September 28, 1918 



HOETICULTURE 



:^,in 



FLORISTS^ TELEGRAPH 

 DELIVERY ASSOCIATION 



At the F. T. D. meeting in Detroit 

 Sam Seligman originated the idea of 

 .giving a prize for window decorations 

 demonstrating to the public to the 

 best advantage the service rendered 

 by the Forists' Telegraph Delivery As- 

 sociation. This competition was left 

 open to all retailers in the town where 

 our F. T. D. meeting is to be held, 

 and a great deal of good came out of 

 this display at the different flower 

 shows in Detroit. The idea worked 

 out so good that the Kennicott Bros. 

 Co. offered a first prize of $100.00 in 

 cash to the best window, Chas. H. 

 Grakelow offered a silver loving cup 

 as second prize, and Sam Seligman's 

 $25.00 was to be the third prize. 



This seems very encouraging and I 

 am sure that the Cleveland florists, 

 and not the F. T. D. members alone 

 but all retail florists have something 

 worth while going after. 



Albebt Pochelon, Secy. F. T. D. 



MORE F. T. D.'ISM. 

 Our meeting at Cleveland October 

 8th ought to merit the largest atten- 

 dance we have ever had due to the 

 war and conditions occasioned by the 

 war. The shipping conditions which 

 are so unreliable due to the conges- 

 tion of rail traffic, must be met with, 

 and how much may we be thankful 

 to the F. T. D. and its organization in 

 being able to transmit our orders 

 from one to another with the fullest 

 confidence of their being properly 

 filled. 



Nowadays this means much. Hav- 

 ing the confidence of 600 members lo- 

 cated all over the United States and 

 Canada and feeling that any order 

 taken will be carried out to the full- 

 est detail as though it were done in 

 your shop. And all this in a few 

 short years, brought about in a most 

 interesting manner by the leaders 

 who have the foresight and spirit or 

 co-operation to help one another and 

 who met from time to time and learned 

 to appreciate each other's efforts so 

 that they gave the best that was in 

 them not only to merit the business 

 but also the friendship. 



It was at these conventions where 

 everyone present entered into the 

 spirit of all for one and one for all 

 that brought the success of the F. T. 

 D. to its proper level, and take it from 

 me, boys, when you meet the bunch at 

 Cleveland you will meet the livest 



crowd connected with the flower busi- 

 ness. F'rom the moment our presi- 

 dent, Bill Gude takes the gavel to 

 open the meeting up to the time our 

 Secretary Pochelon says meeting ad- 

 journed will be found inspiration ana 

 instruction for still further co-opera- 

 tion. 



Now what has brought about the 

 success of the F. T. D.? One of the 

 most important things I know of is 

 the SERVICE rendered by the mem- 

 bers. By that I mean, that if one 

 member transmits an order to an- 

 other, there has never been a time, 

 that if the order did not go through 

 right, but what the member who re- 

 ceived the order was ready to make 

 good and send another, gratis, with 

 the proper explanation so that the 

 good-will was held by all parties con- 

 cerned, customer, sender and receiver 

 of the order. This means much to 

 those who are members to know that 

 there is dependability, and should 

 warrant the making of more mem- 

 bers for our association. 



This get-together spirit once a year 

 by our members cements a friend- 

 ship that is lasting and is worth more 

 than all else, for the price of fellow- 

 ship is not purchasable and only by 

 personal contact can it be brought 

 about. So that for a retailer who can 

 attend our F. T. D. gathering there Is 

 a real treat in store both from a 

 friendship as well as instructive 

 standpoint. 



So here's a success to the next F. 

 T. D. meeting at Cleveland where 

 abound some of the livest wires in the 

 business and from whom we can gath- 

 er and learn how to "Say it with 

 Flowers." 



Yours for the Fourth Liberty Loan, 

 Hexry Pexn. 



New York — Patrick Welch. Boston, 

 Mass.: R. Vincent, Jr., Whitemarsh. 

 Md. 



Rochester, N. Y.— Prof. C. S. Sar- 

 gent, Boston, Mass.; Charles L. Hutch- 

 inson, Chicago, 111. 



Philadelphia — A. Lee Don and David 

 Don, of Weeber & Don, and Norman 

 Serphos, N. Y. City. 



Philadelphia— Wm. F. Gude, Ernest 



BOBBINK & ATKINS 



NURSEKYMEN, FLORISTS, PLANTE«S 



RUTHERFORD. NEW JERSEY 



We are subscribers to the Nurserymen's 

 Fund for Market Development, also "Say 

 It With Flowers" Publicity Campaign. 



NURSERY STOCK 



Fruit and Ornamental Trees, Shrubs, 



Small Fruits, Clematis, Evergreens 



and Roses. 



Write for TraiJe List 



W. & T. SMITH COMPANY, BiRiva, N. Y. 



We are subscribers to the Nurserymen's 

 Fund for Market DeveloDinent 



HOLLAND NURSERIES 



BEST HABDT BHODODENDKON8, 

 AZAIxBAS, CONXFEBS, OUCMATU, 

 H. P. aoSES, SHRUBS AND HEB- 

 BACEOC8 PLANTS. 



P. OUWERKERK, ''"ror.v.r'sr' 



CHRYSANTHEMUM 



SPECIALISTS 

 ELMER D. SMITH & CO. 



ADBIAN, MICH. 



F"ERNS 



Bench grown stock ready for pli and eight 



inch pots— price 35c. and 50c. — varieties 



BOSTONS, BOOSEVELTS, WHITMANU 



and TEDDY, JR. 



H. H. BARROWS, Whitnan, Mass. 



CHARLES H. TOTTY 



CHRYSANTHEMUMS 

 IVIADISOIM, N.J. 



Gude, Granville Gude and George W. 

 Hess, Washington, D. C; Percy Rigby, 

 S. S. Pennock Co., New York City; 

 H. K. Rohrer. Lancaster, Pa. 



Chicago — A. R. Lidiger, Milwaukee, 

 Wis.; August Albert, with H. W. Buck- 

 bee. Roclcford, 111.; Mrs. Baumgarten, 

 .Milwaukee. Wis.; Geo. W. Jacobs, Can- 

 ton; Mr. and Mrs. A. Kinyon, South 

 Bend, Ind. 



Washington— C. B. Knickman. Mc- 

 Hutehison & Co., New York: Joseph 

 J. Goudy, Phila., Pa.; Fred H. Clasen, 

 St. Louis, Mo.; A. L. Miller, Jamaica. 

 N. Y. ; Paul Berkowitz, Phila.; F. J. 

 Michell. Phila., Pa. 



Cleveland, 0.— R. E. Blackshaw, of 

 the Ove Knatt Co., Inc., La Porte, Ind.; 

 A. M. Hansan, of the A. L. Randall Co., 

 Chicago; Martin Reukauf, of Bayers- 

 dorfers, Philadelphia; John NIchelson, 

 of The E. C. Amling Co., Chicago; 

 .Michael Bloy, Detroit, Mich.; Louis 

 Overynder and wife, of Lodi. O. 



