E. You may have to make up a story of your own. The important 

 thing is to get that particular interview. It may be 

 necessary to stand on the porch and interview some house- 

 wives if they do not let you into their home. 



Clean, moderately dressed, friendly intervj.ewers always have the 

 most success. 



Early morning and meal times are busy hours for housewives. Try 

 to make your calls when she is free. It may prove helpful to make 

 appointments for later calls. This should be done only as a last 

 resort as it is expensive to make call backs. Also, the respondent 

 may not keep the appointment. Some evening calls may be necessary. 

 This is the only time that working people can be contacted. 



VI. Instructions for Completing the Questionnaires 



A. Review questionnaire several times in order to become completely 

 familiar with it. If you have any questions, contact your 

 supervisor. 



B. Interview the person in each household responsible for buying 

 or preparing and serving the food . Ask about- this when you 

 start the questionnaire. If the housewife is not at home., 



it will be necessary to make call backs. VJorking housewives 

 will usually have to be contacted in the evening. 



C. Be sure the housewife understands that the survey does not 

 include canned fish. 



D. Read all questions exactly as they are worded. Do not omit 

 any words or rephrase the ques tions in your own words . This 

 is important to insure that each question will be asked the 

 same way by all interviewers. 



E. In all cases the word frozen refers to packaged frozen fish or 

 shellfish. 



F. In several of the questions you will notice that there is a 

 list of alternatives for the housewife to choose from. Unless 

 specifically directed to do so on the questionnaire, do not 

 read this aloud . In most cases you will read the question and 

 let the housewife give her answer. Then you will check the 

 appropriate blank. If her answer is not listed, write it in 

 on the questionnaire. 



G. All material in parenthesis is for your instruction. Do not 

 read this aloud when conducting an interview but read it to 

 yourself and follow instructions. 



H. You should stress the underlined words in each question. 



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