:fi»-l 



II l» IM 1 I' 



1 U K E 



April 20, 1918 



ALEX. McGONNELL 



IMI 



611 FIFTH AVENUE 

 :\A/ VOF3K C5ITV 



IVIrirrnphIc ortlrrn for«i*riIr4l tit Mny 

 pttrl iif Ihr I iiifrd .sltttrn, i'ltniMlii, iinil 

 ForrlKn ('ituiitrlrN. OriltTN frnin the 

 trMilr fur dpilvrry In New York and vl- 

 ctDttjr rrvrlvc uprrlitl nttrnllun. 



Cost of Cablinij Forcifin Deliv- 

 eries ilust be Prepaid. Reference 

 or cash n\ust aecompani/ all orders 

 from unknotcn correspondctits. 



Cable .\ddrr«». AI KXCONNKI.I.. 



"The Telegraph Florist" 



Member of f1ori»is' TcUjJraph DclUery 



124 TREMONT ST. 



N 



FOB 



KANSAS CITY 



Tranifer Your Order* to 



SAMUEL MURRAY 



1017 Grand Avenue 



lfMnb«r Florltts' T*l»rrmph DcUTWy 



DAVID CLARKE'S SONS 



Deliver orders (mm any part of the country to 



New York City 



Writ* »t TMscra#k 

 il 39-21 41 Broadway, New York 



T«4«*lia 



lua-iaa Cmtm^ttmm 



KOHMILLER, Florist 



426 Madison Ave. and 49th St., New 



York. Alto Vanderbilt Hotel 



Tflephon*. Murrny llfll 783 



Ont-of-town On!**rs Sollcltpd. Location 



C*»ntr«I. Perflonnl Attentlou. 



Member F. T. D. Asso. 



ADAM SEKENGER 



FLORIST 



S2NEWByRY^^ BANGOR, ME. 



IVe Cover all Poin's in Maine 



Providence, Rhode Island 



Johnston Brothers 



LEADING FLORISTS 



38 Dorrance Street 



Mambir ElvrliU' Tslacrapk DWItott 



Of Interest to Retail 

 Florists 



STORE WINDOW PUBLICITY 

 Mow many florists tliruughoul tin' 

 lountry nre taking advantage of our 

 I'roniollon Bureau service Insofar as 

 getting interested in our glass signs 

 for window display? 



You are losing one of the best 

 means for tying up to our National 

 t'ampaigM by not having tills glass 

 sign tontlnually displayed In your 

 windows, thereby making a connect- 

 ing link with our campaign in keeping 

 the slogan "Say It With Flowers" be- 

 fore the eyes of every passerby. Can 

 you imagine the cumulative effect this 

 sign would have if every florist shop 

 displayed the same sign and slogan? 

 Each one would benefit by the efforts 

 of the other. We think enough of it 

 in ijoston to keep it in our windows 

 continuously. 



Xow, just to illustrate the valuation 

 of store windows as an advertising 

 feature here are a few facts you can 

 jot down in your memory. 



Tlie following valuations include a 

 list of some of the prices stores have 

 asked and received for use of show 

 windows in New York city during the 

 past year: 



Drug store, Broadway near Fulton 

 street, $7,5 per week. Drug store, 

 Uroadway near 42nd street, $75 per 

 week. Drug store, Fourth avenue near 

 2.3rd street, $G0 per week. A hard- 

 ware store in Grand Central Station 

 charges $100 per month for a window 

 10x12. A store on Broadway having 

 24-foot frontage (window) by 60 feet 

 deep (1200 square feet) pays $7.0(10. 

 whereas an adjoining store with 30 

 feet front by 30 feet deep (only 9000 

 square feel) pays a rental of $11,010. 

 A manufacturer of a drug specialty re- 

 ports having contracts with numerous 



IN THE 



National Capital 



At your nfrvlcr to dpllvrr Flower* 

 or Umlcna on Orilrr by Trl»- 

 craph or otherwise. Prompt 



Krlinble Hrrvice. 



GEORGE H. COOKE 



ConiKK-tlrat At«. and L St. 

 WA8UINOTON, D. O. 



EHtabiishrd 1874 



D A. H? O S 



FLORIST 



N. E Cor. 44 *^t. & Madison Av* . N. Y. City 

 ( Member Florists' Telegraph Delivery Asso.) 

 Flowers sliippcd on all Steamers. Special 

 CorrespondeiH e in all the large cities of 

 P^uropeand the British Colonies. Telegraph 

 and Cable address, Dardsllor. 



\\f hhoiild all strictly adhere to the re- 

 qu<*i>t of the United Stat«H Food AdminiH- 

 t rat ion. 



lOHN BREITMEYER'S 

 — SONS^= 



Cor. Broadway and Gratiot At**. 

 DETROIT, MICH. 



Artistic Designs . . . 

 High Grade Cut Biooms 



W« es.ar all Ul.hlcmo yalau aatf »«»i 



•Mllani «r Ohia. Indlsaa mm* ■" 



M«nt>«r> FUrlala' Trla(r*pb DallaoT 

 Aaaorlalloa. 



Cmji liHOS CO 



GUDE BROS. CO. 



WASHINGTON, D. C. 



Member Florlita Telegraph Delivery 



Ordera for NBW TOKK. 

 Write or PkoBo t« 



MAX SGHLING 



785 Fifth Ave. 



Boat FlorltU Id tho 8ta(M m 

 R«ferene«a. 



BDROPEAN ORDERS EXEGCTBD 



Mombera of the Florist*' 

 Tetefr»ph Delivery. 



THE ROSERY 



23 STEUBEN ST. 

 AU-BAfMY. IM. Y. 



FLOWER DEUVERIES FOR ALBANY 

 AND VICINITY 



Members Floriirts' Telegraph Delivery 



G. E. M. STUMPP 



761 Fiftti Ave. 

 NEW YORK CITY 



Member Florists' Telegraph Delivenf Assi. 



YOUNG & NUGENT 



42 West 28 Street 

 New York 



Mamber* Floriete' Telegraph Delivarji 



A7T.BUNYARD 



NEW YORK 



413 Madieon Ave. at 4Slh Straet 



Alto Newport, R I. 



I OCARANTKK BATlarACTlOW 



