192 



HORTICULTURE 



February 8, 19i:j 



JOHN BREITMEYER'S 

 — =SONS=^ 



Cor. Broadway and Gratiot Aves. 

 DETROIT, MICH. 



Artistic Designs . . . 

 Higli Grade Gut Blooms 



We cover alt .MirhU'an pniiits ami k<><"1 

 8erlion> of 4>)ii<i. liuliana aiut C'anaila. 

 Members Florists' TeleKrapli Delivery 

 Assoeiation. 



NEW YORK 



FLORIST 



413 



Madison Ave. 

 at 48tti St. 



Tel. Murray Nlll 



1920 



New York 



— Bloomingdale *s — i 



The Largest Floral Establishment In the Metropolis I 



Best Service — Quick Delivery — Modest Prices I 

 Telegraph Orders Carefully Filled I 



WILLIAM J. SMYTH 



Cor. Michigan Ave. and 31st St.* 



CHICAGO, ILL. 



(Member Florists' Teleprapb Delivery Asso.) 

 We ship to all points in Illinois and Iowa. 



Phones : Aldine 880. AJdine 881. Aldins 882. 



SAMUEL MURRAY 



Kansas City, Mo. 

 913 Grand Ave. 



WILLIAM L. ROCK 

 FLOWER CO. 



Kansas City, 



Mo. 



will carefully execute orders for Knnsas 

 City and any town in Missouri or 

 KauHus, 



Of Interest to Retail 

 Florists 



I 



>Iember of (he Florists' Teletjraph Delivery. [ 



All Orders Given Prompt and Careful Attention 



The Park Floral Go. 



J. A. VALENTINE 

 Member Florists' TeleKrapli I>)li\erj. 



DENVER, COLORADO 



"THE HOME OF FLOWERS" 



The larycst rut lh>wer store in .Vnierira. 

 Orders for the TWIN tITIKS and for all 

 Northwestern points eiven prompt at- 

 tention. 



HOLM & OLSON, incorporated 

 ST. PAUL, MINN. 



W. J. Palmer & Son 



304 Main Street, 



Buffalo, N. Y. 



Mem jers Florists'Telegraph Asso. 



EFFECTIVE ADVERTISING. 



Six leading florists of Washington. 

 D. C, had a joint advertisement tor 

 McKinley Day in tlie Washington 

 Herald. The advertisement, which oc- 

 cupied a space 12 x 15 inches, had a 

 portrait of the late President in the 

 centre, and on each side were the 

 verses, "Lead Kindly Light." McKin- 

 ley's favorite hymn, and Cleveland's 

 eulogy of McKinley. On the left was 

 a cluster of carnations clasped with a 

 national shield, and across the top in 

 large letters was the inscription, "To- 

 day, January twenty-ninth, is McKin- 

 ley Bay. Wear a Carnation in Honor 

 of His Memory." At the bottom were 

 the names and addresses of the florists 

 subscribing. Altogether, the adver- 

 tisement was an excellent example of 



STEAMER DEPARTURES ^ 



Allan. jjj 



Sicilian. Hostuii-Clas-.iw Feb. 13 K 



American. «i 



I'liila.. N. Y.-S"iitli.aiiiiiton... .Fel). 13 V 

 St. Paul, X. Y.-Sniitliampt"ii..Feli. 22 ^ 



Atlantic Transport. [fi 



Miiiuewaska, N. Y. -London.. .Feb. 

 :Minnet)nka, N. Y'. -London. . .Feb. : 



Cunara. 

 I\[:inretania, N. \'.-T-,i^■el■pool..Feb. 

 T'ltonia, N. Y". -Mediterranean. Feb. 

 La<-t)nia. N. Y*. -Mediterranean. Feb. 

 (';ii-p;if Ilia. Boston -Liverpool.. Feb. 

 (■aiiii.iiiia, X. Y". -Liverpool. .. Feb. 



Hamburg-American. 



I'.itrii i.i. X. v. Ilainliilri; Fi'b. 



K. .\. Vbtoiia. X. v. H.iiiib'K.l''eb. 



Holland-America. 

 Potsdam, .X. Y. I! tt.rdam.. .Feb. 



Leyland. 



Bobeiiiiaii, Boston - 1. i^ erpool.. Feb. 

 Winifredian. Biiston-Llverp'l.Feb. 



North German Lloyd. 

 Berlin. N. Y. Mediterranean ... Feb. 



