May 1, 1915 



HOETICULTUEE 



593 



GLADIOLUS BODDINGTON QUALITY 



Ppr I*er 



100 lOOO 



America. The best florists' pink $1.00 $7.50 



American Hybrids, mixed 75 7.0O 



Brenclileyensis, fiery scarlet 1.25 10.00 



Bodclington'g White and Li^ht, mixed 1.50 14.00 



Chlldsii, darli shades, mixed 1.75 16.00 



light shades, mixed 2.50 22,50 



Groff's Hybrids (originator's strain) mixed 1.00 9.00 



Lenioine's Hybrids, mixed 1.50 14.00 



Striped and variegated, mixed 2.25 21.50 



Orangre and Yellow, mixed 3.50 32.00 



TUBEROUS ROOTED BEGONIAS 



SINGLE-FiOWERING 



Crimson, Scarlet, Pure A\liite. Rose, Light Pink, Yellow, 

 Salmon, Orange, Copper or Mixed, all colors. 



Doz. 100 lOOO 

 Bulbs, 1V4 in. diam. and up $0.35 $2.25 $20.00 



DOUBLE-FLOWERING 



Crimson, Scarlet, Rose, Pure White, Salmon, Yellow, Light 

 Pink or Mixed, all colors. Doz. 100 1000 



Bulbs, IH in. diam. and up $0.50 $3.50 $30.00 



IVr I'er 



100 1000 



Baron Hulot, best blue $3.50 $30.00 



Independence, rose pinli 1.75 15.00 



I. S. Hendrickson, pint; and white 75 4.75 



Kunderdi "Glory," cream, crimson stripe in lower 



petal 3.25 30.00 



Marie Lemoine, cream flushed salmon 5.0O 



May, white flaked rosy crimson v 2.75 20.00 



Melrose, white, flalied piiil; crimson centre 12.00 



Mrs. Francis King, liglit scarlet 1.50 12.00 



Princeps, crimson blotched white 3.75 35.00 



Pink Augusta, soft piuli 2.50 20.00 



FANCY-LEAVED CALADIUMS 



English Collection, the cream of the best sorts. Do«. 100 



Extra fine bulbs in 12 varieties $2.25 $15.00 



Brazilian Collection of 12 varieties 1.50 12.00 



Mixed Brazilian Varieties 1.25 10.00 



BABY RAMBLER ROSES 



Madame Norbert Le\avasseur, Crimson. Catharine Zeimet, 



White. Mrs. W. H. Cntbnsh, Intense Crimson. Baby 



Worothy, Pinls. Per bundle of 5, 85 cts. ; $16.00 per 100. 



ARTHUR T. BODDINGTON, 



SEEDSMAN 

 342 WEST 14th STREET, NEW YORK 



their lineage proudly through more 

 than two hundred years of commercial 

 life. These businesses represent an ac- 

 quired knowledge that collectively 

 would make a series of volumes that 

 would put the Encyclopedia Britanica 

 to shame. .Coming down to modern 

 times, perhaps the oldest seed house 

 in America is the firm of J. M. Thor- 

 burn & Company. This concern la 

 considerably over one hundred years 

 — perhaps a century and a quarter — 

 in business in America, apd have had 

 a long and honorable career. 



Various phases of the seed industry 

 are represented by the various firms 

 scattered throughout the United States 

 and throughout the world. Each con- 

 ducts a distinct form of business, as 

 dictated by the community in which 

 they are located and the class of trade 

 to which they cater. I claim that the 

 seed business is the one business that 

 is a logical mail-order business. There 

 is presented in the mail-order seed 

 business a phase of merchandising 

 that is met in no other mail-order 

 business, in that you are dealing not 

 in a finished product, but only the 

 means by which a finished product 

 may be attained. In the average gen- 

 eral mail-order business, the concern 

 is dealing in a concrete commodity. 

