512 



nORTICDLT r H E 



April 1, l'tl6 



'tW^0'^l 



Repeating About Repeaters 



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i^LOSE to fifty percent of our business last year, was re- 

 ^^ peat orders. Orders from growers who were satisfied with 

 our houses and our way of doing business. 



Everybody knows that the real test of a firm, is the repeat 

 orders it gets. 



Take our Chicago office for example. Right off the reel, there 

 comes to mv mind three rather interesting repeats. 





DAVIS BROS. 



"T'MKKK'S the Davis Brothers. 

 We have had no less than 

 10 repeat orders from them, and 

 recently three more came along. 

 Two houses, 76 feel wide and 600 

 feet long, for the J. W. Davis cor- 

 poration at Terre Haute, Indiana; 

 one 76 feet by 600 feet for the 

 .1. W. Davis corporation at Daven- 

 |)ort. Iowa, and one greenhouse 41 

 feet 9 inches by .309 feet for the 

 Davis Floral Co. at Bettendorf. 

 Iowa. 



Thirteen repeat orders never 

 come from disastisfled customers. 

 It's a pretty well understood fact 

 that there are no more consistent 

 investigators, careful planners or 

 keener buyers than those Davis 

 Brothers. Our relations with 

 tlieni have throughout continued 

 to be most cordial. 



JOSEPH HILL 



'T* WICLVIC ur lifteeii years ago 

 we sold a 40-foot iron fram" 

 house to E. G. Hill of Richmond. 

 Indiana. It was among the first 

 iron framers in the West. 



Since then, we never sold him 

 another house. In the meantime., 

 he has been doing some interest- 

 ing building experimenting, which 

 has resulted in his son, "J. H.," 

 coming back to "E. G.'s" con- 

 clusions of so many years ago — 

 that Lord & Burnham Co. build 

 the best house. His order is for 

 an iron frame house, 60 feet 7 

 inches w-ide and 400 feet long, 

 and one 26 feet wide and 212 feet 

 long. The rafters will be spaced 

 12 feet 6 inches apart for 60 feet 

 7 inches wide house and 8 feet 4 

 inches apart for 26-foot house. 



Tord. &Biirnham(5. 



SALES OFFICES : 



NEW YORK BOSTON PHILADELPHIA CHICAGO ROCHESTER CLEVELAND 



42n(l Street Bldg. Tremont BIdg. Franklin Bank Bldg. Rookery Bldg. Granite Bldg. Swe<land BIdg. 



TORONTO, CANADA, Royal Bank Bldg. MONTREAL, TranaporUtion Bldg. 



FACTORIES : Irvington, N. Y. De< PUine*. III. St. Catktrinei, Ontario 



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ALOIS FREY 



WHE.N .Mr. Alois Frey ol 

 Crown Point, Indiana, de- 

 1 ided to start business on his own 

 account, he unfortunately made 

 the same mistake as a great 

 many other people have done, by 

 trying to cover as much grouml 

 space with his new greenhouses 

 as he possibly could for the least 

 outlay. The consequence was 

 that he erected wooden green- 

 houses which proved to be very 

 unsatisfactory and in the long run 

 far from economical. 



In December, 1913, he placed 

 an order with us for an iron 

 frame greenhouse. 40 feet wid"- 

 by 2(10 feet long. In Januar\ . 

 1916. he placed a repeat order for 

 a greenhouse 60 feet 7 inchrs 

 wide by 200 feet long. 



So much for recent repeats In 

 the Chicago territory; and not m 

 word of mention about those re 

 ceived by our New York. Boston, 

 Philadelphia. Cleveland. Roches 

 ter, Toronto or Montreal oflicet^ 

 But of that at another time. 



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