The Weekly Florists' Review* 



1063 



HERE IS A 

 BUSINESS BOOK 

 FOR BUSINESS MEN 



NO SCDENCE BUT LOTS OF 

 PRSCTICSL COMMON SENSE. 



It don't tell you the botanical classification 

 but it does tell you how to produce marketable 

 plants and cut flowers in the best and cheap- 

 est way. 



It don't list every plant in cultivation but 

 it does tell you just what you want to know 

 about every plant that there is any money in 

 for a Commercial Florist. 



The articles are arranged alphabetically 

 so that when you want to see what Mr. Scott 

 says about Cannas you turn to the Cs and in 

 an instant you have it. 



FLORISTS' PUBLISHING CO. 



Caxton Building, CHICAGO. 



The book treats of over 

 200 subjects and is freely il- 

 lustrated with fine half-tone 

 engravings. 



It is a book that you need 

 in your business just as you 

 need any other useful labor 

 and money saving implement 

 or device. 



The price is $5.00, 

 carriage prepaid. 



If you have not already ob- 

 tained a copy of this book 

 order one now. 



If you cannot spare the full 

 price at once, write us for 

 our monthly payment offer. 



The Florists' Manual 



By WILLIAM SCOTT. 



A Complete Reference Book for 

 Commercial Florists. 



Over 20O larg-e pag-es. 



Handsomely illustrated. 



Following- is a list of the sub- 

 jects covered. 



Abutilon 



Acalypha 

 Acanthrophcenix 



Afiamanda 

 Alternanthera 



Aristolochia 

 Asparagus 



Aspidistn 



Astilbe japonica 



Bay Trees 



Bedding Plants 



Begonia 



Bellis. 



Bottom Heat 



Bougainyillea 



Bouvardia 



Bromeliads 



Browallia 



Bulbs 



Caladium 



Calamus 



Calceolaria 



Camellia 



Canna 



Carludovica 



Cobea 



Cold (ran 

 Coleusl 



f n.mtlms 

 1 >r.u aena 

 Drainage 



Grevillea robusta 

 HardyPerennials 

 Hardy Shrubs 



Hedera (Ivy) 

 Hedge Plants 



Hotbeds 



i I y.lr.in-iM 

 Impaliens 



Maurandya 



Metrosideros 



Mignonette 



Myosotis 



Nepenthes 



Nierembergia 



< >lr.,||.],T 



I Irchids 

 Othonna 



Packing Plants 



Euphorbia 

 Ferns 



Fittonia 

 Floral Arrange- 



F««ia S 

 Fuchsia 

 Fungicides 



I il.uliulus 

 Glazing 



Roses 

 Salvia 

 Santolma 

 Sedum 

 Seed Sowi 



Stevia 



Stocks 



Store Manag?*mt 



Swainsona 



Sweet Peas 



System 



Lilyof the Valley Phl< 



1 V|'t't(iin..i 



Perilla 



Petunia 



Pinks 



Poinsettia 



Potting 



Primula 



Rhododendron 



Richardia 



Ricinus 



Tropaeolum 



Tuberose 



Valotta 



Veranda B 



Verbena 



Vinca 



Violet 



Watering 



Price, $5.00, Prepaid by Express or Mail. 

 FLORISTS 1 PUBLISHING CO Caxton Building CHICAGO. 



