia 



Greenhouse Hldg 

 Grevitlea robusta 

 HirdyPerennials 

 Hardy Shrubs 

 Heating 

 Hedera (Ivy) 

 Hedge Plants 

 Heliotrope 



Aristolochia 



Aspidistn 





Lobelia 



\Liiietti.i 



Maurandya 



Metrosideros 



Mignonette 



Mimulus 



Moon Flower 



Mulching 



Oleander 



Orchids 



Othonna 



Oxalis 



Packing Flower; 



Packing Plants 



Panicum var. 

 Pelargonium 



Pinks 



Potting 

 Primula 



Klbnlmii-Mi 

 Ki. Iinr.lu 



Seed Sowing 

 Selaginella 

 Shading 

 Skimmia japo 



Stevia 



Stocks 



Store Manag"'m 



Swainsona 



Sweet Peas 



Thunbergia 



Tropaeolum 



Tuberose 



Valotta 



Vases 



Ventilation 



Veranda Box«s 



Verbena 



Vinca 



Price, $5.00, Prepaid by Express or Mail. 

 FLORISTS' PUBLISHING CO Caxton Building CHICAGO. 



