April 3, 1920 



HORTICULTUBB 



273: 



NURSERYMEN'S TRADE MARK. 



It Is to Be Used by all Members of the 

 American Association. 



The American Association of 

 Nurserymen has designed a trade 

 mark which has been duly filed for 

 registration in Washington. It is ex- 

 pected that this new trade "mark will 

 be used by members of the associa- 

 tion throughout the country. It can be 

 used only by members, and will 

 identify them with the association's 

 advertising and its standard of ethics 

 as set forth in its advertisements to 

 the public. In his announcement to 

 the trade Secretary John Watson 

 says: 



The trade mark of your association 

 has been duly filed for registration in 

 Washington for protection against In- 

 fringement. It can be used only by 

 members; its use identifies members 

 with the association, with the asso- 

 ciation's advertising and with the 

 association's standard of ethics as set 

 forth in its advertisements to the 

 public. 



The trade mark grew out of many 

 hundreds of ideas suggested. It 

 might be better; it is the best that 

 could be evolved by those who made 

 it. It holds these fundamental ideas: 



.Trustworthy 

 iTrees & Plants 



American Association' 



Of NURSERYMEN 



Trees and plants; grown and sold by 

 members of the American Association 

 of Nurserymen; stock that is "Trust- 

 worthy"; buyers protected by the 

 chain of 400 members standing for 

 the fair deal. 



The basic idea is in the association's 

 amendment to its Constitution adopted 

 in convention as Article IX, providing 

 for fair dealing as a condition of mem- 

 bership, and setting up a Vigilance 

 Committee to secure that. 



That is the most outstanding fact 

 in American Horticulture today. It 

 means a new relationship between the 

 nurserymen and the planter. It places 

 this association in line with progres- 

 sive business; it establishes new 

 standards. 



They are serviceable only if made 

 known; the public is entitled to know 

 what you stand for. You are en- 

 titled to have it known. In response 

 to the action of your Market Develop- 



CALIFORNIA PRIVET 



100 100(1 



3-4 ft $6.00 SSO.OO 



2-3 ft 3.00 40.00 



18-24 in 4.00 ;i0.00 



BARBERRY Thunbergii, 4 yr., very heavy 



2-3 ft 15.00 140.00 



18-34 in. : ]4,0O 120.WI 



AMPELOPSIS Veitchii, for pottiog or planting in nursery row» 



.Strong, 1 yr., 18 in 15.00 



Strong, 1 jr., 1^-15 in 12.00 100.00 



AbOTe prices F. O. B. Jlanoliesler. ( onn. Boxing extra. 



Send (or bulletin covering a coinplele line of Fruit anil Shade Trees. Ever- 

 gree.ns, Ornamental Shrubs, H. P. and Climbing Roses. 



C. R. BURR & COMPANY, Manchester, Conn. 



ment Committee, taken after consult- 

 ing you through the questionnaire 

 distributed, advertising has been 

 placed in the papers named below and 

 in copy reprinted in this report. 



Advertisements: The copy was care- 

 fully prepared and every statement 

 thoughtfully weighed. The idea ad- 

 vanced and the policy advertised are 

 found in Article IX above referred to. 



Publications: The list now used 

 does not include all the good papers; 

 there are many others; when we have 

 more money to spend, we can use 

 more papers; those selected were 

 carefully chosen because of their high 

 standing, their large circulation and 

 their distribution over the territory 

 where our members are located. They 

 all go to land-owners, home-owners, 

 present or possible buyers of your 

 goods — in short, to your customers. 

 Every issue means carrying your mes- 

 sage to over four million, six hundred 

 thousand people directly interested. 



No obligations have been assumed 

 beyond the money actually on hand 

 and appropriated for this purpose. 



SEPARATING DAHLIA TUBERS. 



Take the dahlia clump as it was 

 harvested, with the portion of the orig- 

 inal stalk from which the top weis re- 

 moved (same as shown in the accom- 

 panying illustration). 



Upon examining the clump you will 

 notice that the tubers formed at the 

 base of the stalk, and that each tuber 

 has a crown, neck and body. The 

 crown being the building portion 

 where it is connected with the clump, 

 the neck the small portion between 

 the crown and the body of the tuber. 



By examining carefully, small eyes 

 or sprouts can be detected on the 

 crowns and stalk-base. These eyes pro- 

 duce the new plants, so in separating 

 it is necessary that each tuber have 

 an eye. Without an eye the tuber is 

 absolutely worthless. 



In separating a sharp knife should 

 be used and great care taken. The 

 best way is to remove each tuber in- 

 dividually, but in cutting it is neces- 

 sary that each tuber have a crown or 



Most Wonderful Nursery in the 

 Country To Select Large Sizes of 

 Fine Trees for immediate effect 



Great Bargains. Thoasands t« Select 

 from 



— IN— 



Douglas, Norway and Blue Spruce. Nord- 

 manniana, Pectinata, and Concolor Firs. 

 Austrian, Scotch, White and Mugho Pines 



Retinosporas Filifera, Obtusa Nana. 

 Flomosa, Plomosa Aurea, Picifera 

 Aurea, Squarrosa Veitche« and Snl- 

 phurea. 



HEMLOCK BIOTAS 



Also Bireh, Elm, Maples, Tulips. Horse 

 Chestnuts, Linden and Willows, Rho- 

 dodendrons and Kalmias. 



VISIT OUR NURSERIES 



CONINE NURSERY CO. 



STRATFORD, CONN. 



Established 1896 



Reference; Dun & Bradstreet 



a portion of the stalk, as it is upon 

 this that all eyes grow. 



First of all, select the tuber that you 

 think can be most easily removed. 

 With the point of your knife cut deep- 

 ly into the base of the stalk (the black 

 lines in the illustration showing place 

 to cut), cutting so to leave an equal 

 amount of the stalk-base for each 

 tuber, and so that each tuber has its 

 crown. By cutting deeply into the 

 stalk-base on both sides, the tuber be- 

 comes separated from the clump, leav- 

 ing a "V" shaped portion of the stalk- 

 base as a crown or head, tipon which' 

 the eye is found or will grow. 



The next tuber favorably located 

 from the separating standpoint cara 

 then be chosen, and removed by agaiia 

 cutting the stalk-base, and so on untiS 

 the stalk-base becomes the crown of 

 each individual tuber. When the tuber 

 is planted, it should be laid flat six 

 inches deep, so the crown, around 

 which the new tubers form, will be 

 sufficiently deep to have plenty of 

 moisture, which is necessary that the 

 tubers may develop properly. The 

 sprout will grow from the crown and 

 soon reach the top of the ground pro- 

 ducing a plant, the stem of which whea 

 full grown becomes the stalk. 



J. K. AUXA^TDBR. 



