November 14, 1914 



HORTICULTURE 



69ff 



by heavy brass chains. The floor is 

 covered with green linoleum. There 

 are two large display windows made 

 shallow by two huge square uprights 

 which are later to be covered on all 

 sides by mirrors, making the display 

 space shallow and allowing of a more 

 advantageous display of tlie stock 

 placed tlierein. The flooring of the 

 window is but about one foot above 

 that of the store, thus giving an un- 

 obstructed view of the interior. The 

 entrance is roofed with dull copper 

 and the trimmings of the windows are 

 of the same metal. The low bases 

 are of cement, ornamented in lattice 

 work effect. 



Gude Bros. Company are extremely 

 gratified at the results obtained from 

 their annual chrysanthemum show 

 held last week at their store. The at- 

 tendance was considerably larger and 

 more appreciative than ever before. 

 The entire first floor of the building, 

 extending back from the street for a 

 distance of nearly 130 feet, was a 

 mass of coior. During the show week 

 all makeup work was accomplished in 

 the laree basement and, although this 

 resulted in some little inconvenience, 

 all orders were promptly handled. 

 The salesroom was lined on either 

 side by masses of autumn leaves, 

 palms, ferns, roses and carnations, 

 and vases of chrysanthemums, whicli 

 included fine specimens of the leading 

 varieties. In the center, in wliat is 

 ordinarily a fountain, a rockery had 

 been built, with palms and fine ferns 

 surrounding. The rockery was built 

 up to a height of ten feet and was 

 topped with a large bunch of Ameri- 

 can beauty roses. The large plate 

 glass mirrors on either side of the 

 room were partially covered witli 

 strips of bark placed diagonally 

 across them. This was covered with 

 vines and cattleyas, Dendrobium for- 

 mosum and other orchids. In front 

 was a decoration of palms and ferns 

 and here, as well as on the sides of 

 the mirror, artistically placed, were 

 bouquets of American Beauty roses and 

 baskets of other roses in profusion. 

 To these were added vases of superb 

 chr.vsantliemums. In the workroom 

 the long tables were filled with vases 

 of flowers. The greenhouse at the 

 rear was made up in tropical effect 

 with palms and ferns setting off the 

 vari-colored chrysanthemums to fine 

 advantage. The fencing of the mezza- 

 nine floor was covered with autumn 

 foliage and smilax. On this floor had 

 been placed a large Victrola. which 

 played throughout the day and even- 

 ing. 



CHICAGO. 



The Marshall Field flower depart- 

 ment is beginning to look more like a 

 flower store now that the clerks are 

 beginning to understand better how to 

 handle the stock. The space assigned 

 is still very small for an extensive 

 business, scarcely more than is al- 

 lowed for artificial and prepared flow- 

 ers and foliage, which occupies the ad- 

 joining section. 



Garfield Park conservatories are 

 open to the public from 8 A. M. until 

 10 P. M. from Nov. 8 to Nov. 22nd. 

 That this is appreciated is evidenced 

 by the fact that over 22.700 visited the 

 chrysanthemum display there on Sun- 

 day, Nov. 8th. A trip through the con- 

 servatories where over .'5000 single 



BE SURE tbat you get the METEB 

 GREEN SILKALINB, and do not take 

 any other that is sold as an Imitation 

 of the .MEYER GREEN SILKALINE, 



as they do not have the full weight, 

 measure and strength of tlie genuine 

 article. All our GREEN SILKALINE 

 is guaranteed up to the high standard 

 and marls. The sizes are F, fine; FP, 

 medium; FFF, coarse. It Is for sale 

 l>y all the best jol)bers. If you cannot 

 get it of your Jobbers, order direct of 

 the manufacturer. 



THE JOHN G. MEYER THREAD CO., LOWELL, MASS. 



Id writing adrertUers kindly mention HORTICDLTURB. 



JAPANESE WINDOW DISPLAY BY PENN THE FLORIST. 



The above illustration represents a 

 characteristic window display of thi.^ 

 Boston house — a recent Japanese dec- 

 oration in which exquisite miniature 

 gardens were featured. The sets were 



laid on a background of dark green 

 velvet. Effective advertising is the 

 slogan of the firm and their window 

 advertising receives fully as much at- 

 tention as that through any other me- 

 dium. 



stem plants and 2000 bush plants of 

 chrysanthemums are on exhibition to- 

 gether with the 320 varieties of or- 

 chids as well as fine specimen palms, 

 and tlie various other attractions that 

 can be found here, well repays one. 



Among the newer chrysanthemums 

 being tried here the following have 

 been found very satisfactory: Elder- 

 son, pink incurved ; Jas. Eraser, lemon 

 yellow; Chieftain, pink; Mrs. R. H. 

 Bogg, white; Mrs. \V. A. Read, red; 

 Mrs. Gilbert Drabble, white; Gertrude 

 Peers, red; Mendon, pink; Mrs. Paul 

 Moore, yellow; Romance, white. These 

 are all large fiowering and most of 

 them are fine for sins;le stems or bush 

 plants. The following pompon vari- 

 eties have also proved very good: 

 Ruth, lilac; Blushing Bride, pink: 

 Mary, tinged with pink. 



The largest wedding decoration of 

 the season was executed by Mrs. H. 

 Simpson for the Davis — Bankstrom 

 nuptials. The outer aisles of the 

 church were bordered with palms and 

 chrysanthemums and the altar banked 

 with palms, wild smilax. prepared oak 

 leaves, large chrysanthemums and 

 pompons with wliite roses in the front. 

 For the six bridesmaids. Mrs. Simpson 

 arranged gilt baskets, each filled with 

 Sunburst, Ophelia. Bulgarie and light 

 pink Killarney roses. The maid of 



honor carried American Beauty roses. 

 At the house, festoons of smilax, As- 

 paragus plumosus, roses and chrysan- 

 themums were generously used. 



Springfield, ill. — Springfield, the cap- 

 ital city of Illinois, entertained nearly 

 a thousand women who attended the 

 State Fedei'ation of Women's Clubs 

 there Nov. 10-13. The chief social 

 event of the occasion was the recep- 

 tion at the executive mansion, by Gov- 

 ernor and Mrs. Dunne on Nov. 10th. 

 The rooms were very tastefully deco- 

 rated with palms and a generous use 

 of chrysanthemums, chiefly in yellow 

 and white. Boxes filled with white 

 pompon plants stood upon the man- 

 tles and the lower banisters of the 

 stairways were topped with the same. 

 The refreshment tables had centers of 

 moss, covered with ferns from which 

 rose tall yellow chrysanthemums. 

 Baskets were also used largely in tlie 

 various rooms. A. C. Brown, 217 S. 

 Fifth street, the leading down-town 

 floiist. had charge of the work which 

 did him credit. Springfield is a popu- 

 lar convention city and the florists ap- 

 preciate these orders more perhaps 

 than ever before. Some fine bunches 

 of roses were presented to the officers 

 which were also grown in the Brown 

 conservatories. 



