April 1(1, 1915 



HORTICULTUEE 



507 



Easter Market Reports 



(Continued from page 505) 



firms agree that the shipping demand 

 was up to and in some instances ex- 

 ceeded that of any previous Easter 

 notwithstanding the general depres- 

 sion of trade in most other lines. And 

 as stated above the market was well 

 cleaned up on Friday night without 

 practically any break in quotation 

 prices. The local demand, however, 

 on Saturday was rather disappointing 

 and not up to the usual standard, and 

 in consequence values dropped on some 

 lines, particularly lilies. Carnations 

 also felt the effect of a slow demand 

 and declined in price. Roses held up 

 well and comparatively small amounts 

 were left tinsold by Sunday noon. 



Easter business was 



CINCINNATI excellent. At first it 

 started rather slowly 

 but the close was brisk and turned 

 what was apparently an ordinar.v holi- 

 day business into a good one. All var- 

 ieties of flowers had a very active de- 

 mand and sold well with the excep- 

 tion of the choice American Beauties 

 and orchids. Both of these seemed to 

 be too high priced for the average 

 Easter flower buyers. Shipping busi- 

 ness and the business in green goods 

 were both of them very good. On Mon- 

 day of this week the market was very 

 tight owing to the general clearance 

 for the holiday, but on Tuesday re- 

 ceipts were heavier and by the time 

 the middle of the week has passed the 

 supply will undoubtedly be up to nor- 

 mal. 



The Easter trade 



NEW BEDFORD promised well. A 

 good deal of busi- 

 ness was dune by most of the local 

 florists Thursday and Friday, but the 

 storm of Saturday pretty effectually 

 stopped all trade. Telephone commu- 

 nication was in many cases cut off and 

 electric light wires were down making 

 great difficulty in preparing orders for 

 early delivery Sunday morning. The 

 ground being covered with snow, with 

 occasional drifts, made cemetery work 

 entirely out of the question. It was 

 impossible to make prompt delivery in 

 many cases. Competition was very 

 sharp. Charity sales and the public 

 market took much of the business 

 usually handled by local dealers. Es- 

 pecially was this the case with the 

 church work, into which they cut very 

 largely. Numerous orders for cut flow- 

 ers were cancelled on Sunday on ac- 

 count of the weather, causing addi- 

 tional loss. Lilies brought less than 

 usual. Carnations were scarce. Roses 

 were about as usual. Sweet peas and 

 violets were in great demand. Bulb 

 stock brought about the usual prices. 

 Fredk. Reynolds had space in a 

 drug store for the week at the 

 corner of William and Pleasant streets. 

 Joseph V. Peirce had an atractive dis- 

 play in the window of Lawton's drug 

 store. Post & Gray showed unusually 

 fine flowers in the newly comjiloted 

 part of the Steiger, Dudgeon Co.'s 

 large department store on Purchase 

 street. All suffered more or le.^s from 

 the storm. 



An Easter which up 



NEW YORK to Saturday morning 

 I)romised to be the 

 best ever experienced in New York 

 was turned into an orgie of the ele- 

 ments which overturned all calcula- 

 tions and t)rought loss and disappoint- 



Week-End Sale 



For Week of .ipril 12tli we offer 



Rose Special No. 1 

 Rose Special No. 2 



For Week of .ipril 12tli we offer two unusuall.v attractive specials 



In lots of 200 or more, best quality, 



loug stems, our selection, 



$S.OO per 100 



In lots ot 200 or more, medium stems, 

 our selection, 

 $3.50 per 100 



EVERYTHING IN RIBBONS AND FLORISTS' SUPPLIES 



Catalogue- 



S. S. PENNOCK-MEEHAN CO. 



The Wholesale Florists oi Philadelphia 

 NEW YORK, 117 W. 2$th Si. PHILADELPHIA, 1608.1620 IdJIoit St. 



BALTIMORE, FruLiia and St. P>al Sii. WASBINOTON. 1216 H St.. N. TV. 



9oAbit-< 



SEW YORK QUOTATIONS PER 100. To Dealers Only 



MISCELLANEOUS 



Cattleyas 



Lilies, Longriflorum 



Rubrum 



Lily of the VaUey 



Daises 



VioUu 



Snapdragon 



Narcisus, Paper White 



Freesias 



Daffodils 



Tulips 



Sweet Peas 



Com Flower 



Gardenias 



Adiantum 



Smilax 



Asparagus Plumosus. strings (per loo) 



^] ** & Spren (loo bunches) . 



last Half of Week < Fitst Half of Week 



ending Apr. 3 beginning Apr. 5 



19)5 1915 



25.00 

 3.00 

 1. 00 

 1. 00 

 1. 00 

 .20 

 4.00 

 1. 00 

 1. 00 

 1.00 



I.CX> 

 •50 



3.00 



.50 



6.0Q 



35-00 

 10.00 



to 75.00 

 to 800 

 to 5.00 

 to 3.00 

 to 2.00 

 to .50 



to 6.00 

 to 1.50 

 to 2.00 

 to 2.00 

 2.00 

 1. 00 

 1. 00 

 25.00 

 ■75 

 25.00 

 50.00 



ment in plenty to the entire florist 

 trade, high and low, wholesale and re- 

 tail, in this part ot the country. At 

 8.30 A. M. on Saturday tiny flakes be- 

 gan to whirl about and it was not long 

 until they were driving thick and fast 

 before a squally wind which later be- 

 came a howling gale and drove the 

 fast-falling snow into great soggy 

 drifts, making a scene of winter deso- 

 lation such as New York has never be- 

 fore seen on an April day. Twenty- 

 eighth street, where all jireparations 

 had been made for a record Easter 

 cut flower sale, was aghast and dumb- 

 founded at the situation and the out- 

 look. "Spring has arrived" was tlie 

 announcement displayed that morn- 

 ing in Harry Bunyard's seed store 

 window, but that gentleman "had an- 

 other guess coming!" Transportation 

 was nearly at a standstill — cars, wag- 

 ons and autos obstructed and stalled, 

 F. IJ. Pierson told of one delivery mo- 

 tor car sent out at 2 P. .M. Saturday 

 which got stuck in the drifts at Tar- 

 rytown until 11 A. M. on Sunday. The 

 flower stores with their glowing banks 

 of azaleas, lilies, rhododendrons and 

 genistas stood deserted at the time 

 when ordinarily they would have been 



thronged with customers. At only one 

 place did we see anything like a genu- 

 ine Easter crowd on that long-to-be-re- 

 membered night, and that was at the 

 big department store on East 59th 

 street where C. C. Trepel has given 

 so many object lessons on the art of 

 plant and flower distribution to the 

 multitude; There was a small army 

 of helpers and they were kept on the 

 hustle until late Sunday afternoon. 

 Had it not been for this unloading by 



( ConHftued on page St 2) 



STUART H. MILLER 



WHOLESALE FLORIST 



Nearly 14 yenrs' experience. First year 

 on our uwn. Watcli us grow. 



1617 Ranstead Street, PHILADELPHIA 



Telephones 

 Keystone— Race 27 Bell— Spruce 6116 



ROBERT J. DYSART 



PCBLIC ACCOl'NTANT /VND AIDITOR 



SIniiile niethoilH of correct nccoantlni; 

 CKiicclally adaiited for dorlNts' uhc. 



BOOKS halanckh axi> adjcsteo 



MiTchiintN llunl< Itiiiliilnir 



40 STATE ST BOSTON 



Telephone Main 58 



