II " imuU LTU UE 



Juuu :.'u. luis 



wmuIiI therp be cooperation und en 

 cduiuKfiiient? 



It was (li't-iiled to pxporlmont an<l 

 ilie wonl went forth. 



The custoiiiury tiistlo bolwoen n<l 

 vertl.sltiK UK<'nii<<s ensiiod. 



One of thPiii put it over, aiiiong 

 other thiiiKx. on the slrenRlh of n 

 .Hlrikini; und clover riiti'h phra»e: "'Say 

 It with (lowers" and a calendar 

 thouKht, of which we shall have more 

 to say later on 



Say It With Flowers 



It was contended that sentiment 

 should play a vital part In the adver- 

 tlslnR. Kxpresslons of sympathy, love, 

 atrertion. regard, etc. could be told 

 in flowers. 



It was a beautiful and potent form 

 of speech, richly colored. 



If you have a message of affection 

 to send to a sweetheart, "Say it with 

 flowers." 



If you want to tell a mother that 

 she is not forgotten. "Say it with 

 flowers." 



If the wife is to be reminded of an 

 anniversary. "Say it with flowers." 



Here. then, was a page to hang the 

 campaign on. There could be accumu- 

 lative value to the advertising. 



It was to "carry on" in more ways 

 than one. 



The Publicity Committee of the 

 Society of .\nierican Florists and Orn- 

 amental Horticulturists produced a 

 most attractive colored transfer win- 

 dow sign. 



This decalcomanie carried the "Say 

 it with flowers" slogan, in gold letters, 

 against a blue background. 



The same thought was put into 

 swinging glass-signs, window trims 

 and stickers. 



A remarkably fine magazine cam- 

 paign was started in February, etc., 

 etc. 



When papers of this nature will de- 

 vote a full-page article it gives a great 

 deal of hope for the future of the 

 Publicity Campaign, and editorials of 

 this nature, as well as many other 

 editorials of other pages are giving us 

 a great deal of satisfaction for the 

 energy devoted to the cause. 



We believe the campaign will con- 

 tinue in importance from year to year 

 and that those who have been instiga- 

 tors of the same will be fully paid for 

 their efforts in the satisfaction given 

 the cause. Hexry Pk.n.v. 



Chairman, National Publicity Cam- 

 paign. 



Colonel Henry S. Graves, Chief of 

 the Forest Service, has written to the 

 Boy Scouts setting forth the neej for 

 the census of black walnut trees which 

 President Wilson has asked the Scouts 

 to undertake. Four or five propellers 

 are required for each airplane, the 

 chief forester points out. and since 

 black walnut is scarce and only the 

 best grade can be used for this pur- 

 pose, it is important that the Govern- 

 ment should know immediately the lo- 

 cation of all available supplies. Wal- 

 nut is also the chief wood used for gun- 

 stocks, and these two requirements, 

 Colonel Graves says, make it one of 

 the most essential timbers for war 

 purposes. 



The iiiiiiual meeting of the .\iii. : 

 can Sweet Pea Society took place in 

 Philadelphia on .lune 25th, and was 

 given added interest tiy an exhibition 

 under the auspices of the Pennsylva- 

 nia liorticullural Society which Joined 

 them, giving their scheduled local' 

 show at the same time. The event 

 took place in Greek Hall, an adjunct 

 of Wanamaker's and proved to be 

 quite an interesting and successful 

 affair. The exhibits were very cred- 

 itable all the way through, and re- 

 flected lustre on all concerned. The 

 leading sweet pea feature was the 

 Burpee exhibit which occupied the 

 north end of the hall. Here were shown 

 nearly one hundred varieties in big 

 vases occupying a five-row ascending 

 platform extending the whole length 

 of the building and staged and ar- 

 ranged as only that master of the art, 

 George W. Kerr, can do it. The pri- 

 vate gardeners of the vicinity also 

 made very creditable showings in 

 sweet peas and perennial flowers. 

 Michell and Dreer had the leading 

 place at each side of the entrance to 

 the hail and put up artistic well- 

 grown exhibits of the leading hardy 

 flowers now in bloom. These were 

 all labeled and proved quite a source 

 of interest and education to the many 

 visitors. 



Among the seventy or a hundred ex- 

 hibited by Burpee the most pleasing 

 to the writer were the following: 

 pink, Margaret Atlee; lavender, Phan- 

 tom Blue: crimson, King Edward 

 Spencer: light crimson. The Presi- 

 dent; blush, Seedling Elegans; pink 

 and white. Seedling Sparkler; dark 

 lavender, Tennant Spencer; white, 

 Isobel Malcom, Norvic and Floradale 

 Fairy. 



We couldn't make up our minds as 



to which was the best of three whites. 



Isobel is the first in size and form, 



Xcrvic the purest and shiniest white. 



an:l Fairy the I'ringiest! 



"How happy roiilil I l)c wltb ellber niTc 

 tbe other dear oharnier away." 



The complete prize list follows: 



I'rjZi'S awartiiMl as f(»llowH: 



Sweet I'ejis -Twelve vari*iies: 1«t. W. S. 

 Klli.-i. Itrjn .M.iwr. I'a.. (f.iril. .\x>:\ Llnd- 

 rorh; -iiil. Thos. AleKeaii. U^iseniout, Pa., 

 garil. Koliert Al)eriieth.v. 



.Six variellea: lat, .Mr.'*. Frank H. Bacb- 

 maii. .lenkinstown. Pa., ganl. Stephen 

 Alriel ; ::n.l. \V. S. Kllis. 



