lOS 



THE INDIA RUBBER WORLD 



[November 1. 1919. 



term lease. Increased quantities of color and chemical stocks will 

 be carried. 



The Pennsylvania Rubber Co., Jeannette, Pennsylvania, has 

 elected George \V. Daum assistant general manager, while H. 

 Wilfred DuPuy has resigned his position as treasurer in favor 

 of A. H. Price. 



The V^ulcanized Rubber Co., of Morrisville, Pennsylvania, is 

 erecting a new brick oflBce building 80 by 120 feet, adjoining its 

 plant. 



J. F. Sieberling. son of F. A. Seiberling, president of The 

 Goodyear Tire & Rubber Co., Akron, Ohio, has been elected 

 president of the Xew Castle Rubber Co., located at Xew Castle, 

 Pennsylvania. 



GOODRICH ADVERTISING DIRECTOR. 



"T^HE .'LPPoiXTME>-T of E. D. Gibbs as advertising director of 



•*• The B. F. Goodrich Co., Akron, Ohio, is in line with the 



policy of that companv- in maintaining its pubhdty campaign 



among the leading advertisers of 



the country. 



Mr. Gibbs has a national repu- 

 tation in the advertising world. 

 For twelve years he was adver- 

 tising director of the National 

 Cash Register Co., Dayton, Ohio, 

 during which time he buUt up one 

 of the largest advertising or- 

 ganizations in the cotmtry and 

 gathered about him a staff of ex- 

 perts in every branch of pub- 

 licity. Under his direction the 

 company acquired the second 

 largest printing plant owned by a 

 private corporation. 



Resigning his position there, 

 Mr. Gibbs associated himself with 

 Robert Patterson, former vice- 

 president of the National Cash 

 Register Co. and conducted a business in Chicago as advertising 

 and sales cotmsel. Five years later he took charge of the pub- 

 licity of the Bush Terminal Co., New York City, resigning that 

 position to become associated with The B. F. Goodrich Co. 



His appointment as advertising director is in harmony with 

 plans of H. E. Raymond, first vice-president, to be reheved of 

 the supervision of the company's advertising and concentrates 

 the full direction of advertising imder the personal supervision 

 of W. O. Rutherford, second vice-president. Mr. Gibbs' appoint- 

 ment in no way disturbs the present advertising department, 

 which will be continued as heretofore under the direction of 

 E. C. Tibbetts, advertising manager. 



Mr. Gibbs has gained a reputation as a writer and lecturer on 

 advertising topics and has been prominently identified with the 

 development of advertising, having held the office of president of 

 the Associated Advertising Clubs of the World, of the Sphinx 

 Qub of New York and the New York Sales Managers Qub. He 

 is also a charter member of the Sphinx Club of London, England. 



E. D. 



THE RUBBER TRADE IN OHIO. 



By Our Regular Correspondent. 

 In the .\ccoMP.\^-i^NG iLLrsTE.\TioN-, the upper picture shows 

 * the reunion dinner given in October by The B. F. Goodrich 

 Co., Akron, to those of its employes, men and women, who had 

 been in its service for twenty or more years. B. G. Work, presi- 

 dent, presented gold service pins to 160 men, all but twenty-four 

 of whom are still on active duty. The pins bear the company's 

 "wreath and G" and four stars, each star representing five years 

 with the concern. In two cases father and son went up to- 

 gether; there were cases of two and of three brothers having 



served the twenty years together : six of the veterans were women. 

 .-Kmong the officials who have served twenty years or more 

 are : B. G. Work, president ; H. E. Ra>-mond, C. B. Ra>-mond, H. 

 K. Raymond, and W. .\. Means, vice-presidents; and E. C. 

 Shaw, a director, .\mong the speakers was Percy Leavitt, 



SEONIOS OF LONG SESVICE EMPLOYK. 



Goodrich Working Force in 1873. 



whose portrait is shown, who has been with the company for 

 thirty-nine years. He read a history of the company, ilustrated 

 with slides, describing his experiences during that period. The 

 lower group represents the entire working force of the Goodrich 

 company in 1873. numbering less than 100 where to-day it i; 

 more than 20,000. 



AKBON NOTES. 



The Housing Bureau of The B. F. Goodrich Co. is offering to 

 employes the opportunitj- of buvnng homes by the pajinent of 

 S700 to S900 down and the balance in monthly instalments. The 

 houses are now being constructed in one of Akron's residential 

 districts and will sell for from S7,000 to $9,000. 



Liberty Park is henceforth to be called "New Goodrich Field" 

 until familiarity with the name makes "Goodrich Field" suffi- 

 cient. Improvements are to be made during the coming season, 

 and it is expected that the park will be made one of the finest 

 industrial athletic fields in the country. 



A. G. Underwood, until recently manager for The B. F. Good- 

 rich Co., Akron, in Milwaukee, \\isconsin, has succeeded H. M. 

 Bacon as sales manager for Diamond Tires and accessories. 



J. C. Lawrence, assistant treasurer of the B. F. Goodrich Co., 

 Akron, has been assigned to the post of director of branch opera- 

 tions, succeeding C. E. Cook, who is now director of mechanical 

 sales. 



T. B. Tomkinson, connected with The B. F. Goodrich Co. since 

 its merger with the Diamond Rubber Co., has been promoted to 

 the position of assistant to the comptroller of the company. 



He began his career in the rubber industry as a cost clerk for 

 the Diamond Rubber Co. and was brought into prominence be- 

 cause of hii intimate knowledge of the company's business at the 

 time of the merger, after which he was made assistant auditor, 

 a position which he held until his recent promotion. 



E. C. Shaw, for many j-ears vice-president of The B. F. Good- 

 rich Co., is working energetically for increased facilities for the 

 prevention and cure of tuberculosis in Akron. He is also head of 

 the committee which will erect one of the most extensive poly- 

 clinics in the world as a memorial to the .-Mcron soldiers and 

 sailors who participated in the world war. The latest move 

 made by Mr. Shaw is the taking over by Summit Coimty of a 

 large sanitarium formerly operated by five counties. 



Employes of the Firestone Tire & Rubber Co., Akron, were 



