554 



HORTICULTUHE 



December 7, 1918 



HORTICULTURE, 



VOL XXVIII 



DECEMBER 7, 1918 



NO. 23 



PUBLISHED WEEKLY BY 



HOimCULTURE PUBLISHING CO. 

 1^7 Summer Street. Boston, Mass. 



WM. J. STEWART, Editor and Manager 

 Telephone. Beach 292 



ADVERTISING BATES: 



Per inch, M Inches to pace 91.25 



Dlsconat on Contracts for consectitWe insertions, as follows : 



One month (4 times), 6 per cent.; tliree montlis (IS times), 10 

 per cent.; six months (2< times), 20 per cent.; one jtmr (62 times), 

 SO per cent. 



Pace and lialt page space, not oonsecDtiTe, rates on application. 



SUBSCRIPTION BATES: 



One Tear, in adrance, Sl.OO; To Forelam Coontries, f2.00; To 



Canada, fl.SO. 



Intered as second-clasB matter December 8, 1904, at the Post Office 

 «t Boston, Mass., under the Act of Congress of March 3, 1879. 



CON'TEWTS Page 



ROSE GROWING UNDER GLASS— The Christmas Crop 

 —Ventilation — Tying— Protect the Boilers— Last Call 

 for Repairs— Drains — Arthur C. Ruzicka 553 



SOCIETY OF AMERICAN FLORISTS— National Pub- 

 licity Campaign ■ 555 



THE FLORIST BUSINESS AFTER THE WAR—/. 

 Otto Thilow — portrait 556 



OBITUARY— John Henry Small— A. Hans— Gardner L. 

 Simpson— J. C. Peterson— Roger W. Whittley 558 



CLUBS AND SOCIETIES— Chrysanthemum Society of 

 America 560 



SEED TRADE 561 



OF INTEREST TO RETAIL FLORISTS: 



Flowers by Telegraph 562 



New Flower Stores 563 



S. A. Anderson, portrait 567 



FLOWER MARKET REPORTS: 

 Boston, Chicago, Cleveland, New York, Philadelphia, 



Rochester 565 



St. Louis, Washington 567 



LOCAL AND GENERAL NEWS: 



Chicago, St. Louis, New York, Philadelphia, Cincin- 

 nati, Boston 568-569 



MISCELLANEOUS: 



Laelio-Cattleya Manbeuge 555 



Savins; Garden Surplus 555 



Illinois Apple Show 558 



News from One of Our Boys 560 



Publications Received— Catalogues Received 561 



News Notes 563-570 



Visitors' Register 567 



Business Troubles 567 



An Aged Florist 567 



Greenhouses Building or Contemplated 570 



We think our readers will enjoy and alsn 

 Pointing profit liy a perusal of Mr. Thilow's jwper 

 the way on "The Florist Business After the War," 

 which is published in this number of Hor- 

 ticulture. It is a very comprehensive and lucid jires- 

 entation of the influences born of the war jieriod. the 

 new problems to be controlled, the lessons learned and 

 the preparations that must be made if we are to hold 

 our own and make creditable pro.eress on a plane with 

 other industries which have been aifected in like mamier 

 as this of ours. ,Mr. Thilow has been in a position to 

 observe all phases of the great upheaval and lias uivon 



us a thoughtful and instructive presentation of a subject 

 that vitally concerns us all. 



The much protested bill for drastic 

 Plant plant quarantine as a protection against 



exclusion introduction of insect pests and plant 

 now a fact diseases has been sigTied by D. F. Hous- 

 ton, secretary of agriculture and is now a 

 law, to become efl:'ective on and after June 1, 1-919. Until 

 that time, presumably, importation of plants imder re- 

 strictions hitherto in force may be carried on to such 

 exlent as the unsettled and irregular transportation 

 facilities warrant. The new order of things will neces- 

 sitate a general realignment of the wholesale florist 

 ]>lant trade the full trend and effect of which it is as yet 

 difficult to foresee. But it is inevitable and, in our 

 opinion all talk of injunctions and a fight in the courts 

 by the florist trade is a hopeless agitation. The best we 

 can look for is that the result may be a new stimulation 

 to enterprise in home grown material. This is what a 

 large section of the American nursery trade are looking 

 for and, if rightly taken advantage of, it means much 

 for those interests. This legislation — helpful or disas- 

 trous as it may be regarded by variant interests — is but 

 one item in the vastly changed conditions to which the 

 commercial world must now prepare to adjust itself. 

 Eebuilding time is here. 



Were we disposed to make a guess as to 

 Reflections i],,. immediate future of the florist trade, 

 and surmises \\r should consider the present situa- 

 tion, as it appears from a comprehen- 

 sive and unbiased view, as distinctly foreshadowing a 

 season of insufficient supply and well sustained values for 

 most lines of flower product. This condition is veiy 

 likely to be developed strongly at Christmas and that it 

 is so summed up in the minds of the r.etail trade is evi- 

 dent from the preliminary run on greens, dried and 

 artificial supplies and other substitute material which is 

 lieing e.xperienced liy wholesale houses making a specialty 

 of these things. Whatever may be our sentiments as to 

 the use of such goods by the florist trade in lieu of fresh 

 natural flowers, it might as well be accepted that the 

 business at the present juncture is confronted by a con- 

 dition and not a theory and we must sulunit and "make 

 the best of it," looking ahead to the time coming when 

 the flower producing trade will once more reach a nor- 

 mal balance of supply and demand. The supply men 

 are having their own troubles in the difficulty to obtain 

 raw materials even at enormously advanced cost and in 

 the demoralized transportation facilities which have 

 prevailed and are likely to prevail for a long time to 

 come. 



CHRISTMAS 



What Have You to Say to the Trade? 



Next issue of HORTICULTURE will be the 

 RIGHT PLACE and RIGHT TIME for your 

 Advertisement. Let us have copy by Wed- 

 nesday morning, Dec. 11th please. 



