188 



HORTICULTURE 



August 7, 1915 



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SOME of us have the rather expensive habit of 

 seeing things afterwards. Of course, it is bet- 

 ter to see them afterwards than to go on 

 blindly and not see them at all. Hindsight has its 

 place. But foresight is the thing that fills tlie big 

 place. It is the sort of tiling that reduces business 

 costs on every hand, now; and makes possible the 

 continued reduction in the future. 



If you and I had one-thousandth part of the money 

 growers have wasted working at a disadvantage, be- 

 cause of wrongly laid out ranges, or that has been 

 spent in big lumps to tear down and rebuild poorly 

 constructed houses, we could be taking a cruise to- 

 gether this very minute with our families and 

 friends in our private yachts. 



The man who has but his own limited individual 

 problems from which to gain his experience is apt 

 to pay for some of his experience dearly. But when 

 you can come to a concern like Hitchings, who have 

 built hundreds of houses, and get the benefit of their 

 experience without a cent of extra cost, it does seem 

 rather odd the way some growers first plan out their 

 houses and then call us in to build them "their way." 

 And insist on them being "their way." Not that we 



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think we know it all, but why should you spend your 

 time and cultivate worries over things that we have 

 been all through and already successfully solved? 



There was a time when houses were smaller and 

 competition less keen, when tlie growers could 

 handle the building situation well, but that time, so 

 the large grower tells us, is past. With the bigger 

 house, demanded by bigger business, many very seri- 

 ous problems arise that must absolutely be based on 

 facts and figures. Otherwise, results are apt to be 

 far from satisfactory. A mistake that cost you 

 $100 a year amounts to $1,000 in ten years, or actu- 

 ally $1,330, when you figure the interest at 6 per 

 cent, on the accumulated amount each year. 



Of course, there's no use going to a concern for 

 advice if that concern has not been in business long 

 enough to have stored up sufficient experience to 

 make the advice worth while. 



Off hand, it would seem that not less than a quarter 

 of a century's experience is really dependable, when 

 it comes to the greenhouse question. This being so, 

 then you can depend on depending on Hitchings. 

 And we go anywhere for business — or to talk 

 Business. 



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Kxterior of <ire«»n!ioiih*' We Krwted for l,.i>uiK Dupuy, at Whitestone, L.. I. 



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(jd; 1170 Broadway 



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BOSTON 



49 Federal Street 



General Offices and Factory, Elizabeth, N. J. 



PHILADELPHIA 



40 S. 15th Street 





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