May 14, 1910 



HORTICULTURE 



741 



THE BEST LETTERS 



Boston Florist Letter Gi. 



ee pkarIj st., boston 



N. F. McCatthy. Mct. 

 Ordar dta^ct or buy froai rear WcaI 



BOSTON 



buenptMtta, EiBbUaH, •tc, Alwmyv 

 m Stock 



NEW ENGLAND 



FLOWER DELIVERIES 



S«nd flower orders for delivery in Boston 

 and *U New England pomiafifc 



THOS. F. GALVIN 



124 Tremont St., Boston 



r- MATTHEWS flS'J.I.t — 



The 

 FLORIST 



DAYTON, OHIO 



Is elegantly equipped to take care prop- 

 erly of all orders for flowers entrusted 

 to bim night or day 



For Dayton, Ohio and Vicinity. 



rTHE BOSTON- 



CUT FLOWER CO. 



Will fill orders for flowers, design work or plaats 

 promptly as ordered to any address in Boston 

 sad Ticinky. Usual Commission. 



14 Bromfield Street, Boston. 



Telephone, Main 3681. 



TRANSFER 



Your orders for flower or plant deliv- 

 ery in Eastern New England to 



JULIUS A. ZINN 



1 Park St , Boston 



48 W. 29th Street. New York City 

 Telephone No. 1757 Mad. Sq. 



FLORISTS' SUPPLIES 



QALAX, bronie and green, fresh crop, 

 «1.00. 1000; $7.50, 10,000. LKnCOTHOE 

 SPRAYS, 75e, 100. GRBBN 8HBBT 

 MOBS, >2.00 large bag. 



In ordering goods please add ' ' I saw 

 it in HORTICULTURE." 



WELLESLEY COLLEGE 



D^na Hall, Walnut Htll and Rockrldge Hall 



Schools. TAILBY, Wellesley, Mass. 



Tel. Wellesley 44-1 and 2. Night 44-3. 



ncn 1 UCIUI leadinq florist, 

 UtU. A. ntini, TOLEDO, OHIO 



ALL ORDERS PROMPTLY EXECUTED 



Florists' Refrigerators 



Write us for catalogue and Prices, stating si^e you 

 require, and for what kind of cut flowers you wish 

 t* use the refrigerator; also state whether you 

 want it for display or only for storage. 



McCray Refri&:erator Co,, 



153 Lake Street, Kendallville. Ind. 



MeniiM Harticultnre when you ivn'te 



AN EMERGENCY. 



See here, gentlemen, talking will never get this machine out of the bog. We 

 must all put our shoulders to it. Come now, all to-gether! ! 



NEWS NOTES. 



Denver, Colo. — The Columbus Floral 

 Co. has moved to 1553 Curtis street. 



Newton, Kans. — The Rosebud Co. 

 have leased the C. L. Shanks green- 

 house. 



Muskogee, Okla. — The Muskogee 

 Carnation Co. has been sold to Robert 

 Bebb, formerly in business at Des 

 Moines, la. 



Ashtabula, Ohio. — The partnership 

 of L. Silvieus & Son has been dis- 

 solved and L. Silvieus will hereafter 

 conduct the business. 



Williamsville, N. Y.— The Bryner 

 property has been purchased by L. H. 

 Neubeck. He will use these houses 

 to supply his Main street store. 



priced— the Bride, the White KlUarney, 

 the Kaiserin Augusta Victoria, the Niphe- 

 tos, besides many lovely pink shades, 

 such OS my Maryland and Bridesmaid and 

 Killarney. American Beauty, Richmond 

 nml Liberty are the finest among the red 

 shades. Sweet peas are good also, pink, 

 white, crimson and lavender; so are the 

 old-fashioned double red and pink early 

 flowering peonies. 



