47« 



HORTICULTUKE 



March 26, 1910 



HORTICULTURE. 



fOL. XI MARC H 26, 1910 WO. 13 



PUBLISHED WEEKLY BY 



HORTICULTURE PUBLISHING CO. 

 11 Hamilton Place, Boston. Mass. 



Telephane, Oxford *gi 

 WM. J. STE WART, Editor «nd Manager 



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»_ 1-. Kcond-class matter December 8, 1904, at the Pott Office at Bottoa, Maas 



under the Act of Congreu of March 3, 1879^ 



""^^^ CONTENTS Page 



COVER ILLUSTRATION— Banquet of New York Flor- 

 ists' Club. 



PLANT NOVELTIES FROM CHINA— E. H. Wilson- 

 Illustrated 473 



TRANSATLANTIC NOTES— Frederick Moore 474 



IRIS XIPHIUM SYN. I. HISPANICA— Richard Rothe.. 475 



SEASONABLE NOTES ON CULTURE OF FLORISTS' 

 STOCK— J. J. M. Farrell 477 



DAHLIAS— E. R. Macomber 477 



AMERICAN ROSE SOCIETY— Meeting in New York 

 City— Officers Elected, portraits— Boston Next Meet- 

 ing Place— "The Rose the Brightest of Flowers." 478 



The Banquet 479 



DINGER, HELLER, SMITH ROSE— G. C. Watson .... 479 



NEWS OF THE CLUBS AND SOCIETIES: 

 Gardeners' and Florists' Club of Boston— Minnesota 

 State Florists' Association — Elberon Horticultural So- 

 ciety—Society of American Florists— Rochester Flor- 

 ists' Association 480 



Yonkers Horticultural Society— Newport Horticultur- 

 al Society 481 



National Association of Gardeners— Notes 482 



MORE ABOUT GLADIOLUS— H. W. Koerner 482 



MRS. ELLEN M. GILL, portrait 482 



OBITUARY — Joseph W. Moulton— Edward Ladiges — 

 John Booth 485 



SEED TRADE: 



The Outlook— Corn and Potatoes— Help Wanted— A 

 Rochester Boom — The Seedsmen's Guarantee, G. C. 

 V/atson — Notes 486 



OF INTEREST TO RETAIL FLORISTS: 



New Flower Stores — Steamer Departures 48S 



Flowers by Telegraph 489 



FLOWER MARKET REPORTS: 



Boston, Buffalo, Chicago 491 



Cincinnati, New York, Philadelphia, Twin Cities 493 



MISCELLANEOUS: 



Philadelphia Notes 482 



News Notes 483-484-498 



Business Changes 488 



Personal — Incorporated 489 



The Plain Truth— G. C. Watson 499 



Chicago Notes— British Jottings, W. H. Adsett 500 



Greenhouses Building or Contemplated 502 



Patents Granted — Fire Record 502 



As expected, the hearing on the 

 Put a horticulturist matter of the Commonwealth Ave- 

 on the Park Board ^ue tree planting before the Bos- 

 ton Park Commission had no 

 effect on the carrying out of the plans as previously 

 adopted by that board. They had gone so far already 

 that a chaBge of front could not have been reasonably 

 expected. The citizens have Mayor Fitzgerald to thank 

 and not the Park Board for the privilege of even pre- 

 senting their views on this matter which means so much 

 to them. The size and character of the protesting dele- 

 gation was such as to show the mayor that the demand 

 for at least one member on the board who has some hor- 

 ticultural intelligence is well-founded and may wisely 

 be acceded to. We earnestly hope that at the proper 

 time the mavor will so act. As for Commonwealth 



Avenue it will stand in time to come a perpetual re- 

 minder, each year more convincing than the last, of a 

 frivolous, short-sighted and ill-advised measure. Tlie 

 remedy against further malpractice is obvious and the 

 mayor lias it in his keeping. 



The New York Sunday Herald of March 

 An ever- gQ was worth a lot of money to the florist 

 ready ally trade. It was announced as a great 

 Easter edition, giving a colored sheet and 

 a large amount of space to interesting information con- 

 cerning the annual feast of the flowers which grows in 

 importance and beauty each year. Publications of this 

 character, when the story is told truthfully and withotit 

 absurd sensationalism, are of incalculable benefit to the 

 flower grower and dealer, helping to make a market for 

 his products and carrying the story of his fragrant offer- 

 ings to every nook and comer of the land in alluring 

 dress. In the campaign for wider publicity which al- 

 ready is and will be still more convincingly forced upon 

 the florist industry the power of the newspaper is not 

 adequately realized by those who would be the largest 

 beneficiaries through a more persistent and systematic 

 use of this ever-ready medium for business exploitation. 

 In all our affairs — exhibitions and other projects where 

 public interest is sought — we are woefully behindhand 

 in the use of our best ally. No amusement enterprise 

 worthy of the name would ever think of success without 

 the services of the advance agent. And what would 

 they not give to have the universal entre to the heart of 

 all humankind which is at all times at the disposal of 

 the florist but which the average fl(uist makes so little 

 use of. 



As noted in our brief report last week. 

 Securing the New York exhibition of the Amer- 

 the exhibitors igan Eose Society and the Horticul- 

 tural Society of New York jointly, 

 although excellent as to quality of material shown, was 

 of very moderate extent. We have heard more or less 

 criticism of the growers of florists' roses, both East and 

 West, for their failure to contribute more liberally to the 

 rose display and of the members of the horticultural so- 

 ciety for similar neglect in the section devoted to con- 

 servatory plant groups, etc., with not a few expressions 

 of disappointment on the part of visitors who had come 

 long distances expecting to see something to justify the 

 effort. The dereliction cannot be remedied now, of 

 course, and there can be no question in anybody's mind 

 as to the extent and character of the show that will be 

 provided at Boston next year. Yet a word of counsel 

 to those who bear the responsibility of arranging for 

 the exhibitions of such organizations may not be con- 

 sidered too intrusive or untimely. There is at least one 

 direction in which the methods employed for securing 

 exhibits for these annual affairs might be much im- 

 proved. So far as the American Rose Society is con- 

 cerned there is certainly no lack of generosity and public 

 spirit in the response made by its members and friends 

 when special premiums are called for, as the prize sched- 

 ule well attests each year. Why not put some of the 

 same energy into the work of getting exhibitors which is 

 displayed in the securing of special prizes? True, it 

 does seem a little like overdoing things after big prizes, 

 fine exhibition halls and an attendance of cultured ad- 

 mirers have all been assured, to have to go out into the 

 highways and byways to plead with exhibitors and all 

 that but it is more desirable to do this than to put up a 

 slim show. We have known of many a fine exliibition, 

 even in Boston, which owed the best part of its success 

 and completeness to the element of persistent personal 

 appeal in the securing of entries. 