Sevdlifz. N'. Y. -Bremen Feb. 



K. Willielm n. N. Y'. -Bremen. Feb. 

 li. Wasbinston. M. Y. -Bremen. Feb. 



(M Red Star. •' 



ftj Kroonland. N. Y.-.\ntwerp. . .Feb. 12 >_ 



S) Zeeland. .\'. Y.-.\ntwerp Feb. 19 \ 



K White Star. \. 



.„ .\rabic. Boston-Liverpool Feli. U IJ 



'8 Oeeanie. N. \'.-SoiUhamptou..Feb. 12 >J 



S Pli'delphia. N. Y. S'hampton..Feb. l.-i h( 



V .\driatio. N. Y'.-Mediter'n Feb, l.s S 



L Baltic. N. Y'. -Liverpool Feb. 2(1 ^ 



Ma.iostic. N. Y.-S.oitliainpton.Feb. 22 >^ 



co-operative advertising to good effect 

 and worthy of imitation generally. 



An equal exhibition of enterprise 

 was the advertisement of Knoble 

 Bros., florists of Cleveland. O., in the 

 Sunday Plain Dealer of January 29. 

 It was a full page presentation of the 

 florists' sphere of activity, beautifully 

 set forth in natural colors. Cut roses, 

 blooming plants, bridal bouquet, cor- 

 sage, wreath, jardiniere, decorated din- 

 ing table, etc., were all attractively 

 illustrated. It takes sand to spread 

 out to the extent of a full-page adver- 

 tisement in a metropolitan journal, 

 but that's what you've got to come to 

 if you want the business, now. 



-, W 



NEWS NOTES. 



Centre Square, Pa. — H. Unsuth has 

 gone out of business. 



Gary, Ind. — The Gary Floral Com- 

 pany has sold its business to John 

 Owens. 



Clinton, Me.— C. P. Loder has pur- 



ALEX. McCONNELL 



S71 FIFTH AVENUE 

 NEW YORK CITY 



Telegraphic orders forwarded to any 

 part of tbe Lnited State,?, Canada, and 

 all principal citie.s of Europe. Orders 

 transferred or intrusted by the trade to 

 our selection for delivery on steamships 

 or elsewhere reieive special attention. 



Cost of Cabling Foreign Deliveries 

 Must he Prepaid 



Reference or caRh mast accompany all 

 orders from unknown correspondentH. 



Cable Aildress, ALEXCONNGLL.. 



DAVID CLARKE'S SONS 



Deliver orders trom any part of the cjuntry to 



New York City 

 Or OUT-GOINU STEAMERS 



Write or telcL'raph 



2139-2141 Broadway, New York 



Telephone loo2-lo.'io Columbus 



George M. Stumpp 



7EI Finil «<e., Cot. E SStll St. 



NEW YORK CITY 



BROOKLYN 

 NEW YORK 



3 & 5 Greene Ave. 

 Tel. 6800 Prospect 



339-347 Greene Ave. Tel. 3908 Prcipeil 



KstalilKlieil IK7) 



13 iV»M3S 



I I.OKIST 



N. E. Cor. 44 l\. & Madison Avenae, N. Y. City 



(Member Florists" Telegraph Delivery Asso.) 

 Flowers shipped on all Steamers. Special Correspon 

 dence in all the large cities of Europe and the British 

 Colonies. Telegraph and Cable address, Dardsflor. 



YOUNG & NUGENT 



42 West 28 St., NEW YORK 



"FLOWERS BY TELEGRAPH" 



THE ROSERY 



23 STEUBEN ST. 

 >XUBA.IMY, IM. V, 



FLO'WER DEUVERIES FOR AlBANY 

 AND VlaNTTY 



ALBANY, N. Y. 



Flowers or Design Work 



DEI.IVEKKI) IX AI.lt.VXY .\N1) ViriNITY 



ON Ti:i,i:<:it.\i'iii( oijdkk 



1 1 NORTH PEARL STREET. ALBANY. N. Y. 

 Rochester, N. Y. 



J. B. KELLER SONS, 



FLORISTS 

 25 Clinton Avenue, N. 



KocKester Phone 506. Long Dist. Bell Phone aiSg 



Members Florists Telegraph Delivery 



chased the greenhouse of Henry New- 

 nail, and will move it to Main street, 

 where he will conduct a flower-grow- 

 ing business. 