 Perhaps I should qualify that by saying 

 a finished commodity. For instance, 

 if you purchase a stove, a canoe or a 

 pair of shoes, a binder or a gasoline 

 engine, or whatnot, when it is de- 

 livered to you you can readily tell 

 whether it is what you want or 

 whether it will meet your require- 

 ments. If not, you can return it; but 

 in seed even an expert cannot tell the 

 veriest trash from the highest bred 

 seed of the same variety. 



Breeding in seeds has as great a 

 bearing on the future crops as breed- 

 ing in animals, and today it is carried 

 to as high a state of perfection; so 

 that in dealing in seeds the purchaser 

 must place all confidence in the con- 

 cern from whom the purchase is made. 

 In selling seeds by mail you do not 

 enjoy the privilege of the retailer who 

 can talk to his customer over the 

 counter. He is in a position to e.xplain 

 matters to his prospect. With the 

 mail-order seedsman this must all be 



THE FRANINCHAM NURSERIES 



200 ACRES, 



TREES, SHRUBS, 

 EVERGREENS, 



VINES, ROSES, ETC. 

 W. B. WHITTIER & CO. 



M'i'i'|i|ii'iim 



DEAL 



TRADE MARK 



gl'i'i'i'i'l'i'i'i'l 



FINE STOCK OF 



RHODODENDRONS, 

 KALMIAS AND 



ANDROMEDAS. 



Send for 

 Price List 



FliAMtNGHAM MASS. 



Larne$t assortment in New 



En(J_nd. Evergreens, deciduous ^tt* ► 



trees, both common and rarer ^jVC J 



varieties. ■ 



Sturdy, choice stock that can be I. 



depended upon. Send for cata- I- 



log and special trade prices. f ■ 



cl 



adt Nurseries 



North AbingtoD 

 Mus. 



#^| 



This New England y'and 

 climate produces fine >njrdy 

 shrubs. Special trade prices. 

 By the thousands, hardy 

 Native and Hybrid Rhodo- 

 dendrons — transpljinted and 

 acclimated. Lei us estimate. 



1.,^ 



ELLIOTT 



AUCTION COMPANY 



Disposes of anything in the way 



of green goods at their 



sales at 



42 Vesey St., New York 



Try as out. Prompt returns 



HOLLAND NURS£R1£S 



BEST HAJIDT BHODODENDBONB 

 AZAI.EAS, OONIFEKS, CI.K1IATIB 

 M. P. BOSES, BHBUBS, AMD 

 BA0EOC8 FI.AHT8. 



P. OUWERKERK, 



216 lane SI. Wtebawken Helgbts 

 P. 0. No. I, Hobohen, N. I. 



done by "The Silent Salesman" or 

 catalog. This catalog must so reflect 

 the personality of the guiding hand 

 of the business as to establish the ut- 

 most confidence. The farmer, gar- 

 dener or amateur who purchases these 

 seeds places his money, his time, his 

 effort and a whole season of work and 

 land occupation against the seedsman's 

 reputation for honesty and a possible 

 crop. 



Again, in selling seeds by' mail the 

 highest quality is absolutely assential 

 to a successful business. Seeds of in- 



National Nurseryman 



Official organ of the American As- 

 sociation of Nurserymen. Circula- 

 tion among the trade only. Pnb- 

 Ushed Monthly. Subscription price 

 $1.00 per year. Foreign sabacrlp- 

 tlons $1.S0 per year. In advance. 

 Sample copy free upon application 

 from those In the trade enclosing 

 their bnsiness card. 



National Nurseryman Pub. Co., JiE- 



218 LivinffBtoD Building 



ROCHESTER, NEW YORK 



BOBBiNK & ATKINS 



Nurserymen, Florists 

 and Planters 



RUTHERFORD, NEW JERSEY 



Nursery Stock 



Fruit and Ornamental Tr«ea. Shrabv, 



Small FruitH, ClentotLs, Rrerrreens 



and Roueti. 



Writ« for Trade LUt. 



W. & T. SMITH COMPANY, Geneva, N. Y. 



When writing to advertisers kindly 

 mention HORTICULTURE. 



