January 10, 1920 



HORTICULTURE 



31 



w 



KANSAS cm 



Transfer Yoar OrJeri to 



SAMUEL MURRAY 



1017 Grand Avenue 



■b«r rUvtat*' T*l*«l«»k Dattrw* 



& 



DARDS FLOWER SERVICE 



hM spelt GUARANTEED SATISFACTION 

 for nearly FIFTY YBIAKS. 



Regular European sailings now establlsbed. 

 Let ns fill your orders tor Bt<«iner Flower 

 Baskets, Corssces and Artlstio Boxes af 

 Out Flowers. 



DARDS, Inc., Florist, 

 341 Madison Ave., New York 



S.A.ANDERSON 



440 Main St., Buffalo, N. Y. 



ANDERSON service means rresh, stnrdy 



Stock and prompt deliveries In BUFFALO, 



l,OCKrORT, NIAGARA FALLS and 

 WESTERN NEW YORK. 



Member Florists' Telecrapb DeltTery 



HESS & SWOBODA 



FLORISTS 



TaUrhasM UWl m4 L UM 



141S Farnum St. 

 OIVI,AI-IA., NEB. 



THE KNOBLE BROTHERS CO. 



Flowmrt and Nurtery Product* 

 Menber Florists' Telecrspb J>mltnrf 



We are well equipped to handle 

 your orders. 



THE SMITH & FEHERS CO 



7S8 EHClId AvMM* 



CLEVELAND, OHIO 



Fkwan •( Every KIimI u Seatei 



PHILADELPHIA 



€NAS. H. ORAKBLOW Ez^K 



Everything in Flowmra 

 Broard Street at Ctunberland 



^* Pailc Floral Co. 



B. E. GILLI8, PrMldent. 

 E. P. NEIMAN, fteeratary. 



lIsMhsr norUts' ToUcnvh Daflnar 



DENVER. COLORADO 



IN THE 



Kational Capitol 



It ra«r SIS ilil *• 4«iiTar FWwars 

 •r Basljrvs aa Or4ar by Tata- 

 ■*>»b ar ithss iilaa. Praaapt 

 ■ ■■abU •arriaa. 



GEORQE Ms COOKE 



OaaaaaStamI ATa. aB4 L St. 

 WAaHTNeTON, B JO. 



JOHN BREITMEYER'S 

 — SONS^= 



Cor. Broadway and Gratiot Aves. 

 DETROIT, MICH. 



Artistic Designs - . . 

 High Grade Cut Blooms 



We cover all MicbiKan points and ^ood 



sections of Ohio, Indiana and Caniid&. 



Membeta Florists' Telegraph Delivery 



Association. 



UNUSUAL THINGS ATTRACT 

 ATTENTION. 



Have just liad the pleasant experi- 

 ence of having a lesson in school 

 again. 



Some forty or more business and 

 professional men of Boston have 

 formed a class for the furthering of 

 more knowledge of business science. 

 We have joined the Sheldon School of 

 business science where we meet once 

 in two weeks, have our lunch at our 

 club and then have an liour and a half 

 tor the lesson and its discussion and 

 what we don't know about business, 

 well — enough said. 



What has this to do with talking 

 publicity. One of the many subjects 

 discussed was the point that applies 

 itself to our National Campaign, that 

 the unusual things you do attract at- 

 tention and if properly done, it holds 

 your Individual attention. Now, here's 

 the point How have we attracted the 

 individual attention of the millions of 

 readers of national magazines? Have 

 we not carried on for two years a dig- 

 nified campaign for the use of more 

 flowers, spreading the uses in chan- 

 nels where people who didn't think of 

 flowers for anniversaries, birthdays, 

 holidays, etc. as well as the broader 

 uses of telegraphing of flowers? Ani 

 hasn't the campaign held attention by 

 reason of its being the first time a 

 national campaign for flowers was 

 started. We were taught In our lesson 

 that favorable attention properly 

 secured, with confidence inspired, 

 ripens into interest — interest properly 

 sustained, changes to appreciation- 

 appreciation, properly augmented 



Schlmg Service 

 Nothin g Better 



7U Firth Avenae, New York (Ity 



"Sayt It With Flowert" 



CLEVELAND 



A. GRAHAM & SON 



5823 Euclid Av*. 

 MHII taka sood cara af yaiir ardara 



MffUtrt »j F. T, D. Aitociatitn, 



DAVID CLARKE'S SONS 



Ovlirw arderi from aoy part of th« ootmtry w 



New York City 



Write ar Talafraph 



213»-2U1 Broad wmy. Now Yot% 



Tslaphaaa IMt-lfU f»t»»b«s 



KOTTMILLER, Horut 



426 Mftdison Ave. and 49tb St., New 



Yoric. Also Vanderfailt Hotel 



TalaphaBe, Mnrrmy Hill TM 



>«t-af-towo Orders Solicited. Laaatlaa 



CsBtral. Psrtaoal AttoaUam. 



McBnber F. T. D. Aaao. 



G. E. M. STUMPP 



761 HftI Avi. 

 NEW YORK CITY 



Vuber Flirists' Telegraph Delivery Asm. 



When Writing to 

 Advertisers Piease 



■Mention 

 ORTICULTURE 



THE I. M. 0AS8ER COMPANY, 



h 



Euclid Av« 



The Far- Famed Flowers of 



TORONTO 



D«liTer<-d on mall or telegxapb order far 

 any octaAioB, Id any part of th« Domtnl^m. 



JOHN H. DUNLOP 



8-10 West Adelaide St. - TORONTO, ONT. 



Whtn writing to advntittn kindly 

 mention HORTICULTURE 



