October 16, 1915 



HORTICULTUEE 



505 



At a meeting ot the private growers 

 of Cleveland, held at the Hollenden 

 Hotel, Friday, October 8, the wrap- 

 pings were taken from a huge package 

 and the magnificent Corrigan cup, one 

 of ihe chief trophies offered for the 

 Cleveland Flower Show, .November 10 

 to 14, was exposed for the first time 

 here. It had just arrived from Tif- 

 fany, New York, the makers, and al- 

 though there was a spirited rivalry 

 anong the Ohio growers for this prize 

 even before seeing it, there now is a 

 spirit of contest that will keep every 

 private grower on tiptoe until the 

 close of the show. 



Among the many novel advertising 

 plans being carried out by the pub- 

 licity committee of The Cleveland 

 Flower Show is the use of the popular 

 '■poster stamps." These small stick- 

 ers are reproductions, in miniature, of 

 the poster cards used by the show and 

 thousands of them are being added to 

 the collections of the school children. 



It is the (ommittee's aim to get the 

 wiriest circulation iiossible of these 

 stamps and a quantity will be sent to 

 anjone, anywhere in the United 

 States, upon request. The local grow- 

 ers and dealers connected with the 

 show and all exhibitors will be pro- 

 vided with them for use upon their 

 business correspondence between this 

 time and the date ot the show. 



H. P. Knoble. general chairman, and 

 Timothy Smith, of the admissions 

 committee, will confer with Superin- 

 tendent Frederick, of the Cleveland 

 Public Schools, this week to arrange 

 for free admission of the school chil- 

 dren on mornings during the show, 

 beginning the second day. There are 

 about 200.000 children enrolled in 

 Cleveland's schools and the commit- 

 tees hope to have each one take ad- 

 vantage of the educational features 

 of the exhibition. 



The private gardeners of Cleveland 

 have become more enthusiastic than 

 ever of the Cleveland show since the 

 meeting held at The Hollenden last 

 Friday. They were unanimous in vot- 

 ing the work of the premiums commit- 

 tee satisfactory. The premiums com- 

 mittee is composed of Herbert Bate, 

 chairman, J. Curnow. of Akron, and 

 Frank A. Friedley. 



Permission has been granted the 

 show committee to place bay trees 

 along Euclid avenue from Public 

 square to the Coliseum entrance, dur- 

 ing the exposition. Each bay tree 

 will support a small card dirocting the 

 observer to the show. The publicity 

 committee expect to make this the 

 most attractive and novel scheme of 

 street advertising that has been used 

 In the city. 



The entt'rtainment committee Is 

 busy with the plans for the varied en- 

 tertainment and arrangement of the 

 business and semi-social program dur- 

 ing show days. This committee, head- 

 ed by G. W. Smith and his aids are, 

 C. J. Graham, George .lacrpies, S. N. 

 Pentecost, F. C. Witthuhn. The 

 rooms of The Cleveland Florist Club, 

 Hollenden Hotel, will be tlie meeting 

 place of the various oreaiiizations, as 



well as the scene of many social 

 events. 



In discussing the plans of his com- 

 mittee, Chairman Smith said: "We 

 expect to be able to announce the 

 complete program within a few days. 

 Provision will be made for the meet- 

 ings of the Chrysanthemum Society oi 

 America, which has its annual exhibi- 

 tion and convention in conjunction 

 with our show for the fall exhibition 

 and meeting of The American Rose 

 Society and the other important 

 events. The executive committee of 

 the American Carnation Society will 

 have a place on the program, as will 

 the Florists Telegraph Delivery Asso- 

 ciation, which comes for an adjourned 

 meeting and the adjourned meeting 

 of The Gladiolus Society of Ohio. 



"Entertainment fitting the bringing 

 together of the members of these im- 

 portant organizations will be arranged. 

 Without interfering with the business 

 sessions or the exposition we will pro- 

 vide amusement for the leisure hours 

 that we hope will make all visitors 

 remember Cleveland kindly." 



NATIONAL FLOWER SHOW. 

 Philadelphia, March 25 to April 2. 



