482 



HORTICULTURE 



April 14, 1917 



HORTICULTURE. 



VOL XXV 



APRIL 14, 1917 



Na 15 



PUBLISHED WEEKLY BY 



HORTICULTURE PUBLISHING CO. 



1^7 Summer Street, Boston, Mass. 



Telephone, Beach 293 

 WM. J. STEWART, Editor and Manager 



SUBSCRIPTION RATES: 



One Year, in advance, Sl.OO; To Foreign Countries, Si2.U0; To 

 Canada, .lil.50. 



ADVERTISING RATES: 



Per inch, 30 inclies to page $1.00 



Discount on C*>ntra4-t.s for consecutive insertions, as follon's: 



One month <4 times), 5 per cent.; three months (13 times), 10 

 per cent.; six montiis <26 times), 30 per cent.; one year (52 times), 

 30 per cent. 



Page and half page space, special rates on application. 



Entered as seccmil-clasa matter December 8. 1904, at the Post Office 

 at Boston, M;iss., under the Act of Congress of Marcli 3, 1S7'.). 



CONTENTS 



Page 



COVER ILLUSTRATION— Giant Polyanthus Primroses. 



NOTES ON CULTURE OF FLORISTS' STOCK— Be- 

 gonias tor the Holidays — Carnations — Care of Seed- 

 lings—Chrysanthemums — Cyclamen — Reminders — 

 ■JoJin J. M. Farrell 481 



CHRYSANTHEMUMS FOR EXHIBITION— Adorn Pat- 

 terson 483 



CLUBS AND SOCIETIES— New York Florists' Club- 

 North Shore Horticultural Society — Meetings Next 

 Week — Society of American Florists — National Flow- 

 er Show Committee — American Gladiolus Society — 

 Holyoke and Northampton Florists' and Gardeners' 

 Club — Club and Society Notes 484-485 



FLORICULTURAL PATHOLOGY IN THE UNIVER- 

 SITY OF ILLINOIS 486 



THE EXHIBITIONS— Floriculture at Iowa State Col- 

 lege — Des Moines Autumn Flower Show — June Out- 

 door Show for Boston — National Rose Festival, 

 Illustration 488 



OBITUARY— E. B. Grunnell— Patrick F. Conheeny— 

 Thomas Martin— D. P. Kerrigan— A. J. Philips — 

 Peter L. Bogart, portrait — Henry K. Spence — Mrs. 

 H. C. Blewett — W. C. Langbridge, portrait 490 



SEED TRADE 492 



OF INTEREST TO RETAIL FLORISTS: 



New Flower Stores -New Chicago Firms 494 



Flowers by Telegraph 495 



Mothers' Day Publicity— Illustrated 496 



NEWS ITEMS FROM EVERWHERE: 



Chicago, Washington, St. Louis, Philadelphia 496 



FLOWER MARKET REPORTS: 



Boston, Chicago, Cincinnati 497 



New York 499 



Philadelphia, St. Louis, Washington 501 



MISCELLANEOUS: 



Holland Bulb Garden, Illustration 485 



An Ideal Rose Garden — Visitors' Register 485 



Easter Displays in Pittsburgh 487 



Massachusetts Agricultural College Notes 487 



Personal— Patents Granted 490 



Editorial Efficiency the Measure 491 



New Corporations— Catalogues Received 492 



News Notes 488-489 



Greenhouses Building or Contemplated 489 



We understand that snnn^ of the leading 

 Reduced ini]iorters of European azaleas, bays, arau- 

 imports carias and similar florists" nurserv stork 



have cancelled orders previously tmoked 

 for this spring's delivery, despairing of being able to 

 get the goods over in tit condition if at all. The wise 

 florist, thus forewarned, will take measu.res to supply 

 himself for next season with a sufficiency of homegrown 

 material and not count upon the foreign supply until 

 he sees it. 



The series of popular home gardening 



Helpful bulletins issued during the past few weeks 



bulletins is one of the most directly useful things the 



U. S. Deiiartnient of Agriculture has done 

 far the people. These Inilletins give evidence of care- 

 ful preparation. They are simple, easily understood 

 and reliable. Any seedsman or any florist dealing in 

 seeds and young vegetalile plants should send to the 

 Office of Infonnation of the Department of Agriculture 

 at Washington and procure copies of these documents 

 and print them for distriliution among his customers 

 as a business proposition. 



The necessity of spring spraying of fruit 



Community and shade trees becomes more apparent 



spraying every successive season and probably 



will continue to increase. The expense 

 of a serviceable spraying outfit is consideral)le and in 

 c[uite a number of places a plan of community spraying 

 and pi-uning has been adopted in order to make the cost 

 as low as possible to the owueis of small places. This 

 is something that the local florist should not allow to 

 pass out of his hands. Possessed of an adequate outfit 

 and doing the work with .scientific proficiency and at a 

 I'casonablo price he can control the situation indefinitely 

 and make the s])raying adjunct a very profitable de- 

 partment of his business. 



A New York publication in an otherwise 



Seed well-written article intimates that the 



prices and \\\g\\ price of seeds this season will be a 



demand potent factor in preventing the raising 



of greater food crops this year. We 

 would i|U('stion \vhether the theory will so work out. 

 The disproportion lietween the first cost of seeds and 

 the i^resent market value of all farm and garden produce 

 is such that the initial cost should deter no prospective 

 gardener from buying seed — indeed it is more likely to 

 whet his appetite and develop a keener realization than 

 ever before of the indispensability and value to him of 

 good seed. There can be no question that the demand 

 will exceed by far the available supply of all the princi- 

 pal vegetable seed stocks, so it is futile to begin com- 

 plaining. Better, rather, make a quick move and se- 

 cure needed supplies regardless of cost. Otherwise it 

 will be a case of go without any. 



As the situation now looms up the food 

 To increase crop question takes on a very practical 

 food crops aspect for many of Horticulture's 



readers, especially those who are identi- 

 fied with the seed and small fruit industries. It is 

 stated that there are approximately ten million poten- 

 tial home gardeners in this country — including four 

 million boys and girls between the ages of nine and six- 

 teen years who have access to back yards and vacant 

 lots where they might devote a part of their spare time 

 out of school to garden work, and six million older boys 

 and girls and adults who also could give an hour or two 

 daily th.rough the summer to similar pursuits — ^]\o 

 under intelligent direction and oversight would be able 

 to add cousideralily more than half a billion dollars" 

 worth of the very best food of the nation's yearly supply. 

 Gardenless homes have hitherto l)een the eyesore of our 

 American settlements. Perhaps the grave emergency 

 which now confronts us and practically compels us to 

 cultivate our unoccupied ground may yet turn out to 

 have been "a blessing in disguise." Let us hope so. It 

 is quite obvious that the nursei^man and seedsman w ill 

 be called upon to work this season as never before. "He 

 that runs may read." 



