Table 32 



REASONS ESTftBLISHMENTS DID NOT BUY PORTIONS DURING NOVEMBER, I958 



Total Establishments Using Frozen Processed 

 Sea Food, but Not Portions 



Sell, serve little or no fish - no demand, calls for it 

 Serve other types - perch, shrimp, halibut, etc., other 



types more popular 

 Size of portions - prefer to cut own portions, want larger 



portions, get more with other kinds 

 Too expensive - cheaper to use fresh fish, cheaper to 



prepare ourselves 

 Quality not as good - doesn't meet our quality standEirds, 



can't tell what is in it 

 Prefer to prepare own - rather bread mj' own, do not like way 



it must be cooked, prefer own methods 

 Use fresh fish - prefer fresh fish 



Don't like them so wouldn't serve them 



Dislike flavor - fresh fish has more flavor, no taste 



to portion controlled sea foods 

 No particular reason - Just didn't 

 Didn't know it was available 

 Compeiny makes the rules - policy against it 

 Just opened the restaurant - don't know what we will handle 

 Not attractive - not eye appealing 

 Wanted to change menu - try something different 



All others 



Don't know, no answer-. 



Total 

 (3S5) 



100.0* 



3lt.3 



1U.5 



13.8 



7.3 



6.0 



5-7 

 k.9 



k.9 



li.2 

 3.1 

 1.6 

 1-3 

 1-3 

 1-3 

 .8 



3-9 



2.9 



WAS PRICE A REASON ESTABLISHMENTS 



DID NOT BUY PORTIONS? 



Total 



No answer 



k.2 



^Denotes that percentages might add to more than the total because of more than one reply to a question. 



38 



