September 6, 191!) 



HORTICULTURE 



211 



ADVERTISING AT NIGHT. 

 Charles A. Isselee, of Darien, Ct., is 

 an enterprising nurseryman and land- 

 scape gardener. He has an attractive 

 place with a large amount of stock at- 

 tractively planted close to his ollice. 

 With the constant passing of automo- 

 biles on the state road he found him- 

 self regretting that this stock could 

 not be seen after the close of day. 

 Then he began wondering if this could 

 not be made possible. After a little 

 thought he arranged a large electric 

 light and installed it on a tree where 

 it shed its rays over the garden plot. 

 The electricfty is turned on from three 

 to four hours at night, and the cost is 

 only about a dollar a month. Mr. Isse- 

 lee says that he used an arc light, 500 

 feet of wire, 45 feet of insulating tub- 

 ing, one 24-inch heavy enameled re- 

 flector and one 200-candle power light. 

 The expense for attaching the fixtures 

 and labor for installing amounted to 

 $233. The light being connected with 

 the fixture in the hall of his home, a 

 considerable amount of wire was re- 

 quired, as the house is 130 feet from 

 the road. 



The light in Use 



In speaking of the value of this 

 plan, Mr. Isselee said: "In my opinion 

 the results obtained and the advertis- 

 ing derived has proved invaluable. In 

 these days of fast driving during the 

 day time perhaps one out of ten peo- 

 ple see the nursery, for they are past 

 almost before they catch a glimpse of 

 it. At night, on the contrary, the light 

 attracts the attention of the passerby 

 inasmuch as it is set at an angle so 

 that it throws a flood of light on the 

 nursery, with also just a narrow 

 streak across the road. Drivers com- 

 ing at full speed slow up a little until 

 they know where the light comes from. 

 Comments have been made and in- 

 quiries received from many parties, 

 which is taken as a sign that the plan 

 is a success. Certainly it meets my pur- 

 pose. 



Paper White Grandif lora 



Fresh bulbs. Splendid quality. First shipments now here. Send your 

 order at once. They are going fast. XX, $21.00; XXX, $24.00 per 1000. 



Purity Freesia — Vaughan's Improved 



Tie up with a house that has a Record on this Money Making Flor- 

 ists' Flower. Sound, well-ripened bulbs $6.00, $8.00, $10.00 per 1000. 



33 W. Randolph St. 

 Chicago, III. 



43 Barclay St. 

 New York City 



VAUGHAN'S SEED STORE 



FOREIGN APPRECIATION OF A 

 MASSACHUSETTS LIBRARY. 



The Gardeners' Chronicle has a 

 highly appreciative notice of the new 

 Catalogue of the Library of the Massa- 

 chusetts Horticultural Society. The 

 writer of the article says: 



"The reader, but especially the stu- 

 dent of horticultural literature, who 

 is interested in the Bibliography of 

 the Garden knows full well the repu- 

 tation of the library of the great 

 American horticultural society. It is, 

 as the preface to the catalogue tells 

 us, a collection .... which is be- 

 lieved to be the oldest, most complete, 

 and best organized strictly horticul- 

 tural library in the world. 



"The Massachusetts Library had its 

 earlier catalogues printed in the So- 

 ciety's "Transactions." In 1854 a 

 small separate catalogue containing 

 the titles of 414 volumes, was pub- 

 lished; another followed in 1867, with 

 1,290 titles, and in 1873 a complete 

 catalogue, occupying 155 pages, 8 vo., 

 formed the last issued until this year. 

 "In the forty-six years' interval 

 many valuable additions have been 

 made, and today the members of the 

 Society have access to no fewer than 

 22.000 volumes exclusive of a most 

 comprehensive collection of nursery- 

 men's and seedmen's catalogues dat- 

 ing back to 1776. 



"As may be readily imagined, many 

 of these additions are rare and costly, 

 but owing to liberal provision by cer- 

 tain well-to-do members there are sev- 

 eral funds set apart, the income of 

 which is applied to the purchase of 

 books on botany, horticulture, land- 

 scape gardening and kindred subjects. 

 We cannot attempt to enumerate the 

 most valuable of them, but it is point- 

 ed out that it was by these means 

 that the Society has been able to add 

 to its store such literary treasures as 

 "The Flora Danica," Sibthorp's "Flora 

 Graeca," Curtis's "Flora Londinensis," 

 Gallesio's "Pomona Italiana," and 

 "The Herefordshire Pomona." 



The catalogue is arranged in two 

 parts. Part I is an alphabetical list 



of authors and titles, and is the one 

 now issued. Part II is a classified ar- 

 rangement of the same material under 

 subject headings, but at present is not 

 ready for distribution. The two parts 

 together will be an invaluable book ot 

 reference. The volume is 4to in size 

 and contains 364 pages in double col- 

 umns. It is well printed in a neat, 

 clear type and bound in plain dark 

 green cloth. 



Authors' names are in heavy type 

 and the information given includes 

 not only the title but size, number of 

 pages, if illustrated and in color, place 

 and date. The cross references are 

 numerous and most helpfully ar- 

 ranged. To the uninitiated many lit- 

 tle bibliographical troubles and diffi- 

 culties are made plain. Where au- 

 thors' names or dates or other matter 

 is not apparent on the title page of 

 a book the information, so far as it is 

 possible, is supplied in brackets. 



"In the library itself, comprehensive 

 as it is, there appear to be not a few 

 omissions. There are still many gar- 

 dening books to be added, but this is 

 not surprising, for what library or 

 bibliography is there that can be said 

 to be complete? The chief matter for 

 congratulation is that so many rare 

 and valuable books have been got 

 together under the difficulty which 

 exists for those who are in charge of 

 the library, three thousand miles 

 away from the centre of horticultural 

 literary activity. The publication of 

 horticultural books by native Ameri- 

 can writers is, of course, a somewhat 

 modern development. 



"So far, and even without taking in- 

 to account the promised Second Vol- 

 ume, it may be safely said without any 

 fear of exaggeration that the Cata- 

 logue of the Library of the Massachu- 

 setts Horticultural Society is the fin- 

 est catalogue of the finest library of 

 its kind in the world. 



"In conclusion, it is worthy of note 

 that acknowledgment is made to Miss 

 Mary Crane Hewett, the assistant li 

 brarian, who is mainly responsible for 

 so praiseworthy a result." 



