694 



HORTICULTUKE 



May 9, 1914 



HORTICULTURE 



VOL. XIX 



MAY 9, 1914 



NO. 19 



PUBLISHED WEEKLY BY 



HOR.TI CULTURE PUBLISHING CO. 

 II Hamilton Place, Boston, Mass. 



Telephone, Oxford 293. 

 WM. J. STEWART, Editor and Manager. 



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One .Year, in advance, $1.00; To Foreign Countries, $2.00; To 

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Per inch, 30 inclies to page $1.00 



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Entered as second-class matter December 8, 1904, at the Post Office 

 at Boston, Mass., under the Act of Congress of March 3, 1879. 



CONTENTS Page 



COVER ILLUSTRATION— A House of Phalsenopses . . . 

 NOTES ON CULTURE OP FLORISTS' STOCK— Bed- 

 ding Plants — Cinerarias — Memorial Day Trade — Or- 

 chids — Planting Dahlias — John J. M. Farrell 693 



ROSE GROWING UNDER GLASS— Red Spider- 

 Houses Too Warm — Tying Down the Beauties — Pots 



— Arthur C. Ruzicka 695 



NEMATODES AND PEONIES— C. S. Harrison 695 



CLUBS AND SOCIETIES— Texas Florists Organize 

 State Association; Robert C. Kerr, portrait — Boston 

 Convention Notes — Final Resolutions of S. A. P. Ex- 

 ecutive Board at Boston Meeting — Toronto Gardeners' 



and Florists' Association 696 



Club and Society Notes 697 



A GROUP OF LENOX GARDENERS— Illustrated .. . 697 

 THE SPARK PLUG OF BUSINESS— G. C. Watson... 697 



THE GARDENER QUESTION— A/. C. Ehel 698 



OBITUARY— Mrs. W. S. Manning— W. L. Fronfield— J. 

 M. Vandervort — Louis Puzzey — Wm. Hutchinson — 



John Scott— Clemens Wocker 699 



BRITISH HORTICULTURE— W. H. Adsett 699 



ARNOLD ARBORETUM 700 



SEED TRADE— Vicissitudes of the Weather— Maine 



Seed Potatoes — Beans and Peas 704 



New York Seed Notes 706 



OF INTEREST TO RETAIL FLORISTS: 



New Flower Stores — Steamer Departures 708 



Flowers by Telegraph 709 



Two Notable Wedding Decorations — Illustrated 710 



FLOWER MARKET REPORTS: 



Boston, Buffalo, Chicago, Cincinnati. New York 71.3 



Philadelphia, Washington, St. Louis 715 



MISCELLANEOUS: , 



Wood Lice 697 



Personal 698 



The Anti-Trust Bill 698 



An Importation of Phalaenopses — Illustrated 698 



Possibilities of a Window— G. C. W.— Illustrated. . 698 



News Notes *. 699-720 



New York Notes 702 



The Miracle, potery 702 



New Corporations 709 



Washington Notes 710 



Philadelphia Notes — Chicago Notes 711 



Visitors' Register 715 



Publications Received 720 



Greenhouses Building or Contemplated 722 



Fires 722 



An attractive show window is one of the 



The most valuable assets of a florists' store. 



show window The same is true of the show house, 



which should always be a jDart of the 

 outfit of a florist retailing from his greenhouses without 

 any store. It is not, however, enough that a window 

 or a show house be effectively and artistically filled and 

 dressed with fine things, if frequent rearrangements are 

 not made. Passers very soon get used to the appearance 

 of a window display when it is allowed to remain for 

 any length of time and its power of attraction, which 

 is its' main purpose, quickly peters out. To change over 

 a window display every day is something of an under- 

 taking but it is one of the strongest cards to play for 

 a winning game, and the more decided and radical the 

 change from one day to another, the more effective 

 the advertisement. 



Flower seeds have been distributed to 

 A practical over two thousand white and one thou- 

 campaign sand negro children of Houston, Texas, 



as the initial step in the "brighten up" 

 crusade which is to follow the city-wide "cleam-up" cam- 

 paign. Much of the seed was donated by the Houston 

 Florists' Association. This young organization has 

 given many evidences of , which this is one, that it is 

 very much alive and full of the spirit which prompts 

 activity on practical lines. We understand that a prop- 

 osition is under consideration to invite the S. A. F. to 

 hold its 1915 convention in Houston. An association 

 which is public-spirited enough to start its activities 

 by making itself a power for good in the community 

 and striving to do its part towards the happiness and 

 refinement of the people is already making a high bid 

 for the attention of the national society and the regard 

 of the horticultural interests everywhere. 



The dump ! Consigned to the dirt barrel ! 

 The dump The very words carry a shivery chill to 



the heart of the flower grower. All will 

 acknowledge we read them too often, as describing the 

 final disposition of goods that were expected to be 

 turned into ready money in the big city distributing 

 marts. There are various reasons why flowers go to the 

 dump. Inferior quality, bad handling and careless or 

 unskilled packing and, oftener than otherwise, blind, 

 unreasoning shipping to markets already congested with 

 similar or better goods. Many heartburnings would be 

 prevented if parties would first acquaint themselves 

 with conditions at the point of destination before going 

 to the trouble and expense of sending their product on 

 speculation. If it is a surplus stock, then the chances 

 are all against the sTiipper. But there are occasions 

 when even the best material from regular shippers finds 

 its fate in the rubbish barrel and this is often due to a 

 well-meant but usually futile effort to maintain prices. 

 The question as to which is the better policy — to adhere 

 to a standard price and throw away the unsold remain- 

 der or to unload at whatever the goods will bring — is va- 

 riously answered. Prices, once cut, are restored with dif- 

 ficulty, yet the throwing away of the product of many 

 months of labor seems wicked. In the nature of things 

 we can never hope to eliminate the dump Ijut if its ter- 

 rible drain on the lifeblood of the business can only be 

 reduced, is not that an object worth trying for? 



