104 



HORTICULTURE 



August 4. 1906 



HORTICULTURE 



AN ILLUSTRATED JOURNAL 



DEVOTED TO THE 



FLORIST, PLANTSMAN, LANDSCAPE 



GARDENER AND KINDRED 



INTERESTS 



HORTICULTURE PUBLISHING CO. 



II HAMILTON PLACE, BOSTON, MASS. 



Telephon*^ Oxford 292 



WM. J. STEWART. Editor and Manager. 



No more conclusive proof of an iutelli- 



Organized use- lic'iit, progressive, horticultural coni- 



fuiness niunity can bo asked for than is afforded 



in a wide-awake, spirited florists' or hor- 

 ticultural organization. Whether it be called a florists' 

 club or a liorticultural society, matters little, so long as 

 it stands for the encouragement of that sentiment the 

 natural siMjui'nce of which is attractive homes, a better 

 appreciation of the lieauty and usefulness of garden en- 

 vironment, abundance of flowers in tbe house at all 

 times and at every social occasion, ]iublic or private, 

 and that it brings together for familiar and friendly in- 

 tercourse those who are engaged in pursuits of this 

 nature. 



From the start. HORTICULTURE has given 

 One way to niuch attention to securing and devoted a 

 prosperity special department in its reading columns 

 to recording items of interest in connec- 

 tion with the clubs and societies, setting the paoe for all 

 its competitors in this respect and, as is well known, has 

 editorially and otherwise done all in its power to incite 

 and foster this form of organized activity, believing 

 that through this nii-ans and on bhese lines will be found 

 always one of the moist productive avenues to substantial 

 prosperity in every sense for those engaged in the hor- 

 ticultural industries. We helicve that the more fully this 

 sentiment is cherished by the craft the more rapid will 

 be the advancement of commercial liorticidture. 



It is not to be expected fliat ewry member 

 Stand by the of an organization will entertain idoutical 

 ship views as to how it shall conduct its busi- 

 ness or as to what its specific policies shall 

 be. Neither can unanimity be looked for in the choice 

 of officers. Elections will always bring disappointment 

 to somebody, and there will be at all times elements in 

 the society whose views are not in harmony with other 

 elements bttt whose equal privilege it is to have their 

 preferred candidates and to work for their success. A 



jirolific cause of disaster to many of the smaller organi- 

 zations is the disposition to desert it when one cannot 

 have his own way. Wliy not accept these disappoint- 

 ments philosophically, forgetting them in the desire to 

 do one's part towards the ultimate general good ? Let us 

 keep in mind the fact that there are numberless ways in 

 v.'hich the prosperity of a club may be promoted, and 

 that it is not so much which of these is given precedence 

 or wlio is in control, as it is that whatever is done is 

 done persistently and thoroughly, and that, for the time 

 being, all hands stay on deck, each ready and solicitous 

 to do his best for the one object on which there must 

 lie no cavilling and on which all should "stand pat" — 

 tlie prosperity of the organization. 



In no department of horlicul- 

 Popular education in [wY■^^i work does ignorance seem 

 moth killing more general and the need of 



education more apparent than as 

 regards the various destructive insects and the means 

 and method of their control. Some of the vague notions 

 on this subject, which are not always confined to the 

 amateur ranks, are comical in a way and might induce 

 a hearty laugh if moth and beetle and scale fighting were 

 not so serious a n\atter. The Lynn item gives an account 

 of an excursion to the i>ynn Woods last Saturday by the 

 Houghton Horticultural Society, in which the members 

 were given a chance to ob.serve insect life under the di- 

 rection of C. A. Clark. According to the Item's story, 

 "at the close of the trip Mr. Clark sprayed a colony of 

 gypsy moths, the insects curling up as life expired. The 

 spraying illustrated the method followed to exterminate 

 the pests." The Item forgot to say whether hot lye or 

 high-proof vitriol was used in "spraying the moth," but 

 the pen picture of the creature "curling up as life ex- 

 pired." is a gem of artlessness. Coming as it does from 

 so near the storm centre of the ninth ti-ouhle it is also a 

 pretty discouraging evidence of misinformation on the 

 jiart of those to whom the public are supposed to look 

 for light. It brings to view an excellent field foi the 

 dissemination of some of Superintendent Kirkland's 

 "extermination" literature. 



The Single Purpose 



in the reading columns of this journal is to give 

 intelligent readers the kind of miatter which will be of 

 interest and benefit to them. This has been our policy 

 from the start and explains why a new paper has so 

 quickly won a reputation for good adw^rtBiing results. 

 Every concern has its own way of doing business. 



Our Way 



is to aim constantly to catch the eye and the considera- 

 tion of the best men in the trade — those who are buyers 

 of first-class material and who can pay for what they 

 buy. If you have goods to oflEer to that class of buyers 

 then advertise the fact in Horticulture and 



You'll Get There 



