July 1, 1917.) 



THE INDIA RUBBER WORLD 



:)6/ 



Beg. United States Pat. Off. Reg. UQlted ElDgdom. 



Publithed on the 1st of each month by 



THE INDIA RUBBER PUBLISHING GO. 



No. 25 West 45th Street. New York. 

 Telephone — Bryant 2576. 

 CABLE ADDRESS: IRWORLD. NEW YORK. 



HENRY C. PEARSON, Editor 



Vol. 56 



JULY I. 1917 



No. 4 



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COPYRIGHT, 1917, BY THE INDIA RUBBER PUBLISHING CO. 

 Entered at the New York postoffice as mail matter of the second class. 



TABLE OF CONTENTS ON LAST PAGE OF READING. 



SOME WAR DON'TS. 



DOX'T fail to join and support the Red Cross. 

 Whether Pro-Ally or Pro-Turk, Protestant, Cath- 

 olic or Pagan, Democrat, Republican or Free Seller, 

 Patriot, Traitor or Common Coward, }-ou can do this 

 at least with a clear conscience. 



Don't think your Liberty Bond lets you out. It lets 

 you in for greater effort. 



Don't waste anything — food, clothing, time, effort, 

 money, words. 



Don't let your neighbor's stinginess bother you — cure 

 your own. 



Don't be peeved if the other fellow gets all the glory — 

 you know what you did. 



Don't fail to thank God daily that you can walk un- 

 afraid — that a wall of Allied steel makes this possible. 

 Thank offerings are the best of Thank-Cods. 



IT IS THE LONG RUN THAT TELLS. 



THE United States has rallied with characteristic 

 fervor to the defense of freedom and democracy. 

 Patriotism prevails ; preparedness is going forward 

 speedil)' ; the Liberty Loan is a success, and men, women 

 and children in every walk of life are doing something 

 for the country they love. Such a generous response has 

 been easy of accomplishment because as yet it has en- 

 tailed no great sacrifices. But it must not be forgotten 

 that there will be other drafts, other bond issues, still 

 higher cost of living and perhaps more drastic taxes, for 

 the conviction grows that the war will not be a short 

 one. Training, munitioning, preparedness generally, is 

 a joyous business as compared with actual armed conflict, 

 and with the waning of the first enthusiasm and the in- 

 evitable toll of American youth our ardor must not be 

 permitted to languish nor our determination to falter. 



This is the greatest undertaking the American people ■ 

 have ever engaged upon and as time passes the "part we 

 are destined to play in forcing a triumphant decision ever 

 looms larger. It is not hasty, demonstrative action to-day 

 that will win the war, but constant, consistent, concerted 

 effort of the whole people. Every industry, every class 

 must do its share and persist until the end. The 

 rubber industry has begun nobly and we believe will so 

 continue ; indeed, it is already accomplishing much of 

 which the public, even the trade in general, knows 

 nothing. The India Rubber World, therefore, desires 

 to publish a permanent monthly record of what the rub- 

 ber firms of the country are doing to meet this great 

 national crisis and of every patriotic act of employers 

 and employes alike that will tend to maintain enthusiasm 

 for the national defense. 



Practical patriotism in one factory, store or office stimu- 

 lates like acts elsewhere and by the dissemination of such 

 news we can perform a measure of service. Our readers 

 are therefore urged to send to us for publication particu- 

 lars and personnel of all patriotic movements and also 

 individual participation in the war in order that this 

 record of honor for the rubber industry may be complete. 



THE STIMULUS OF WAR. 



THOSE who fear that the war ma)' bring disaster to 

 the American rubber industry will do well to study 

 the present situation in England as forecasting what may 

 reasonably be expected here. For example, the annual 

 report of J. Mandleberg & Co.. IJmited. waterproofers, 

 Manchester, England, published early in May, shows 

 that the business was never more prosperous. Accord- 

 ing to a tabular record of this company for the past 19 

 years the net profits for 1914, 1915 and 1916 were re- 

 spectively £49,200, £71,000, £86,700; ordinary dividends. 

 1.^, 20, 20 per cent; depreciation allowance, £2,800, 

 £.\.=;00, £3,500; reserve allowance, nil, nil, £10,000; car- 

 ried forward, £31,000, £49,100, £72,900. Thus the 1916 

 profit increase over 1915, itself a remarkable y,ear in the 



