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THE INDIA RUBBER WORLD 



[April 1, 1916. 



The afternoon session was devoted to a trip through the 

 factory, and here the salesmen were shown not only in a gen- 

 eral way the magnitude of the works, but each group was 

 specially shown the manufacture of the lines of goods which 

 they sold. 



On Friday short talks were given by the various depart- 

 ment managers. "Advertising" was discussed by E. C. Tib- 

 bitts. J. C. Lawrence spoke on "Credits." Dr. W. C. Geer, 

 head of the developing department, explained briefly how 

 crude rubber is successfully compounded and adapted to the 

 many commercial uses to which it is put today. His talk 

 was fully illustrated by lantern slides. 



In connection with this convention a special edition of 

 "The Goodrich," the house organ of the company, was printed 

 and this is one of the handsomest specimens of such trade 

 publications which we have seen. It consists of 40 pages, 

 with a colored cover showing a bird's-eye view of the 57 

 buildings comprising the Goodrich group in connection with a 

 giant figure typifying the Goodrich institution. He is represented 

 as studying the world, its wants and its needs — a very strik- 

 ing idea, well carried out. The pages, of course, have much 

 to say regarding the company, its management and its goods, 

 and every page is appropriately and some are profusely 

 illustrated. The most striking of these are the two middle 

 pages, which when unfolded occupy a space nearly a yard 

 long and contain individual portraits of all the members of 

 the sales organization of the company. The department 

 directors' and branch managers' pictures are shown grouped 

 around that of General Sales Manager Rutherford, while the 

 rest of the space contains small but effective portraits of 620 

 salesmen from the different branches, these being all num- 

 bered and tabulated, thus enabling the face of any one of this 

 big sales force to be found at once. There are quite a num- 

 ber of amusing cartoons, each characteristic of the person 

 so represented, and some other features which make the 

 magazine more than usually interesting to its many readers. 



THE RUBBER TRADE IN TRENTON. 



By Our Regular Corrcsfondent. 



J Oil's. A. LAMBERT, of the Acme Rubber Manufacturing 

 Co., is the head of the Manufacturers' Committee named to 

 cooperate with a committee of the Trenton Chamber of 

 Commerce to arrange for a big industrial show in the Second 

 Regiment Armory sometime next fall. The unusual success 

 attending the recent automobile show held in the armory has 

 inspired a movement to hold the industrial show. 



Those who financed the automobile show went into the 

 project with the idea that they would be satisfied if they got 

 back their original investment. The event was so successful, 

 however, that the executive committee declared a dividend 

 of SO per cent. Many of the rubber companies have already 

 made tentative plans to take part in the proposed industrial 

 show and there is every reason to believe that it will prove 

 even more of a success than the automobile show. 



One of the features of the automobile show was an exhibit 

 of tires made by the Thermoid Rubber Co., and which were 

 used by Resta, De Palma, Burman and other "speed kings" 

 in some of the recent auto classics. In spite of the crucial 

 tests to which they had been subjected the tires were all 

 intact. 



The Globe Rubber Tire Manufacturing Co. had an inter- 

 esting exhibit of its tires and tubes at the auto show. This 

 concern's display occupied two booths and thousands of peo- 

 ple were attracted by it. 



The Essex Rubber Co. exhibited at the show and featured 

 some of the newer products it has added to its already exten- 

 sive line. 



Workmen from the various tire manufacturing factories in 

 Trenton have formed an organization. One of the objects of 

 the organization, the men say, is to promote cooperation 

 between the employes and the heads of plants. 



The Portage Rubber Co., at Barberton, has just completed an 

 addition to its plant and is now erecting another, 61x100 feet 

 and three stories high, to be used for manufacturing tires. These 

 additions increase the output of the Portage plant by 50 per cenr. 



The Service department of the Firestone Tire & Rubber 



Co., which is under the management of L. Greenwald, held 



its fourth annual conference March 



016 to 18. From all over the United 

 States the men gathered together at 

 the home plant to review the work 

 of the past year and discuss the prob- 

 lems connected with tire usage. 

 "Courtesy, Friendliness and Fair 

 Dealing to Each Customer Spells 

 Real Service" is the slogan of these 

 Firestone service men, and motorists 

 throughout the country will share in 

 the benefit of improved methods of 

 service and increased effort engen- 

 dered by this meeting. 

 I who have worked for the Firestone 

 ded if they leave to be married 



iREEXW.\LD 



The women employes 

 company three years are 

 by two weeks' vacation with full pay and two weeks' additional 

 salary. 



Early last month district sales managers of the Goodyear 

 Tire & Rubber Co. met at the home offices to review past 

 development and plan for the future. The reports of these 

 managers showed a remarkable growth in the sales and 

 popularity of the Goodyear tires. 



Trenton rubber manufacturers are in some instances con- 

 siderably embarrassed by the long-continued strike of the 

 workmen in the local foundries. It has been difficult for 

 some time to obtain molds. Five foundries are affected by 

 the strike. 



John A. Lambert, of the Acme Rubber Manufacturing Co., 

 as chairman of the Manufacturers' Committee of the Cham- 

 ber of Commerce, lias taken up with the Inter-State Com- 

 merce Commission the question of the embargo on freight 

 transportation, as it at present exists along the Atlantic coast, 

 from Baltimore to Boston. The railroads are handling prac- 

 tically no shipments from factories between New York and 

 Philadelphia and the situation is becoming intolerable. It is 

 thought the Inter State Commerce Commission may be able 

 to obtain some relief for the manufacturers. 



The Philadelphia and Reading company lifted the embargo 

 in Trenton for a time this week and as soon as this news 

 was noised about the local station was swamped with ship- 

 ments. 



WESTERN NOTES, 



Katzenbach & Bullock Co., of New York, Trenton and 

 Chicago, announce the opening of an office in San Francisco, 

 California, in conjunction with the L. H. Butcher Co., to care 

 for largely increased business in the West. 



W. D. Albright has been appointed manager of the Seattle, 

 Washington, branch of The B. F. Goodrich Rubber Co., 

 Akron, Ohio, with supervision of the firm's interests in Port- 

 land, Spokane and Vancouver, B. C. He succeeds W. S. 

 Bloomer, who has been advanced to the position of special 

 mining representative for the Goodrich company. 



