306 IOWA DEPARTMENT OF AGRICULTURE 
nice, big barns nothing to eat except everything heart could wish; no 
way to talk to his neighbors except by telephone; no way to get his mail 
except by daily rural free delivery; no way to go to town except in his 
rubber-tired buggy, his automobile or the electric car that he flags in his 
own back yard; no way to pay his bills except by checking on his bank 
account; no way to avoid becoming a millionaire except by dying or giving 
his property away. I am not here, I say, to shed tears with him — I have 
troubles of my own— but I want to remind every Iowa farmer, every Iowa 
business man, every Iowa citizen, that, no matter how easy the triumphal 
business march has so far been, Iowa must look to the future. 
The question is not how great and prosperous are we today, but how 
great and prosperous will we be twenty-five years from now? 
Most any kind of a farmer can herd enough cattle on $5.00 land to pay 
big dividends. Most any kind of a farmer can make money raising grain 
on $10.00 land. Most any kind of a farmer could soon pay for $20.00 Iowa 
land growing corn. A reasonably intelligent farmer can make money fat- 
tening cattle on $50.00 Iowa land. But when Iowa farms are selling for 
$100.00 to $150.00 an acre the fellow who starts out to pay dividends on 
that investment is up against a different proposition. 
Iowa will always be known as a great corn state and live stock state 
and dairy state, but she is to become better known as a dairy state for 
the simple reason that therein lies her own salvation. Iowa must econo- 
mize. She must turn from extensive to intensive farming. She must 
grow crops in fence corners and vacant fields where now she is growing 
weeds. No state on earth but Iowa could afford to waste, absolutely 
waste, $40,000,000 worth of cornstalks every year. And Iowa can't afford 
it any longer. No state on earth, but Iowa, could afford to be milking 
cows that produce less than 150 pounds of butter-fat a year. And Iowa 
can't afford it any longer. 
Her future prosperity will be worked out by smaller farms and better 
farming; by more and better dairy cows; by more silos and fewer corn 
cribs; by more clover and alfalfa and less timothy hay. 
In short, Iowa is going into the dairy business heart and soul, and 
she's going into it from purely business motives, because it means more 
money to her than any other method of farming; because the market for 
dairy products is constant and never satisfied, and because the man who 
dairies intelligently makes his money and leaves his land richer than he 
found it. 
This dairy wave is on the way. In fact, it is already here. It wasn't 
many years ago that our worthy president and others breeding dairy cat- 
tle were the laughing stock of their neighbors. Often they did not raise 
their male calves because nobody would buy them. Today you are lucky 
if you can find for sale by an Iowa breeder of dairy cattle a male calf fit 
for service, and I know some who have already sold calves that haven't 
been born. 
Five years ago Kimball's Dairy Farmer was started. Inquiries for 
dairy cattle then were few and far between. But now I could show you 
dozens of letters every week from subscribers asking where they can buy 
dairy cattle of this breed or that breed. Hundreds of Iowa farmers in 
