THE GARDENERS' CHRONICLE OF AMERICA. 



297 



A New Year Resolution 



Addressed to him who buys advertising, 

 and to him who buys what is advertised. 



\Y /HERE AS, Mr. Advertiser, it is becoming quite evident that the Gardeners' 

 Chronicle is gaining recognition as the leader among horticultural publica- 

 tions, and, whereas, it circulates among a class of buyers not catered to by any 

 other publication, 



BE IT RESOLVED, that you peruse the columns of the Gardeners' 

 Chronicle, and carefully consider whether you can afford to miss the opportunity 

 to get in touch with its readers — owners, superintendents, and gardeners of the 

 private estates; — to miss the access which places you before the big buyers of 

 horticultural products, and all that pertains thereto. 



AND WHEREAS, the INTERNATIONAL SHOW NUM- 

 BER, to be issued on March 1 5 th, will be a special number in every sense that 

 such an issue implies, and will be distributed at the INTERNATIONAL 

 FLOWER SHOW, to be held in the Grand Central Palace. New York City, 

 April 5th to 12th, 1913, 



BE IT RESOLVED, Mr. Advertiser, that if you are going to be 

 with us in this special number, that you apply now for your space, so that you 

 may not be disappointed by " seeking to enter later," when the best positions 

 have been appropriated. (Last forms close March 1 0th.) 



NOW, WHEREAS, Mr. Buyer, you cannot err in patronizing those 

 who patronize us, 



BE IT RESOLVED, that you patronize our advertisers, not because 

 they patronize us, but because we know that in patronizing them you will get 

 the best that you can get anywhere. 



AND. FINALLY, BE IT KNOWN, that we will not knowingly 

 permit any advertisement to appear in our columns, through which our readers 

 would secure less than full value for their money. 



Dated, Madison, N. J., this first day of January, in the year nineteen 

 hundred and thirteen. 



MARTIN C. EBEL, 



Managing Editor. 



