702 



nORTl CULTURE 



May e«, IttlG 



i 



ATTENT10N=NEW ENGLAND TRADE 



Our Shippinj^ Trade fur the comiug Holidays 



promises to surpass that of previous years. 



Our consignors assure us of an increased output 



from their establishments of up to the standard of 



quality ilowers. 



Why not let us help you increase your Decoration 



Day sales with their unsurpassed product and our 



efficient service. 



We provide all the needs of a tiorist at attractive 



prices. Ask for quotations. 



WELCH BROS. CO 



226 Devonshire Street, BOSTON, MASS 



THE ECONOMIC STRUCTURE OF 



THE FLOWER BUSINESS. 



V rniM-r Re:i(l BeCort- Ihc New York Flor- 

 ists' Club by A. .1. Guttinan. 



iCmttHued from pap 6Sr) 



This leads me to another suBgestion: 

 that premiums shovild be more attrac- 

 tive, and that all prize-winners be re- 

 quired to renew the blooms during the 

 whole period of the show. It was posi- 

 tively disgusting to see so many vases 

 of passe blooms. While I was respon- 

 sible for a number of exhibits, though 

 I did not renew the blooms I fully re- 

 solved that another year I shall posi- 

 tively renew the exhibits as often as 

 necessary. The management should 

 not allow blue ribbons to remain at- 

 tached to stale stoek: it is not con- 

 ducive to enlightening or educating the 

 public, as many people cannot get to 

 the show during the first days. This 

 is not said in spirit of criticism for 

 wo all learn by experience and I also 

 belong to that type who are grateful 

 when someone takes the trouble to 

 teach me. We all can learn yet and 

 when a man gets so that he will not 

 accept knowledge he is |)asse as a use- 

 ful member of the craft and com- 

 munity. 



The flower show management should 

 welcome exhibits, should encourage 

 them by every means and by every 



FLOWERS BY TELEGRAPH 



SAN FRANCISCO 



CALIFORNIA 



Pelicano, Rossi & Co. 



IZB KEARNY ST. 



act. If favoritism must be played, well 

 and good. That is up to the manage- 

 ment, but no rule should be made that 

 might discourage a prospective ex- 

 hibitor, and even ia some cases excep- 

 tions can be wisely made. Red tape 

 is necessary, but often acts as a bur- 

 den. .No matter whether they be 

 growers, seedsmen, wholesalers or re- 

 tailers, so long as they belong to the 

 profession and have meritorious 

 blooms to exhibit. I do not infer that 

 the management was or is incompe- 

 tent, but hope they will benefit by past 

 experience and remedy defects, and 

 hope that they will not take excep- 

 tion to suggestions. Great men have 

 continued to learn until the end. Noth- 

 ing and nobody is perfect. No one 

 man has the only remedy for all ills; 

 we can only hope to be near perfect. 

 .\dding our own experience to the 

 knowledge which we gain by reading 

 and learning it is bound to help us; 

 to be valuable to ourselves and to the 

 community. 



Another phase that I feel I must 

 touch upon is the question of the dis- 

 tributing of stocks. Taking the whole 

 situation under close consideration, the 

 grower in general is >indoubtedly oc- 

 cupying by far the most secure posi- 

 tion, due primarily to the fact that he 

 is an artisan and economically speak- 

 ing a greater producing power than 

 the trader. The trader or merchant, 

 owing to the fact that the average 

 trader is a greatly inferior productive 

 |)0wer automatically confusing and 

 discouraging or destroying a possible 

 healthy and scientific working condi- 

 tion, often places the whole trading 

 wing of the craft in a difficult and im- 

 practical position. I am thoroughly 



convinced that but rarely do we find a 

 talented artisan who is also an able 

 trader. Growing and trading are two 

 quite separate and distinct arts and 

 just as it takes years of experience to 

 learn fo combat difficulties that arise 

 in growing Howers and plants so, also, 

 does it require years of experience to 

 combat the various difficulties and 

 problems that arise in the trading of 

 the products. I will tite two items 

 of comparatively recent date - items 

 that give clear opportunity for show- 

 ing how great a stride can be made 

 toward intelligent and advantageous 

 co-operation. First: I will refer to 

 the congested condition of the market 

 Mt Kaster. 191.'i. due to the snow storm, 

 and for some time after, when, if all 

 the wholesalers could have agreed by 

 some concerted action to discard the 

 left-over stock thcrehy liringing the 

 market conditions back to a normal 

 state, there were then abundant evi- 

 dences of a good market as also right 

 along before Easter. As it was, the 

 market remained paralyzed for a 

 month after that due to the accumula- 

 tion of stocks. Second: Only recently 

 the retailers emphatically voiced ex- 

 ceptions to the wholesalers selling to 

 other than retail florists and I ap- 

 proved of the stand taken by them. On 

 the other hand it is a fact that very 



HIGH GRADE PLANTS 



For Retail Stores a Specialty 



ASK FOR LIST 

 THOMAS ROLAND. NabaDt, Mass. 



