January 23, 1915 



HORTICULTURE 



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MASON'S PATENT BOUQUET HOLDERS 



A 



Cannot Capsize in the Ground. 



WALL BRACKET 

 HOLDER 



For use in the Florist's shop, bay 

 window or conservatory. 



SOMETHING NEW ! 



This holder has distinctive advantages over all 

 others on the market. 



The Patent Base supports 

 the holder absolutely up- 

 I'ight on the ground, prevent- 

 ing it from either leaning or 

 falling altogether over. 



Made of heavy tin Japanned 

 a rich green. 



Write for Quantity Prices 



Sample by Parcel 

 Post for 



25 cents 



BOUQUET HOLDER 



For cemetery or lawn dec- 

 oration along borders of 

 walks. 



BOUQUET HOLDER 



For use in assisting in the 

 effective display of floral 

 decorations in the home, 

 florist's shop, stage or pulpit 



Order Now for Future Delivery 



GEO. H. MASON CO. 



Established 1865 



164 A St. . BOSTON, MASS. 



BOSTON. 



Philip L. Carbone expects to leave 

 Boston for San Francisco early in 

 February and will combine business 

 with pleasure. 



Paul C. Regan, tor twelve years 

 with Sidney Hoffman, has joined the 

 force of King, the Putnam Square 

 florist, Cambridge. 



The reconstruction of Harry Quint's 

 new store in the Back Bay is being 

 started this week. According to the 

 architect's plans it will be elaborately 

 appointed. 



The meeting of the Gardeners' and 

 Florists' Club of Boston has been post- 

 poned to January 28. All members 

 are urged to attend, as the installa- 

 tion of officers will be held, and it 

 will also be ladies' night. 



Attention is here called to the an- 

 nual spring show of the Massachusetts 

 Horticultural Society, March 25-28. 

 Many attractive classes are arranged 

 for, and all who contemplate entering 

 the show are urged to notify the sec- 

 retary as soon as possible. 



N. Fishelson, the retail florist in the 

 Back Bay, has dissolved his partner- 

 ship with .T. Kopelman & Co., of Prov- 

 idence, and will concentrate his efforts 

 upon his retail business in Boston, 

 which he has developed from extreme- 

 ly small beginnings but a few years 

 ago. 



The assignee of P. W. Fletcher of 

 Auburndale, has finally after three and 



one-half years succeeded in selling 

 three lots at Hough's Neck for ?150, or 

 $700 dollars less than was expected 

 and has sent to the creditors a first 

 and final dividend of 5 per cent, of 

 their claims. 



In one of the show windows of Penn 

 the Florist this week is a Robert Burns 

 exhibit in honor of the poet's birthday. 

 It consisted of a Highland Lassie in 

 costume, a bagpiper, and a picture of 

 Burns' birthplace in a setting of erica. 

 The exhibit was advertised in the 

 newspapers, incidently suggesting 

 Penn's violets "for auld lang syne." 



The construction by the city of 

 Boston of a $500,000 public horti- 

 cultural building, the best of its 

 kind in the country, on land in the 

 vicinity of the Art Museum, was urged 

 by Mayor Curley in an address on 

 "Municipal Administration," at the 

 free lecture under the auspices of the 

 Field and Forest Club, at the Public 

 Library last Thursday evening. 



The seed business in Boston has 

 taken a sudden stimulus this week. 

 In a recent visit to Fottler, Fiske, 

 Rawson Co., the writer noted the fine 

 catalog which is being widely dis- 

 tributed at this time. A whole build- 

 ing, consisting of five stories is taken 

 lip with the business of this progres- 

 sive firm. Mr. Fiske was quite opti- 

 mistic concerning the spring seed pros- 

 pects. 



On Saturday afternoon, January IG, 

 Fred B. Palmer of Brookline, Mass., 

 delivered a lecture on house plants be- 

 fore a large and appreciative audience 



in Horticultural Hall, Boston, this be- 

 ing the first in the series of winter lec- 

 tures under the auspices of the Mass- 

 achusetts Horticultural Society. Mr. 

 1 'aimer's talk was, of course, directly 

 addressed to the amateur and was not 

 only a well-phrased and eloquent pro- 

 duction, but was plain, truthful and 

 practical throughout, a character 

 which does not always apply to the 

 floricultural literature supplied 

 through daily papers and magazines 

 for public enlightenment. Every re- 

 tail florist in the country would do 

 well to get a copy of Mr. Palmer's pa- 

 per from Secretary W. P. Rich and 

 use it as the basis for circulars or 

 verbal advice and replies to inquiries 

 on plant problems by his customers. 

 A wide dissemination of these facts 

 of plant needs which are well-known 

 to professional growers would add 

 greatly to the interest and satisfac- 

 tion of the amateur culturlst and ma- 

 terially increase the sale of plants 

 for window use. 



Haverhill, Mass.— E. Ifatte, the 

 florist, is recovering slowly from his 

 recent illness. 



Rochester, N. Y.— "The Flower City" 

 wants the Carnation Society for 1916 

 and the irrepressible representatives 

 from that hustling town will be out in 

 force at Buffalo next week to secure 

 the prize. The Rochester Florists' As- 

 sociation numbers 150 very enthusias- 

 tic members. They are talking about 

 arranging for a possible Joint exhibi- 

 tion the coming season with the Roch- 

 ester Industrial Exposition. 



