June 10, 1921 



HARDWOOD RECORD 



There Is a T)ifference 



Hardwood timber and manufadliuring plants 

 of the first class may in general be said to 

 be of average worth and merit. Preference 

 for the products of any certain standard 

 enterprise must therefore be based upon 

 more than mere physical excellence. 



DlCKEHINTI 



M l SOUTHERN HARnA\OOnS | \ f 



enjoy the advantage of high timber and 

 manufacturing quality — but xh^ preference 

 which they command in the open market is 

 due to the spirit of the organization behind 

 the plant — a spirit which prevails from the 

 tree to the General Manager's office — a 

 spirit founded upon four decades of setting 

 the standard in lumber values. 



W.R.PICKERING LUMBER COMPANY 



KANSAS CITY, U. S. A. 



