506 



11 () KTICULTU HK 



May 



191S 



horticulture: 



ZXVU HAY 25. 1918 NO. 21 



ri'lll.l-HKIl WKKKLT BT 



HORTICULTURE PUBLISHING CO. 

 147 Summer Street, Boston, Mass. 



ftitw«d •■ ucond-claH mitter December 8, IB04, at the Post OIBc* 

 at Bolton. Maai., under tbe Act of CoDgrrai of llareb S, 18TV. 



^"^"^^ CONTENTS pi^e 



COVKH ILLUSTRATION— A Wiilk in the Botanical 

 Garden at BultcnzorK. Java. 



SOCIETY OK AMEJtK'A.N FLORISTS— The Publicity 

 CanipalRn— Dopt. of Plant Refiistration 505 



CLUBS AND SOCIKTIES— Gardeners' and Florists' 

 Club of Boston— Meetings Next Week — Massachu- 

 setts Horticultural Society — American Dahlia Socie- 

 ty— I-«nc6ster County Florists' Asso. —Worcester 



Spring Flower Show— American Rose Society 507-509 



American Sweet Pea Society. Wm. Grav, Portrait . . . 522 



IX)CAL AND GENERAL NEWS: 

 Boston. Pittsburgh, St. Louis, Philadelphia. Roches- 

 ter. Washington 510-511 



SEED TR-\DE;— American Seed Trade Association- 

 Earl Gets Advice 512 



OF INTEREST TO RETAIL FLORISTS: 

 Food for Thought— New Flower Stores 514-515 



FLOWER MARKET REPORTS- Boston. Chicago, Cin- 

 cinnati, New York, Philadelphia, Pittsburgh 517 



Rochester. St. Louis. Washington 519 



WAR INDUSTRY DELUSIONS— Cftor/rs W. Means... 520 



OBITUARY— Wm. C. Beckert— Ernest C. Loeffler- Da- 

 vid R. Craig— Mrs. Jas. Taplin— Ernest W. Bowdltch. 520 



MISCELLANEOUS: 



Lilac Display. Arnold Arboretum — Illustration 508 



Double Up. Philip Brcitmcyer—A Tropical Picture.. 509 



"Coal Week" From June 3 to 8 511 



Rosa Hugonis, C. W. Hoitt—A Country town Verdict. 511 



News Notes — Business Troubles 519 



Visitors' Register — Patents Granted 519 



Niagra Sulphur Spray 520 



Publications Received- -Catalogue Received 521-522 



Greenhouses Building or Contempl ated 523 



Ouce a year at this period conio.s the 



Winter's anxious inquir}' as to the extent of winter 



*°'i damage to trees, shrubs and herbaceous 



garden material in those sections where 

 winters are of varj-ing severity. Strange contradic- 

 tions of accepted probabilities, hard to certainly ac- 

 count for, upset our theories and expectations so fre- 

 quently that the more experience one has the less he 

 feels sure of and the return of spring is contemplated 

 with fear and trembling. The season from which we 

 have ju.st emerged proves to have been no exception to 

 the rule, for, notwith.standing that the damage done 

 was exceptional, exceeding in the aggregate that of any 

 previous record, yet there were some things that did 

 come through unscathed which in mild winters have 

 often been badly injured and which nobody expected 

 could possibly survive the fury of 1917-18. The 

 Bulletins from the Arnold Arboretum give lengthy lists 

 of trees and shrubs injured or killed outright, some of 

 which have lived there in perfection for a quarter een- 

 tur}- and which by reason of their good behavior were 

 fairly entitled to a place in the "reliable" column. One 

 of the most irreconcilable facts brought out is that some 

 of the worst victims this time are trees native in Can- 

 ada and the northern United States, while among tbe 

 unharmed things are exotics from localities enjoying a 

 cliniafe much less inhospitable than ours. 



.Vppeals from .several gentlemen of official 



"Double and business prominence for a more hearty 



up" resjjonse from the trade to the call for 



Huwer |iiiblieity funds appear this week and 



it's full time that if this eiithiisiastically started cam- 

 paign is to be a >iieeL'S8 the indilTerence of the past few 

 weeks slmuld now reuse and the niiiAimuin amount of 

 money oriuigally aimed for be ]iromplly forthcoming. 

 In the closing days of the Liberty Hoiid drive those who 

 liatl already bought were urged to "double up" on their 

 original siibseription and this with excellent results. The 

 aniDUiits allixed to many of the names on tbe pul)lisiied 

 lists of subscribers to the florists' publicity fund might 

 fairly be doubled up or trebled, when compared with the 

 liberal contributions of others who re|)wtedly are not 

 any better equipped financially or liy business promi- 

 nence. Then there are yet very many names which 

 should, but do not, ii|i]icar on tlie list. Tlii-re can be 

 no question that the jirosperily of every- one will eventu- 

 ally be promoted to an extent far in excess of what would 

 constitute a justly proportionate share for them in the 

 amount to be raised. There has never been a time 

 when the necessity for a general co-operative |)ul)licity 

 movement was so evident. Tiiose who have been en- 

 trusted with the responsibility and tlrudgery of the work 

 have no .soft job and they surely deserve all jwssible en- 

 eouiagement. Give it to them in full measure and it 

 will ;ill ((line back to you again in due time. 



We give Sjiace in our reading columns 

 Our duty (^ what We consider a very clear- 



to ourselves sighted and sensible analysis of the 

 and the nation Imsiness situation as regards the 

 ■'non-essential'" industries under the 

 war-stress of today, iiy Charles \V. Mears of the Winton 

 .\utoinobile Company, which appeared in the New )'orA- 

 Sun for May 12. Mr. Hears is not a florist but if he 

 were and spoke for the craft he could not with better 

 logic throw the hght of economic intelligence on the 

 illogical theories from the dissemination of which the 

 horticultural industries are suffering in common with 

 many other occupations, and arc destined to suffer more 

 yet if the blind fanatical propaganda for the tabooing 

 of these industries during the war are allowed to circu- 

 late unjjrotested and the public attitude shaped accord- 

 ingly. So we think such matter has a legitimate place 

 in our columns and should have an attentive perusal by 

 every florist even though it does not class with the sort 

 of news items which some seem to assume to be the limit 

 of a florists' mental digestion, such as "the smile that 

 won't come off" because the stork has been around, or 

 the construction of casket covers or similar mortuary 

 emblems. If applicable to the automobile industrj' then 

 it should be even more so to the horticultural industries, 

 to which the Creator has given a prior right as a very 

 essential "non-essential" and which against the back- 

 ground of world tragedy have a most merciful mission 

 to fulfil. One gieat failing on the part of the rank and 

 file of the florist trade is that they are inclined to be too 

 submissive individually and fail to all "get up on their 

 hind legs" when abused, hence their industry- suffers as 

 a whole. Perhaps this article which we publish may 

 .serve as a stimulus for self-defence,— an incontrovert- 

 ible argument which can be effectively used at every op- 

 portunity in every corner of our country. It is up to 

 the trade to make telling use of everv- ounce of ammuni- 

 tion now, otherwise casket-covers inniunerable may be 

 needed for the obsequies of the flower trade itself, there 

 will be no cigars to pass when tbe stork hajjpens around 

 and the war-savings-stamp man and Red Cross emissary 

 will find very poor picking among a class of men nota- 

 Itly generous whenever thev have anything to be gen- 

 erous with. 