The pure white fragrant gardenia is 

 plentiful and not expensive. The mignon- 

 ette, the daisy, in white and yellow, the 

 lilac in purple and white, lovely pansies 

 in all colors. Lily of the valley and snap- 

 dragon are all to be bad in perfection, 

 Tresh and fragrant, and at exceedingly 

 reasonable priies. In fact, the choicest 

 products of the flower growers' art have 

 never before been of quite as high a 

 standard of quality as at present, and 

 prices on the average, have ruled and are 

 ruling lower than ever before — consequent 

 on improved growing facilities, modern 

 equipment and labor-saving methods of 

 culture. 



GEORGE C. WATSON, 



in Phtla. Xorth Ainerican. 



St. Louis reports that the price of 

 white carnations advanced to $5.00 per 

 100, wholesale, for Mothers' Day, hut 

 thei-e was very little doing. The 

 weather is blamed for the poor busi- 

 ness. The weather comes in handy as 

 a scapegoat in all kinds of affairs that 

 miscarry. 



Montreal, P. Q. — The case against 

 the Canadian Floral Company for in- 

 fringement of a municipal by-law 

 which compels the closing of all re- 

 tail stores at 7 p. m. on certain even- 

 ings has has been decided in favor of 

 the defendant. Mr. Hay, the manager, 

 was able to show that he did a whole- 

 sale as well as a retail business in 

 flowers, and the court decided that 

 this fact exempted him from the obli- 

 gation to close up at seven o'clock. 



FLOWERS FOR MOTHERS' DAY. 



Mothers' Dar enthusiasts forgot one 

 thine. Dame Nature does not produce any 

 more white carnations on Mother.s' Day 

 than on any other day. Then, where are 

 all the white carnations to come from to 

 satisfy the extra demand? As a horticul- 

 tural 'writer for the trade press, it is my 

 duty to report the wholesale flower mar- 

 ket'weekly. and I know that there will be 

 one white carnation to a hundred eager 

 buyers. 



But why limit the tender and creditable 

 sentiment to a white carnation? Didn't 

 mother love all flowers — the roses, the 

 peonies, the sweet peas and all the rest, 

 as well as the pinks? Of course, she 

 did! 



.Tust now there are the loveliest of white 

 roses on the market, plentiful and low 



"FLOWERS BY TELEGRAPH." 



Leading Retail Florists Listed by 



Towns for Ready Reference. 



Albany, N. Y.— H. G. Eyres, 11 N. Pearl 

 St. 



Boston— Thos. F. Galvin, 124 Tremont St. 



Boston— Edward MacMulkln, 194 Boyl- 

 ston St. 



Boston— Hoffman, Florist, 59-61 Massa- 

 chnsetts Ave. 



Boston — Julius A. Zinn, 2 Beacon St. 



Boston — The Boston Cut Flower Co., 14 

 Bromfleld St. 



Brooklyn, N. Y.— Robert G. Wilson, Ful- 

 ton St. and Greene Ave. 



Buffalo, N. Y— Palmer's, 304 Main St. 



Chicago- William J. Smyth, Michigan 

 Ave. and 31st St. 



Dayton, O.— Matthews, The Florist. 



Denver, Cole— Park Floral Co., 1706 

 Broadway. 



Detroit, Mich. — J. Breitmeyer's Sons, 

 Miami and Gratiot Aves. 



Falmouth, Mass. — H. V. Lawrence. 



Kansas City, Mo. — Samuel Murray, 1071 

 Broadway. 



Kansas Citv, Mo. — Wm. L. Rock Flower 

 Co., 1116 Walnut St. 



Louisville, Ky.— Jacob Schulz, 550 South 

 Fonrth Ave. 



New York— David Clarke's Sons, 21S0- 

 2141 Broadway. 



New York— Alex. McConnell, 571 Flftb 



New York— Young & Nugent, 42 W. 28th 

 St. 



New York— M. A. Bowe, 1294 Broadway. 



New York— Dards, N. E. cor. 44tli St. 

 and Madison Ave. 



Toledo, Ohio — George A. Helnl. 



Toronto, Can. — J. H. Dnnlop. 96 Tonng St. 



Washington, D. C— Gude Bros., 1214 F 

 St. 



Wellesley, Mass. — Tallby. 



