Table 44 



PREVIOUS USE OF FROZEN PROCESSED SEA FOOD BY HONUSEBS AND 

 REASONS FOR STOPPING USE OR FOR NEVER USING 



Total Honusers of Frozen Processed Sea Food 



Total 

 (63) 



100.0 



Have served frozen processed sea food before 



No demand - didn't sell enough, no volume, customers 



prefer other foods 

 Lacked flavor - own prepared fish has better flavor 



k.2 



i^h 



Have not served frozen processed sea food before 



Sell little or no fish - no demand, call for it, not 



in that business 

 No storage facilities - no freezer 

 Use fresh fish - prefer to serve fresh fish, fresh 



fish available all year 

 Unable to handle preparation - no equipment, not 



enough room, no time, would need extra help 

 Like taste, freshness of fresh fish - don't trust 



frozen food, fresh fish tastes better, some frozen 



is kept too long 

 Don ' t know, no answer 



93.3 * 



61*. 7 

 16.0 



8,4 



6.7 



5.0 



1.7 



Don ' t know 



2.5 



*Denotes that percentages might add to more than the total because of more than one reply to a question. 



39 



