REPORT OF STATE DAIRY COMMISSIONER 415 



ICE CREAM 



The ice cream industry has gone through another strenuous year, 

 with both manufacturers and retailers doing their best to get back 

 to normal. This they have accomplished so far as high manufactur- 

 ing costs, express rates, shortage of ice, and poor collections would 

 permit. 



Both the retail and wholesale price was reduced somewhat. This 

 has had a tendency to increase consumption. Figures we have been 

 able to compile show that 5,748,185 gallons were manufactured this 

 year, as compared with 5,580,763 gallons during 1921. 



Although we have had an increase in the amount manufactured, 

 there has been a decrease in the total value. 



Total sales of the product during 1922 amounted to $5,460,775.75, 

 as compared with $6,138,839.30 during 1921, which is due, of course, 

 to the decline in price. 



High express rates have been a disadvantage to some manufac- 

 turers and have compelled some to establish small plants at different 

 points in the state which has enabled them to eliminate long hauls 

 by express. 



We hope that a great many of the difficulties confronting this in- 

 dustry in Iowa can be overcome and ironed out during the coming 

 year. On account of its palatability and food value, there is no other 

 product that is sometimes termed a luxury which comes nearer being 

 a necessity. With this in mind, we believe that the sooner we re- 

 turn to a generous ten-cent dish of ice cream, the greater the con- 

 sumption will be and the consumer will be thereby benefited because 

 of the essential life-giving properties contained in this popular dairy 

 product. This increased consumption will likewise be of financial 

 benefit to both manufacturer and dealer. 



CONDENSED MILK 



Iowa's two condenseries increased their output this year. Their 

 product sold for $408,641.48, as compared with $372,678.05 during 

 1921. 



This state imports large quantities of this product; in fact, pro- 

 duction never has equaled the demand. Imitation evaporated milk 

 has been making considerable headway in this state due to the fact 

 that it retails for less money and the merchant with most brands has 

 a larger margin of profit, which encourages him to push the sale of 

 the imitation product in preference to genuine condensed milk. 



We have found many merchants advertising and selling these 

 imitation products as regular condensed milk and the department 



