June 10. 1917 HARDWOOD RECORD 



"ALL - PULL - TOGETHER - FOR - OAK SERIES." (BOOST NO. 1) 



DID YOU KNOW ABOUT THE 



LAW AGAINST OAK FURNITURE? 



Perhaps you didn't know that it is a law that accounts 

 for the practical absence of good OAK Furniture from 

 such a large (and increasing) number of good furniture 

 stores? 



Perhaps you haven't had occasion to ask for good 

 OAK Furniture in good furniture stores since the law 

 went into effect? (Suppose you try it.) 



Perhaps you don't know that the same law is steadily extending the field 

 of its application? 



Perhaps you think that the consequent disappearance of good OAK Furni- 

 ture as a factor in the furniture trade doesn't affect your business? 



(Perhajis you don't sell any Oak to the Furniture trade? — "Perhaps.") 



Perhaps you're not posted on the CRUSADE (now getting headway) by 

 men with investments in Oak, to amend that law oi no-demand as far as it applies 

 to Oak, by getting busy and making the public want what we, as OAK men, want 

 them to want. 



Perhaps you don't believe in life insurance? If you do, perhaps you like to 

 buy it cheap? 



Perhaps you'd lay out a postage stamp to find out what your competitors 

 are doing to restore THEIR Oak business — and then protect it? 



Perhaps you could profit by what they're doing — without costing you so 

 much ? 



Perhaps you'll write us a brief but pointed request for INFORMATION 

 as to how much we know about what we're talking about. 



Perhaps you'll catch THE NEXT MAIL with it. 



"HEAVEN HELPS THEM WHO HELP THEMSELVES." 



WE OAK MEN ARE "ON THE JOB" AT LAST. THIS IS OUR ASSOCIATION 

 — YOUR ASSOCIATION. IF YOU CARE {EVEN A LITTLE) WRITE US A LINE. 

 WE'LL GIVE YOU A STRICTLY PERSONAL ANSWER— NOT A FORM LETTER. 



AMERICAN OAK MFR'S ASSOCIATION 



1491 BANK OF COMMERCE BUILDING, MEMPHIS. TENN. 



AH Tliree of Ui Will Be Benefited if You Mention HARDWOOD RECORD 



