Table 24 



DO ESTABLISHMEWTS THINK CUSTOMERS PREFER PORTIOHS TO OTHER 

 FROZEH PROCESSED FISH - FOR WHAT RKASOSSI 



Total Users of PcrrtlonB 



Hiinh customers Illte portions better 



Uniform controlled servings - always the 



same amount 

 Attractive - eye appealing 

 Taste better - like flavor 

 Customers order - seem to like them 

 Ho bones - safer for children 

 Don't know - no answer 



Think customers like portions less 

 Lack flavor - not as tasty 

 Look artificial - not real 

 Portions too small 

 Poor quality - can't tell what is In them 



I'hlnk custcaners like portions about the same 



Don't know 



2».1» 

 12.0 



9.3 

 2.8 

 1-9 

 .9 

 3.7 



k.6* 



1-9 



1-9 



.9 



.9 



58.3 



13.0 



*Denotea that percentages might add to more than the total because of more than one reply to a question. 



30 



