206 



HORTICULTURE 



February 12, 1916 



rtOH iiculture: 



VOL XXllI FEBRUARY 12. 1916 NO. 7 



ri ltI.I'<IIKI) WKKKI.V IIY 



HORTICULTURE. PUBLISHING CO. 

 147 Suminer Street, Boston, Maaa. 



Tclcphonr, Oxfortl t»t. 

 \VM. J. STEWART, Kdltor Bad Uuamgn. 



EDlerfd ■• Bi. .' • r Dwrmlicr 8, lOH. at the Post omo» 



at UuatoD. M Act o( CoDtcrcas of Marcli 3. IbTV. 



CONTENTS Page 



COVKR lU^i;STKAT10N— A Itock l^ool. 

 NOTIiS ON CULTURE OF FLORISTS' STOCK— 

 Euphorbia fiil>;cns — Dracaenas — Gardenias — Sowins 

 Smllax— Timely Seed Sowing — Salvias — John J. M. 



Fancll 203 



AKMERIA— Kic/iord «orhc— Illustrated 204 



ACHILLEAS— Wubert il. Canning 204 



ROSE GROWING UNDER GLASS — Clear, Cold 

 Weather — Temperature — Sulphur on the Pipes — 

 Feeding — Glass Repairs — Warped Ventilators — 



.1 rlhur C. Iluzicka 205 



THE NATIONAL FLOWER SHOW 208 



THE INTERNATIONAL FLOWER SHOW 209 



BRITISH HORTICULTURF.— W. //. Adsett 209 



CLUBS AND SOCIETIES— Illinois State Florists' As- 

 sociation — Florists' Club of Washington — Meetings 

 and Exhibitions — Society of American Florists — 

 Buffalo Florists' Club — New England Nurserymen's 



Association 210 



Pittsburgh Florists' and Gardeners' Club 228 



seed' TRADE — une Week's Imports — Bolgiano's 



"Long Lost" Lettuce — Notes 212 



OF INTEREST TO RETAIL FLORISTS: 



New Flower Stores 216 



Flowers by Telegraph 217 



NEWS ITEMS FROM EVERYWHERE: 



Chicago, Cincinnati, Philadelphia. St. Louis 218 



FLOWER MARKET REPORTS: 



Boston. Buffalo, Chicago, Cincinnati, New York 221 



Philadelphia, St. Louis .• 223 



Washington 230 



OBITUARY— Carlman Ribsam 230 



MISCELLANEOUS: 



Control of Soil Washing 207 



Cypripedium philippinense (laevigatum) — Illustrated 207 



Schenley Park— Illustrated 207 



Publicity Rampant 209 



News Notes 216 



Business Troubles 216 



f^ersonal — Publications Received 219 



Disastrous Effect of a Great Storm 228 



A Rock Pool 219 



Catalogues Received 229 



Visitors' Register 230 



Greenhouses Building or Contemplated 230 



Patents Granted 230 



'J'lu.' .Si. Ijoui.- iiiinutiDii iian.'liii;.! 



For more intelligent seems to have ftirnished the daily 



reporting ]irc.s? n'pre.«entativos witli tho 



usual variety of imaginative nia- 

 lerial appertiiiniiig to floral matter.*. We alludefl t<i 

 some of it last week. Now comes another one lelliiig 

 liow a locally-raised new carnation wa.s named "St. 

 Tx)ius" by vote of the Society at the banquet whicli fol- 

 lowed the convention, "as a testimonial to the hos- 

 pitality of the city." This of course is of little con- 

 sequence and does no particular harm but, absurd as 

 it is, it was considered worth telegra])hing specially 

 from St. Louis all the way to the Christian Science 

 Monitor. Boston. The Monitor is reptited to be a paper 



mIuIc trutlifulness in its news columns 

 and II foe of all unattested matter. Hut frequent mis- 

 takes arc inevitable in inexperienced hands and it is 

 also too true that tho best meaning newspapers are 

 very prone to fall for any extravagant romance con- 

 icruing liorticuUuro and presumably will continue to 

 do so until they have provided, as for example in the 

 departments of music, fashion or the drama, responsible 

 experts to handle and censor all such matter before it 

 is given publicity. In our opinion the subject is today 

 important enough to justify such a course on the part 

 i>f the leading dailies. 



The winter season oi l!M.'i-l(J lias been some- 

 Breakers what unique in its way and has brought 

 ahead some exceptional experiences to cut flower 

 and ])lant growers and dealers. It is not 

 likely that the record of the past two months will be 

 paralleled in many years to come. With the sun getting 

 higher and the days rapidly lengthening, the time i~- 

 now not far distant, however, when a decided shift in 

 I lie balance of supply and demand in the wholesale 

 flower market is inevitable — in fact our commercial re- 

 ports from various sources indicate that the reaction 

 lias already begun. It is a singular characteristic of 

 the flower trade, so far, that when such conditions are 

 in plain sight and a cumbersome daily overstock and 

 consequent sacrifice of stock is inevitable, no compre- 

 hensive action lias ever been attemjited in the large dis- 

 tributing centres in the way of preparedness to meet 

 tlie demoralization when it threatens ■ and plan some 

 means whereby reasonable values, with the minimum 

 amount of wasted product, may be maintained and the 

 severity of the inundation mitigated for the general 

 good. Why not? Other industries where perishable 

 products are concerned, are wide-awake to the grave 

 aspects of such situations as they recur from time to 

 time. Is it because we still allow individual self-in- 

 terest and transient personal advantage to overlie all 

 considerations of community prosperity? 



Methods of production are becoming more 

 The real exact and scientific and quantity, as well 

 test of as quality of crops, is on the increase, 

 prosperity which is something very pleasant to con- 

 template, but these facts alone are not 

 necessarily an assurance of prosperity. Unquestion- 

 able volume of output is too often mistaken for profits 

 and on tlic otlier hand, in a period of partial famine 

 and high market values such as we have been passing 

 through during the past two months the top-notch 

 prices which have prevailed are also quite likely to 

 lead to varying and often erroneous deductions. In- 

 deed, the real test of prosperity for the grower lies not 

 in the phenomenal ])rices obtained in isolated periods 

 nor in the enonnity of jiroduction but in the net results 

 for the entire j'ear. In the season of scarcity the 

 market will, naturally, take care of itself, but in the 

 time of glut the attriliute of salesmanship comes to the 

 front and the business of marketing becomes almost 

 a science. Production with all its ]ierplexities and 

 critical difficulties is ea.sy in comparison. It is not too 

 much to say that the entire floral community — growers, 

 dealers wholesale and retail, and perhaps more remotely 

 but no less truly — all the allied mechanical industries 

 and supply concerns, are vitally interested in how this 

 paramount problem of turning the surplus product to 

 good advantage is handled. Yet, so far as we are aware, 

 it has never been earnestly approached in any broadly 

 concerted wav bv those who have the most at stake. 