Chairman George Asmus of the Na- 

 tional Flower Show Committee has 

 called a meeting of his committee to 

 be held on Tuesday. October 19. at the 

 Bellevue-Stratford Hotel, Philadelphia, 

 at 10 A. M. At this meeting the sched- 

 ule of the Rose. Carnation, Sweet Pea 

 and Gladiolus Societies will be com- 

 pleted, and much other business re- 

 lating to the show transacted. On the 

 day previous to the meeting members 

 of the National Flower Show Commit- 

 tee will meet the chairmen and mem- 

 bers of the different local committees 

 to talk over details of the work of 

 preparation for the show, and if any 

 member of the trade has a suggestion 

 to make either in regard to schedule 

 or anything else bearing upon the con- 

 duct of the show, it would be well to 

 communicate with the management in 

 order that it receive jjroper consider- 

 ation. As all know, the National 

 Flower Show Committee is composed of 

 members of the S. A. F. and O. H. lo- 

 cated widely apart, thus being repre- 

 sentative of different communities, 

 consequently it is not possible to have 

 frequent meetings, and this oppor- 

 tunity to bring anythin.g before tlie 

 committee at this meeting should not 

 be neglected. 



Preparations in general are well ad- 

 vanced, and a great deal has been ac- 

 coni|ilished. Space in the trade sec- 

 tion of the show is in good demand, 

 reservations aggregating in value 

 $0,000 or more having even at this 

 early date been made. It is expected 

 that every foot of space available for 

 trade exhibits will be sold a long time 

 ahead of the show dates. The green- 

 house builders, plantsmen and others 

 have made early selection of locations, 

 and but a few of the choicer blocks of 

 space are left. 



The committee is now prepared to 

 receive offers of special prizes from 

 the trade, and others whose business 



brinira them in touch with enterprises 

 of this character. It need not be 

 pointed out that the luiblicity to be 

 derived from our special prize list is 

 worlliy of consideration by all; and 

 again, there should he some feeling of 

 pleasure to result from a helpful ef- 

 fort in anything which will advance 

 horticultural interests. .-Xs the second 

 preliminary schedule will go out short- 

 ly after the meeting of the National 

 Flower Show Committee, donors of 

 special prizes should communicate 

 their wishes to the secretary without 

 delay. 



The all important business of selec- 

 tion of a design for the show poster 

 has been taken up by Mr. Therkildson 

 and his committee, and the result of 

 their efforts will be presented at the 

 forthcoming meeting. Some novel 

 plans for publicity are expected to be 

 evolved by this committee. 



The plantings on the plots outside 

 of Convention Hall this summer have, 

 as Robert Craig says, furnished good 

 subject matter for publicity for the 

 show, and it is to be regretted that 

 the approachin.g frosty season neces- 

 sitates the withdrawal of the crotons, 

 the beds of which have daily attracted 

 thousands. 



Looked at from every standpoint, 

 the Fourth National Flower Show bids 

 fair to more than warrant the slogan 

 that it will be "The Greatest Horti- 

 cultural Event of 1916," and then some 

 more. Johx Young, Sec. 



53 W. 28th St., New York City. 



CHICAGO GRAND FLORAL FESTI- 

 VAL. 



The regular meeting of the execu- 

 tive committee of the Chicago Grand 

 Floral Festival was held at the Hotel 

 Morrison, October 7, Routine business 

 connected with the exhibition to be 

 held at the Coliseum November 9-14, 

 occupied the attention of the commit- 

 tee the greater part of the afternoon, 

 and reports from chairmen of the vari- 

 ous sub-committees showed substantial 

 progress. .Manager French announced 

 that a large number ot special prizes 

 have already been secured and others 

 promised. Arrangements are being 

 made for extensive exhibits from the 

 various park systems and plans for 

 Robert Brenton's noveU flower-dance 

 feature are going well. 



The name of Prof. H. B. Dorner, of 

 the University of Illinois, has been 

 added to the lecture program, his sub- 

 ject being "Garden Flowers," with an 

 extensive exhibit of stereopticon 

 slides, and E. G. Hill, of Richmond, 

 Ind.. has promised a talk on gardet> 

 roses. 



Exhibitors in the non-competitive 

 trade display will be given one trade 

 ticket good the first day of the show 

 for i-ach square foot of space taken. 



E. F. Winlerson has been appointed 

 chairman of the trade tickets com- 

 mittee. M. Bakkek, 



Chairman Publicity Com. 



Tiie Thirteenth Anntinl Exhibition of 

 the Northern Westchester County 

 Hdit (cultural ,\nd Agricultural Society 

 will be held at Civic Hall, Mt. KIsco, 

 N. \.. on October 29, SO and SI. The 

 schedule contains fifty-six classes, of 

 wliU'h seven arc open to private gar- 

 deners only. Copies may be obtained 

 by ipplying to M. J. O'Brien, Secretary, 

 .Mt. Klsco. N. V. 



