July 10. 1917 



HARDWOOD RECORD 



"ALL - PULL - TOGETHER - FOR - OAK SERIES." (BOOST NO. 3) 



Are You on the Reception Committee 

 that is to Welcome JAPANESE OAK? 



{"Great little people, those Japs!")— (Great little Iwiness men, those who manufadure AMERICAN OAK and do nothing to protect their market.) 



Some day JAPANESE OAK is going to be either a much 

 not-loved competitor— or a struggHng entrant in a closed field. 



It is not going to he the Japanese who decide which. 



It's WE. (Or it's "US"— never mind grammar —you know.) 



Who is "US?" (Or, rather, just WHO are WE?) 



Are we manufacturers of AMERICAN OAK who know 

 how to SELL our product?— or are we simply lumbermen saw- 

 ing up a lot of "perfectly good" OAK trees and piHng the 

 lumber on the cut-over land and leaving it to Almighty Provi- 

 dence (and the benevolent Japs) to put a price on it (for us 

 to sell at)? 



The AMERICAN OAK MFRS.' ASSOCIATION hereby recommends to ALL 

 you producers of OAK (and including all owners of OAK TIMBER) that you 

 "MAKE THE MARKET AS WELL AS THE OAK." Others have done it. We 

 can do it. 



{Excuse us— but, WHAT ARE YOU WAITING FOR?— "Nix on Watchful Waiting"— it's passe.) 



Somebody should have PUT you into the Oak Assn. BEFOREl Why didn't 

 thev? — (Well, maybe they didn't know you wanted to get in!) 



"HEAVEN HELPS THEM WHO HELP THEMSELVES." 



WE OAK MEN ARE "ON THE JOB" AT LAST. THIS IS OUR ASSOCIATION 

 — YOUR ASSOCIATION. IF YOU CARE {EVEN A LITTLE) WRITE US A LINE. 

 WE'LL GIVE YOU A STRICTLY PERSONAL ANSWER- NOT A FORM LETTER. 



AMERICAN OAK MFRS' ASSOCIATION 



1491 BANK OF COMMERCE BUILDING, MEMPHIS. TENN. 



Ail Three of Us Will Be Benefited If You Mention HARDWOOD RECORD 