Twentv-Hve Ilereules: 1st. Mrs. S. D. 

 Uirt.lle. Glen Uhl.Ile. Pa., gar.1. George 

 .\rnn:inil; 2nil. Miss Marion Fanst. Merion. 

 Pa.: ■■'.r(\. Mrs. Frank H. Daebnian; 4th, W. 

 S. F.llis. 



Disphiy: lat. Mis.s Marion Faust. 



Collection of three varieties: 1st, Thos. 

 .MeKean : 2n(l. W. S. Ellis. 



Vase of liftv blooms of ralxnl Spencer: 

 1st. \V. S. Ellis. 



Twenty of any white varietj : Ist. Mrs. 



I.erit. 



1. II IllO'hll, 



I'll. I Ml- l.,\\[- .\.-ll 

 Kanl. KeliilioM lireen 



Vane, Iwi-iily. lavender: lat. Mm. S. I> 

 ItliMIe; L'nil. .Mm. Fniiik 11. Iluebinaii. 



Vane, iwenly. ilm-p pink: 1«I. Tliomna 

 .MeKenn. 



Vime. twint.v, IIl-IiI iilnk : 1x1. Mm. S. Ii. 

 Itiilille; 2nil. W S. KIIIh. 



Vase, iKi'ntv. rrlninon : IbI, .Mm. S. J>. 

 Uliliile; 2iui, TlioniiiH MrKeun. 



Vane, Inenlv. Neiirlei : IbI. Mm S. U. 

 Itlilille. 



VaHe. tnenly, Kiilinon: Int, (ieoTKe Mr- 

 Failileii, KoKeni'iiit. Pa., uarii. Davlil .Mken. 



Va«e. luinly. oranKe: Int. TboniaK .Me. 

 Kean. 



Vase, twi-nty. pnrple: Int. Mm. S. Ii 

 Kiitille; 2iiil. MrH. Thonius Kachmnn. 



Vase, tweniv. maroon: 1st, Mrs. S. I>. 

 Kiilille; I'liil. W. S. KlIlH. 

 • Vase, twenty, Hlri|ieil: IbI. Thomas 

 .MeKean. 



Vase, twenty. Oakeil. bine or purple: Ist, 

 .Mrs. S. n. Klilille. 



Vase, rwentv, anv other eolor: 1-t. Mm. 

 S. II. Itid.lle. 



The (;arilen .Magazine meilal. for the ex 

 hlliltor winiiliiK the most llrst prlr.es in 

 ilasses nine to iweiiiv tlirei' ineliislve. was 

 awanleil to .Mrs. S. I). Kl.lille, 



For the tliiesi aioi iiioHt liierltorlonH dis- 

 play of Sweet Peas; Awarded to' W. Alb-e 

 Iturpee & Co. 



For the best displav of a new vurletv: 

 1st. \V. Atlee Hnriiee A: Co. 



The .Vmerlean Swe. t Pea Sor lety'a (iidd 

 .Medal, for tile llnest and most meritorious 

 exhibit of Sweet Peas made by the Seed 

 Trade, awarded to W. Atlee Burpee K Co. 



Certitleale of merit, awarded to \V. At- 

 lee Burpee .V ("o.. for new Sweet Pea 

 Spaiifrler and also for new Sweet Pea No. 



Pennsylvania Horticultural Society 

 Prizes 



Hut Hoor lilt Flower, twelve vases: Isl. 

 lieorge U. -MeFailden; 2nd, W. .S. Ellis; ;!rd. 

 .Mrs. Louis .Veilsoii. 



Hardy Perennials, vase of mixed va- 

 rieties: Ist, Ueorge II. McFaddeu; 2nd, W. 

 S. Ellis, 



Koses — Hybrid Perpetual, vase, twelve 

 blooms: 1st. George H. .McFAilden; '.'nd, 

 S. \. Vauelain. gard. .Tobn Crawford. 



Roses— Hybrid Perpetual, eolleellon: 1st, 

 George II. .MeFaddin; 'Jnd. S. N. Vauelain. 



Zinnia Elegans: Isl. George II. McFad- 

 den; I'nd. \V. S. Ellis. 



Sweet Peas — Henrietta: 1st, George H. 

 MiFadden. Selntillator : Ist, George II. 

 .MeFailden. Twentv varieties: Ist, W. S. 

 i:ill8. Twelve vases: 1st. Mrs. S. D. Kid- 

 dle. Six vasi's, six varieties: 1st. W. S. 

 Kllis. 



Silver Cup for vase of Sweet peas exhib- 

 ited for the Pennsylvania Horticultural So- 

 liety Prizes, awarded to Mrs. S. D. Kiddle, 

 variety Helen Lewis. 



Address of President George W. Kerr. 

 In welcoming the members of the 

 American Sweet Pea Society to our 

 tenth annual convention, I would ex- 

 plain that but for the generosity of 

 Mr. Wanamaker in granting us the 

 use of Greek Hall it is more than 

 probable that wfe would not have had 

 an exhibition this season. It will be 

 remembered that at last year's con- 

 vention It was decided to hold the 

 1918 convention in New York, antici- 

 pating that the New York Horticul- 

 tural Society would assist us with 

 special prizes and also provide a hall 

 for the exhibition as they had done 

 in the past. These embryo arrange- 

 ments of ours, however, fell through, 

 and I was afraid that at least for this 



